Chicago History Museum Audience in United States

Chicago History Museum logo

Chicago History Museum has an estimated audience of 404,703 people in United States. 53.3% are female, 46.7% are male, average age 36.6. Top regions: Illinois, Indiana, California. Top brand affinities: Hibachi, Steampunk, Kamen Rider Kuuga, Building envelope, Kevin Harrington (entrepreneur).

The average Chicago History Museum fan in United States is 36.6 years old, balanced, and lives primarily in Illinois. The audience is concentrated in Illinois, Indiana, California. Top brand affinities include Hibachi, Steampunk, Kamen Rider Kuuga, with strongest over-indexing on Hibachi (23.36× the country average). Demographically, the Chicago History Museum audience skews balanced with an average age of 36.6, and over-indexes on personality traits such as Community Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Arts & Culture · Type: POI · Subtype: Museum

Demographics of Chicago History Museum fans

Demographic split for Chicago History Museum audience in United States
MetricValue
Female53.3%
Male46.7%
Average age36.6
Estimated audience size404,703

Audience persona

The typical Chicago History Museum fan in United States is balanced, around 36.6 years old, with strong Community Orientation tendencies and a notable affinity for Hibachi.

Top regions in United States

Top regions ranked by reach for Chicago History Museum in United States
RegionReachAffinity
Illinois303,52730.67×
Indiana12,8241.73×
California12,5750.28×
Wisconsin11,4271.88×
Michigan9,9290.94×
Texas9,2140.26×
New York8,7270.39×
Florida6,8490.25×
Ohio6,1890.5×
Minnesota4,8820.84×
Missouri4,8350.74×
Virginia3,3820.34×
Iowa3,3441×
Pennsylvania3,3100.24×
North Carolina3,2200.26×
Georgia3,1940.26×
Massachusetts2,8400.36×
Washington2,7250.34×
Tennessee2,7050.33×
Colorado2,3840.37×
New Jersey2,2940.22×
Kentucky2,2120.44×
Arizona2,2040.27×
Maryland1,8430.26×
Kansas1,5700.49×
Oregon1,4800.32×
Washington, District of Columbia1,2671.04×
Louisiana1,1730.22×
Oklahoma1,1470.26×
South Carolina1,0950.18×
Nebraska1,0200.5×
Alabama9830.17×
Connecticut8950.22×
Arkansas8910.27×
Utah8900.25×
Nevada7320.19×
Mississippi6600.2×
Idaho5230.26×
New Mexico5070.25×
Maine3470.24×
New Hampshire3050.19×
Rhode Island2950.23×
North Dakota2910.35×
Hawaii2880.17×
Vermont2730.38×
South Dakota2620.28×
West Virginia2610.14×
Alaska2610.3×
Montana2270.2×
Wyoming2120.35×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chicago History Museum audience
BrandAffinityCategory
Hibachi23.36×Food & Beverages
Steampunk11.59×Fashion & Accessoires
Kamen Rider Kuuga62.84×Movies & TV
Building envelope20×Home & Garden
Kevin Harrington (entrepreneur)51.61×Business & Career
Nebraska Cornhuskers football5.98×Sports
Elsword23.33×Games
Tuscany8.41×Travel & Leisure
Square foot gardening19.47×Home & Garden
Justice2.41×Politics & Society
Natural rubber1.71×Cars & Mobility
Home staging3.9×Home & Garden
Nipsey Hussle4.34×Music & Radio
CoreLogic13.49×Business & Career
Urban horticulture2.16×Home & Garden
Julio Cesar Chavez Jr.4.08×Sports
Corona (band)2.95×Music & Radio
On the Border Mexican Grill & Cantina3.53×Food & Beverages
Goop2.6×Internet & Social Media
Wok3.06×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chicago History Museum audience
TraitClusterScore
Community OrientationOPEN2.04
IndulgenceJOY1.77
Urban LifestyleOPEN1.73
PatriotismCONSERVATISM1.62
TravellingTHRILL1.56
TraditionCONSERVATISM1.53

Worldwide distribution

Worldwide audience distribution share by country for Chicago History Museum
CountryShare
United States44.6%
India12.2%
Italy7.6%

See Chicago History Museum audiences in other countries

More Museum audiences in United States

Frequently asked questions

How many fans does Chicago History Museum have in United States?

Chicago History Museum has an estimated audience of 404,703 people in United States, concentrated in Illinois and Indiana.

What is the gender split and age of Chicago History Museum fans?

53.3% of Chicago History Museum fans are female, 46.7% are male, with an average age of 36.6 years.

Which brands do Chicago History Museum fans like most?

Chicago History Museum fans show strongest brand affinity for Hibachi (23.36×), Steampunk (11.59×), and Kamen Rider Kuuga (62.84×) over the country average.

Where do Chicago History Museum fans live in United States?

Chicago History Museum fans in United States are most concentrated in Illinois (reach 303,527), Indiana (reach 12,824), and California (reach 12,575). These three regions account for the largest share of the active audience.

What other brands do Chicago History Museum fans also like?

Beyond Chicago History Museum itself, the audience over-indexes on Steampunk (11.59×), Kamen Rider Kuuga (62.84×), Building envelope (20×), and Kevin Harrington (entrepreneur) (51.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chicago History Museum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.