Bluradio Audience in United States

Bluradio logo

Bluradio has an estimated audience of 320,899 people in United States. 45.0% are female, 55.0% are male, average age 40.8. Top brand affinities: Stamp collecting, Khādī, Jai, Kendra Scott, Home construction.

Top brand affinities include Stamp collecting, Khādī, Jai, with strongest over-indexing on Stamp collecting (18.33× the country average). Demographically, the Bluradio audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Luxury Orientation, Travelling.

Category: Music & Radio · Type: Radio Station

Demographics of Bluradio fans

Demographic split for Bluradio audience in United States
MetricValue
Female45.0%
Male55.0%
Average age40.8
Estimated audience size320,899

Audience persona

The typical Bluradio fan in United States is balanced, around 40.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Stamp collecting.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bluradio audience
BrandAffinityCategory
Stamp collecting18.33×Home & Garden
Khādī24.41×Home & Garden
Jai38.71×Movies & TV
Kendra Scott5.25×Fashion & Accessoires
Home construction2.45×Home & Garden
Product design3.17×Business & Career
Panama4.66×Travel & Leisure
James Madison University15.26×Business & Career
UK garage6.32×Music & Radio
Natural rubber2.31×Cars & Mobility
Nationality2.34×Politics & Society
Historic site4.47×Arts & Culture
Personality6.17×Business & Career
Combat sport1.56×Sports
Macha10.52×Food & Beverages
Emperor Entertainment Group9.98×Business & Career
Sears3.44×Shopping
Nebraska Cornhuskers football2.81×Sports
Jesse Plemons2.68×Movies & TV
Kento Yamazaki8.34×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bluradio audience
TraitClusterScore
Luxury OrientationPREMIUM1.96
TravellingTHRILL1.39
Quality AwarenessPREMIUM1.35
Urban LifestyleOPEN1.31
Sports ActivityPOWER1.17
Social Media UsageJOY1.14

Worldwide distribution

Worldwide audience distribution share by country for Bluradio
CountryShare
Colombia81.3%
United States8.1%
Spain3.5%

See Bluradio audiences in other countries

More Music & Radio audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Bluradio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.