Rascasse Audience Intelligence

C-Town Supermarkets Target Market in United States

A data profile of the people who buy, follow and care about C-Town Supermarkets in United States — modelled from more than twelve digital signal sources. C-Town Supermarkets has an estimated audience of 904,910 people in United States.

#50among Supermarket in United States#2587among Brand in United States#393in Shopping

The average C-Town Supermarkets fan in United States is 43.2 years old, more female, and lives primarily in New York.

The audience is concentrated in New York, Connecticut, Pennsylvania.

Top brand affinities include Wawa Inc., Weis Markets, Kenneth Branagh, with strongest over-indexing on Wawa Inc. (17.39× the country average).

Demographically, the C-Town Supermarkets audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Indulgence, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical C-Town Supermarkets fan in United States is more female, around 43.2 years old, with strong Indulgence tendencies and a notable affinity for Wawa Inc..

Category: Shopping · Type: Brand · Subtype: Supermarket

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the C-Town Supermarkets profile in United States.

Audience size
905K
in United States
Gender
56.8%♀
43.2% male
Age
43.2
average years
Country rank
#25306
Brand in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of C-Town Supermarkets

56.8% are female, 43.2% are male, average age 43.2.

Fig. 02

Gender split

56.8%
Female
43.2%
Male
Demographic split for C-Town Supermarkets audience in United States
MetricValue
Female56.8%
Male43.2%
Average age43.2
Estimated audience size904,910
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the C-Town Supermarkets audience in United States
Age bracketShare%
16-1914%
20-2916%
30-3918%
40-4919%
50+33%
Fig. 04

Worldwide distribution

98.8%

of the worldwide C-Town Supermarkets audience comes from United States.

Worldwide audience distribution share by country for C-Town Supermarkets
CountryShare
United States98.8%
Germany0.2%
France0.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the C-Town Supermarkets audience in United States is strongest.

Fig. 05

Top regions by affinity

C-Town Supermarkets customers by region in United States
#RegionReachAffinity×
01New York~700K18.82×
02Connecticut~200K18.65×
03New Jersey~100K6.51×
04Pennsylvania~100K4.96×
05South Dakota~2K0.95×
06Alaska~2K0.95×
07North Dakota~2K0.94×
08Montana~2K0.93×
09New Mexico~4K0.90×
10Nebraska~4K0.90×
11Idaho~4K0.90×
12Hawaii~3K0.90×
13Utah~7K0.89×
14Iowa~7K0.89×
15Arkansas~6K0.89×
16West Virginia~4K0.89×
17Oklahoma~9K0.88×
18Vermont~1K0.88×
19Wisconsin~10K0.87×
20Louisiana~10K0.87×
21Kansas~6K0.87×
22Maine~3K0.87×
23Alabama~10K0.86×
24Mississippi~6K0.86×
25New Hampshire~3K0.86×
26Nevada~7K0.84×
27Oregon~8K0.82×
28Kentucky~9K0.81×
29Indiana~10K0.79×
30Delaware~2K0.78×
31Missouri~10K0.77×
32Washington, District of Columbia~2K0.77×
33Tennessee~10K0.76×
34Rhode Island~2K0.76×
35South Carolina~10K0.75×
36Arizona~10K0.71×
37Washington~10K0.70×
38Michigan~20K0.69×
39Colorado~9K0.63×
40Ohio~20K0.59×
41Minnesota~7K0.58×
42Illinois~20K0.54×
43Georgia~10K0.53×
44Maryland~8K0.52×
45North Carolina~10K0.49×
46Texas~30K0.37×
47Massachusetts~6K0.36×
48Virginia~8K0.35×
49Florida~20K0.30×
50California~30K0.27×
Fig. 06

Affinity by region

Affinity by region — C-Town Supermarkets, United States
0.27×1.00×18.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the C-Town Supermarkets audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for C-Town Supermarkets audience
#·InterestCategoryAffinity×
01Melrose PlaceMovies & TV59.22×
02Hannaford SupermarketsShopping47.23×
03ASRockTechnology & Electronics45.37×
04Harvey'sFood & Beverages42.88×
05Kenneth BranaghMovies & TV41.78×
06Weis MarketsShopping39.49×
07Misfits (band)Music & Radio35.85×
08Josh GadMovies & TV20.00×
09Evan Rachel WoodMovies & TV20.00×
10Wawa Inc.Shopping17.39×
11Jude LawMovies & TV17.15×
12Seth GreenMovies & TV15.90×
13Regina HallMovies & TV12.87×
14RalphsShopping11.99×
15Bikram YogaHealth11.14×
16HypermarketShopping9.94×
17Micro CenterShopping8.27×
18U-HaulBusiness & Career5.24×
19FedExBusiness & Career3.74×
20Burger KingFood & Beverages2.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the C-Town Supermarkets audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by C-Town Supermarkets audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.97×
PatriotismCONSERVATISM1.79×
Price SensitivityPREMIUM1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by C-Town Supermarkets audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.70×
MindfulnessBALANCE0.73×
SustainabilityBALANCE0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is C-Town Supermarkets's target market in United States?

C-Town Supermarkets's target market in United States covers an estimated 904,910 people, concentrated in New York and Connecticut.

02

What is the gender split and age of C-Town Supermarkets customers?

56.8% of the C-Town Supermarkets audience are female, 43.2% are male, with an average age of 43.2 years.

03

Which brands do C-Town Supermarkets fans like most?

C-Town Supermarkets fans show strongest brand affinity for Wawa Inc. (17.39×), Weis Markets (39.49×), and Kenneth Branagh (41.78×) over the country average.

04

Where do C-Town Supermarkets fans live in United States?

C-Town Supermarkets fans in United States are most concentrated in New York (reach ~700K), Connecticut (reach ~200K), and Pennsylvania (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do C-Town Supermarkets fans also like?

Beyond C-Town Supermarkets itself, the audience over-indexes on Weis Markets (39.49×), Kenneth Branagh (41.78×), Melrose Place (59.22×), and Harvey's (42.88×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Supermarket audiences in United States

See C-Town Supermarkets audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for C-Town Supermarkets. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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