Capezio Audience in United States
Capezio has an estimated audience of 355,877 people in United States. 72.8% are female, 27.2% are male, average age 35.5. Top regions: California, New York, Texas. Top brand affinities: Maddie Ziegler, Freddie Freeman, Royal Bank of Canada, Handball-Bundesliga, Eva Green.
The average Capezio fan in United States is 35.5 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Maddie Ziegler, Freddie Freeman, Royal Bank of Canada, with strongest over-indexing on Maddie Ziegler (88.42× the country average). Demographically, the Capezio audience skews more female with an average age of 35.5, and over-indexes on personality traits such as Luxury Orientation, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Brand
Demographics of Capezio fans
| Metric | Value |
|---|---|
| Female | 72.8% |
| Male | 27.2% |
| Average age | 35.5 |
| Estimated audience size | 355,877 |
Audience persona
The typical Capezio fan in United States is more female, around 35.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Maddie Ziegler.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 51,323 | 1.31× |
| New York | 47,442 | 2.39× |
| Texas | 26,872 | 0.88× |
| Florida | 20,890 | 0.87× |
| New Jersey | 20,582 | 2.27× |
| Massachusetts | 12,667 | 1.81× |
| Pennsylvania | 12,503 | 1.04× |
| Ohio | 9,963 | 0.91× |
| Illinois | 9,753 | 0.82× |
| North Carolina | 9,181 | 0.86× |
| Nevada | 9,071 | 2.64× |
| Georgia | 8,631 | 0.79× |
| Michigan | 8,480 | 0.91× |
| Virginia | 8,305 | 0.96× |
| Washington | 6,834 | 0.96× |
| Maryland | 6,417 | 1.05× |
| Tennessee | 5,459 | 0.76× |
| Indiana | 5,428 | 0.83× |
| Colorado | 4,837 | 0.86× |
| Minnesota | 4,789 | 0.94× |
| Arizona | 4,772 | 0.66× |
| Connecticut | 4,733 | 1.33× |
| Wisconsin | 4,730 | 0.88× |
| Missouri | 4,305 | 0.75× |
| Oregon | 4,126 | 1.01× |
| Louisiana | 4,080 | 0.89× |
| Alabama | 3,984 | 0.8× |
| South Carolina | 3,907 | 0.73× |
| Kentucky | 3,634 | 0.81× |
| Utah | 3,350 | 1.05× |
| Oklahoma | 3,133 | 0.79× |
| Iowa | 2,343 | 0.8× |
| Kansas | 2,001 | 0.71× |
| Arkansas | 1,888 | 0.64× |
| Rhode Island | 1,882 | 1.66× |
| New Hampshire | 1,752 | 1.25× |
| Mississippi | 1,723 | 0.59× |
| West Virginia | 1,608 | 0.97× |
| Nebraska | 1,587 | 0.89× |
| Idaho | 1,485 | 0.83× |
| Maine | 1,342 | 1.05× |
| Washington, District of Columbia | 1,327 | 1.24× |
| New Mexico | 1,184 | 0.66× |
| Hawaii | 985 | 0.64× |
| Vermont | 801 | 1.28× |
| Montana | 763 | 0.77× |
| Delaware | 739 | 0.75× |
| South Dakota | 536 | 0.65× |
| Alaska | 517 | 0.68× |
| North Dakota | 511 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Maddie Ziegler | 88.42× | Movies & TV |
| Freddie Freeman | 29.29× | Sports |
| Royal Bank of Canada | 44.61× | Business & Career |
| Handball-Bundesliga | 169.1× | Sports |
| Eva Green | 20× | Movies & TV |
| Dance Moms | 17.6× | Movies & TV |
| Rhythmic gymnastics | 20.99× | Sports |
| Travelocity | 9.22× | Travel & Leisure |
| Katee Sackhoff | 20× | Movies & TV |
| Luxury Travel | 10.88× | Travel & Leisure |
| Artistic gymnastics | 11.05× | Sports |
| Monty Python | 20.41× | Movies & TV |
| Boston Marathon | 11.24× | Sports |
| Erin Andrews | 17.32× | Sports |
| Horoscope | 6.59× | Health |
| JBL | 9.91× | Technology & Electronics |
| Kia Sportage | 13.23× | Cars & Mobility |
| Luxury Bags | 13.45× | Fashion & Accessoires |
| Kate Mara | 10.29× | Movies & TV |
| Pole dance | 13.44× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.28 |
| Creativity | OPEN | 1.52 |
| Sustainability | BALANCE | 1.51 |
| Tradition | CONSERVATISM | 1.42 |
| Mindfulness | BALANCE | 1.4 |
| Patriotism | CONSERVATISM | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.9% |
| Brazil | 10.5% |
| United Kingdom | 8.2% |
See Capezio audiences in other countries
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Frequently asked questions
How many fans does Capezio have in United States?
Capezio has an estimated audience of 355,877 people in United States, concentrated in California and New York.
What is the gender split and age of Capezio fans?
72.8% of Capezio fans are female, 27.2% are male, with an average age of 35.5 years.
Which brands do Capezio fans like most?
Capezio fans show strongest brand affinity for Maddie Ziegler (88.42×), Freddie Freeman (29.29×), and Royal Bank of Canada (44.61×) over the country average.
Where do Capezio fans live in United States?
Capezio fans in United States are most concentrated in California (reach 51,323), New York (reach 47,442), and Texas (reach 26,872). These three regions account for the largest share of the active audience.
What other brands do Capezio fans also like?
Beyond Capezio itself, the audience over-indexes on Freddie Freeman (29.29×), Royal Bank of Canada (44.61×), Handball-Bundesliga (169.1×), and Eva Green (20×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Capezio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.