Rascasse Audience Intelligence

Blues rock Audience in United Kingdom

A data profile of the people who buy, follow and care about Blues rock in United Kingdom — modelled from more than twelve digital signal sources. Blues rock has an estimated audience of 3,016,932 people in United Kingdom.

The average Blues rock fan in United Kingdom is 42.2 years old, more male, and lives primarily in South East.

The audience is concentrated in South East, North West, East of England.

Top brand affinities include Wikipedia, Livemusic, Hobby, with strongest over-indexing on Wikipedia (3.45× the country average).

Demographically, the Blues rock audience skews more male with an average age of 42.2, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 8 regions tracked by Rascasse.

The typical Blues rock fan in United Kingdom is more male, around 42.2 years old, with strong Patriotism tendencies and a notable affinity for Wikipedia.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Blues rock profile in United Kingdom.

Audience size
3M
in United Kingdom
Gender
42.9%
57.1% male
Age
42.2
average years
Country rank
#2474
Topic in United Kingdom
Fig. 01

Search interest · 12-month trend

-7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Blues rock fans

42.9% are female, 57.1% are male, average age 42.2.

Fig. 02

Gender split

42.9%
Female
57.1%
Male
Demographic split for Blues rock audience in United Kingdom
MetricValue
Female42.9%
Male57.1%
Average age42.2
Estimated audience size3,016,932
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Blues rock audience in United Kingdom
Age bracketShare%
16-1915%
20-2918%
30-3916%
40-4922%
50+29%
Fig. 04

Worldwide distribution

5.5%

of the worldwide Blues rock audience comes from United Kingdom.

Worldwide audience distribution share by country for Blues rock
CountryShare
United States34.3%
United Kingdom5.5%
China4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Kingdom average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Blues rock audience in United Kingdom is strongest.

Fig. 05

Top regions by affinity

Blues rock fans by region: top regions in United Kingdom
#RegionReachAffinity×
01West Midlands~100K1.09×
02South West~300K1.07×
03East of England~300K1.01×
04North East~100K1.01×
05East Midlands~200K1.00×
06South East~400K0.99×
07Yorkshire and the Humber~200K0.95×
08North West~300K0.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Blues rock audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Blues rock audience
#·InterestCategoryAffinity×
01Ronnie WoodMusic & Radio4.63×
02LivemusicMusic & Radio3.64×
03Non-fiction booksLiterature3.61×
04WikipediaInternet & Social Media3.45×
05Sketch comedyMovies & TV3.19×
06Margot RobbieMovies & TV2.89×
07Ariana GrandeMusic & Radio2.88×
08SatireLiterature2.57×
09BetfairGames2.29×
10BatmanMovies & TV2.04×
11EssoCars & Mobility1.98×
12PhilanthropyArts & Culture1.88×
13HobbyHome & Garden1.85×
14William Hill (bookmaker)Games1.85×
15MuseumArts & Culture1.82×
16SupermanMovies & TV1.69×
17Blues musicMusic & Radio1.63×
18Fine artBusiness & Career1.62×
19Donald TrumpPolitics & Society1.57×
20Distilled beverageFood & Beverages1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Blues rock audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Blues rock audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.64×
Community OrientationOPEN1.44×
TraditionCONSERVATISM1.44×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Blues rock audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.66×
Quality AwarenessPREMIUM0.73×
Family OrientationCONSERVATISM0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Blues rock have in United Kingdom?

Blues rock has an estimated audience of 3,016,932 people in United Kingdom, concentrated in South East and North West.

02

What is the gender split and age of Blues rock fans?

42.9% of Blues rock fans are female, 57.1% are male, with an average age of 42.2 years.

03

Which brands do Blues rock fans like most?

Blues rock fans show strongest brand affinity for Wikipedia (3.45×), Livemusic (3.64×), and Hobby (1.85×) over the country average.

04

Where do Blues rock fans live in United Kingdom?

Blues rock fans in United Kingdom are most concentrated in South East (reach ~400K), North West (reach ~300K), and East of England (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Blues rock fans also like?

Beyond Blues rock itself, the audience over-indexes on Livemusic (3.64×), Hobby (1.85×), Satire (2.57×), and Non-fiction books (3.61×) compared to the United Kingdom average.

Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Kingdom who actively search for Blues rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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