California Institute of the Arts Audience in United States

California Institute of the Arts logo

California Institute of the Arts has an estimated audience of 781,281 people in United States. 46.5% are female, 53.5% are male, average age 41.9. Top regions: California, Texas, New York. Top brand affinities: Google Photos, Cryptic crossword, Home staging, Cadillac Ranch, Jesse Plemons.

The average California Institute of the Arts fan in United States is 41.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Google Photos, Cryptic crossword, Home staging, with strongest over-indexing on Google Photos (4.36× the country average). Demographically, the California Institute of the Arts audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: POI · Subtype: University

Demographics of California Institute of the Arts fans

Demographic split for California Institute of the Arts audience in United States
MetricValue
Female46.5%
Male53.5%
Average age41.9
Estimated audience size781,281

Audience persona

The typical California Institute of the Arts fan in United States is balanced, around 41.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Google Photos.

Top regions in United States

Top regions ranked by reach for California Institute of the Arts in United States
RegionReachAffinity
California479,7775.58×
Texas69,1481.03×
New York64,7001.48×
Florida44,6380.84×
Illinois25,7330.99×
Washington24,7821.58×
Pennsylvania23,2390.88×
Georgia21,6570.9×
New Jersey20,9241.05×
Massachusetts20,5801.34×
Virginia19,1311.01×
North Carolina18,5880.79×
Arizona16,8601.06×
Ohio15,1150.63×
Maryland15,1111.12×
Michigan14,8340.73×
Oregon14,2161.59×
Colorado12,3971.01×
Tennessee10,8770.69×
Nevada10,7771.43×
Missouri9,9910.79×
Indiana9,8540.69×
Connecticut9,5101.21×
Wisconsin8,2130.7×
Minnesota8,1580.73×
Louisiana7,7180.77×
South Carolina7,1380.61×
Utah6,3890.91×
Oklahoma6,1090.7×
Alabama5,6810.52×
Hawaii5,4641.63×
Kentucky5,2070.53×
Kansas4,4900.73×
New Mexico4,2581.09×
Arkansas4,0950.64×
Iowa4,0190.62×
Mississippi3,8020.59×
Idaho3,4630.88×
Rhode Island3,2491.31×
Washington, District of Columbia3,2441.38×
New Hampshire2,6550.86×
Maine2,5180.9×
Vermont2,4561.79×
Nebraska1,9720.5×
West Virginia1,6940.47×
Montana1,6190.75×
Delaware1,6030.74×
Alaska1,1920.71×
South Dakota8350.46×
Wyoming7640.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for California Institute of the Arts audience
BrandAffinityCategory
Google Photos4.36×Technology & Electronics
Cryptic crossword18.67×Technology & Electronics
Home staging5.3×Home & Garden
Cadillac Ranch11.18×Cars & Mobility
Jesse Plemons2.18×Movies & TV
Shami kebab36.9×Food & Beverages
Nebraska Cornhuskers football2.11×Sports
Fox 13 News3.83×Movies & TV
Elsword9.23×Games
Hocus Pocus2.6×Movies & TV
Personalised Gifts2.29×Home & Garden
Isometric exercise4.55×Sports
Corona (band)2.98×Music & Radio
Kevin Sumlin15.37×Sports
Voltron: Legendary Defender8.01×Movies & TV
Wok3.26×Food & Beverages
Glossier2.6×Beauty & Wellness
Goop2.58×Internet & Social Media
Nipsey Hussle2.75×Music & Radio
Stamp collecting2.23×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by California Institute of the Arts audience
TraitClusterScore
Early Adopter MentalityPOWER1.75
LGBTQ+ IdentityOPEN1.71
Career OrientationPOWER1.67
Urban LifestyleOPEN1.58
Risk AppetiteTHRILL1.58
TraditionCONSERVATISM1.55

Worldwide distribution

Worldwide audience distribution share by country for California Institute of the Arts
CountryShare
United States55.6%
Canada5.3%
United Kingdom5.3%

See California Institute of the Arts audiences in other countries

More University audiences in United States

Frequently asked questions

How many fans does California Institute of the Arts have in United States?

California Institute of the Arts has an estimated audience of 781,281 people in United States, concentrated in California and Texas.

What is the gender split and age of California Institute of the Arts fans?

46.5% of California Institute of the Arts fans are female, 53.5% are male, with an average age of 41.9 years.

Which brands do California Institute of the Arts fans like most?

California Institute of the Arts fans show strongest brand affinity for Google Photos (4.36×), Cryptic crossword (18.67×), and Home staging (5.3×) over the country average.

Where do California Institute of the Arts fans live in United States?

California Institute of the Arts fans in United States are most concentrated in California (reach 479,777), Texas (reach 69,148), and New York (reach 64,700). These three regions account for the largest share of the active audience.

What other brands do California Institute of the Arts fans also like?

Beyond California Institute of the Arts itself, the audience over-indexes on Cryptic crossword (18.67×), Home staging (5.3×), Cadillac Ranch (11.18×), and Jesse Plemons (2.18×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for California Institute of the Arts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.