A data profile of the people who buy, follow and care about CatDog in United States — modelled from more than twelve digital signal sources. CatDog has an estimated audience of 877,438 people in United States.
The average CatDog fan in United States is 34.2 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Pinky and the Brain, Danny Phantom, Scooby-Doo, with strongest over-indexing on Pinky and the Brain (111.4× the country average).
Demographically, the CatDog audience skews more female with an average age of 34.2, and over-indexes on personality traits such as Price Sensitivity, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical CatDog fan in United States is more female, around 34.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Pinky and the Brain.
The key figures that characterise the CatDog profile in United States.
60.8% are female, 39.2% are male, average age 34.2.
| Metric | Value |
|---|---|
| Female | 60.8% |
| Male | 39.2% |
| Average age | 34.2 |
| Estimated audience size | 877,438 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 29% | |
| 30-39 | 20% | |
| 40-49 | 14% | |
| 50+ | 10% |
Where the CatDog audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Arkansas | ~10K | 1.37× | |
| 02 | West Virginia | ~5K | 1.35× | |
| 03 | Mississippi | ~10K | 1.34× | |
| 04 | Kentucky | ~10K | 1.23× | |
| 05 | Missouri | ~20K | 1.19× | |
| 06 | Alabama | ~10K | 1.14× | |
| 07 | Oklahoma | ~10K | 1.14× | |
| 08 | Tennessee | ~20K | 1.13× | |
| 09 | Indiana | ~20K | 1.12× | |
| 10 | Idaho | ~5K | 1.12× | |
| 11 | Pennsylvania | ~30K | 1.10× | |
| 12 | Louisiana | ~10K | 1.09× | |
| 13 | Ohio | ~30K | 1.08× | |
| 14 | North Carolina | ~30K | 1.08× | |
| 15 | Maine | ~3K | 1.07× | |
| 16 | Georgia | ~30K | 1.05× | |
| 17 | Michigan | ~20K | 1.05× | |
| 18 | Kansas | ~7K | 1.04× | |
| 19 | Massachusetts | ~20K | 1.03× | |
| 20 | South Carolina | ~10K | 1.03× | |
| 21 | New Hampshire | ~3K | 1.01× | |
| 22 | New Mexico | ~4K | 1.00× | |
| 23 | Texas | ~70K | 0.99× | |
| 24 | New Jersey | ~20K | 0.98× | |
| 25 | Virginia | ~20K | 0.97× | |
| 26 | Nevada | ~8K | 0.97× | |
| 27 | Oregon | ~10K | 0.96× | |
| 28 | Connecticut | ~8K | 0.95× | |
| 29 | Nebraska | ~4K | 0.95× | |
| 30 | Delaware | ~2K | 0.95× | |
| 31 | Arizona | ~20K | 0.94× | |
| 32 | Iowa | ~7K | 0.94× | |
| 33 | Alaska | ~2K | 0.94× | |
| 34 | Vermont | ~1K | 0.94× | |
| 35 | California | ~90K | 0.93× | |
| 36 | New York | ~50K | 0.93× | |
| 37 | South Dakota | ~2K | 0.93× | |
| 38 | North Dakota | ~2K | 0.93× | |
| 39 | Washington | ~20K | 0.92× | |
| 40 | Maryland | ~10K | 0.92× | |
| 41 | Montana | ~2K | 0.91× | |
| 42 | Florida | ~50K | 0.90× | |
| 43 | Illinois | ~30K | 0.90× | |
| 44 | Rhode Island | ~3K | 0.90× | |
| 45 | Wisconsin | ~10K | 0.88× | |
| 46 | Utah | ~7K | 0.86× | |
| 47 | Colorado | ~10K | 0.83× | |
| 48 | Minnesota | ~10K | 0.78× | |
| 49 | Hawaii | ~3K | 0.78× | |
| 50 | Washington, District of Columbia | ~2K | 0.72× |
The strongest cross-interests of the CatDog audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pinky and the Brain | Movies & TV | 111.40× | ||
| 02 | Danny Phantom | Movies & TV | 76.79× | ||
| 03 | The Fairly OddParents | Movies & TV | 43.29× | ||
| 04 | Kyle Lowry | Sports | 41.35× | ||
| 05 | Rugrats | Movies & TV | 33.16× | ||
| 06 | Jamie Chung | Movies & TV | 27.16× | ||
| 07 | Dora the Explorer | Movies & TV | 24.88× | ||
| 08 | Gravity Falls | Movies & TV | 21.97× | ||
| 09 | Monsters | Movies & TV | 21.77× | ||
| 10 | International education | Business & Career | 20.00× | ||
| 11 | Scooby-Doo | Movies & TV | 15.49× | ||
| 12 | Shrek | Movies & TV | 13.72× | ||
| 13 | Zootopia | Movies & TV | 11.22× | ||
| 14 | Maine Coon | Pets & Animals | 8.60× | ||
| 15 | Persian cat | Pets & Animals | 8.38× | ||
| 16 | Black cat | Pets & Animals | 7.82× | ||
| 17 | Poodle | Pets & Animals | 6.81× | ||
| 18 | Shih Tzu | Pets & Animals | 6.69× | ||
| 19 | Yorkshire Terrier | Pets & Animals | 5.95× | ||
| 20 | French Bulldog | Pets & Animals | 5.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.93× | |
| Community Orientation | OPEN | 1.55× | |
| Extroversion | THRILL | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.68× | |
| Design Affinity | PREMIUM | 0.71× | |
| Sustainability | BALANCE | 0.74× |
CatDog has an estimated audience of 877,438 people in United States, concentrated in California and Texas.
60.8% of CatDog fans are female, 39.2% are male, with an average age of 34.2 years.
CatDog fans show strongest brand affinity for Pinky and the Brain (111.4×), Danny Phantom (76.79×), and Scooby-Doo (15.49×) over the country average.
CatDog fans in United States are most concentrated in California (reach ~90K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond CatDog itself, the audience over-indexes on Danny Phantom (76.79×), Scooby-Doo (15.49×), Monsters (21.77×), and Rugrats (33.16×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for CatDog. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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