A data profile of the people who buy, follow and care about Computer desk in United States — modelled from more than twelve digital signal sources. Computer desk has an estimated audience of 763,015 people in United States.
The average Computer desk fan in United States is 40.0 years old, balanced, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Standing desk, Small office/home office, Computer-assisted translation, with strongest over-indexing on Standing desk (35.51× the country average).
Demographically, the Computer desk audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Convenience Orientation, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Computer desk fan in United States is balanced, around 40.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Standing desk.
The key figures that characterise the Computer desk profile in United States.
47.0% are female, 53.0% are male, average age 40.0.
| Metric | Value |
|---|---|
| Female | 47.0% |
| Male | 53.0% |
| Average age | 40.0 |
| Estimated audience size | 763,015 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 22% | |
| 30-39 | 22% | |
| 40-49 | 22% | |
| 50+ | 20% |
of the worldwide Computer desk audience comes from United States.
| Country | Share |
|---|---|
| United States | 18.5% |
| South Korea | 7.4% |
| United Kingdom | 6.6% |
Where the Computer desk audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alabama | ~10K | 1.36× | |
| 02 | West Virginia | ~5K | 1.33× | |
| 03 | Louisiana | ~10K | 1.31× | |
| 04 | Mississippi | ~8K | 1.31× | |
| 05 | Tennessee | ~20K | 1.27× | |
| 06 | Kentucky | ~10K | 1.25× | |
| 07 | Arkansas | ~8K | 1.24× | |
| 08 | Ohio | ~30K | 1.15× | |
| 09 | Indiana | ~20K | 1.15× | |
| 10 | Georgia | ~30K | 1.14× | |
| 11 | South Carolina | ~10K | 1.13× | |
| 12 | Oklahoma | ~10K | 1.12× | |
| 13 | Michigan | ~20K | 1.11× | |
| 14 | South Dakota | ~2K | 1.09× | |
| 15 | North Dakota | ~2K | 1.09× | |
| 16 | Kansas | ~6K | 1.08× | |
| 17 | Texas | ~70K | 1.06× | |
| 18 | Pennsylvania | ~30K | 1.06× | |
| 19 | Missouri | ~10K | 1.06× | |
| 20 | North Carolina | ~20K | 1.05× | |
| 21 | Iowa | ~7K | 1.05× | |
| 22 | Florida | ~50K | 1.04× | |
| 23 | Wisconsin | ~10K | 1.01× | |
| 24 | New York | ~40K | 1.00× | |
| 25 | Illinois | ~30K | 1.00× | |
| 26 | New Hampshire | ~3K | 1.00× | |
| 27 | New Jersey | ~20K | 0.98× | |
| 28 | Connecticut | ~8K | 0.98× | |
| 29 | Maine | ~3K | 0.97× | |
| 30 | Nebraska | ~4K | 0.96× | |
| 31 | Virginia | ~20K | 0.95× | |
| 32 | New Mexico | ~4K | 0.95× | |
| 33 | Idaho | ~4K | 0.94× | |
| 34 | Rhode Island | ~2K | 0.94× | |
| 35 | Montana | ~2K | 0.94× | |
| 36 | Arizona | ~10K | 0.91× | |
| 37 | Nevada | ~7K | 0.90× | |
| 38 | Delaware | ~2K | 0.90× | |
| 39 | Minnesota | ~10K | 0.88× | |
| 40 | Hawaii | ~3K | 0.86× | |
| 41 | Maryland | ~10K | 0.85× | |
| 42 | Alaska | ~1K | 0.84× | |
| 43 | Washington | ~10K | 0.83× | |
| 44 | Utah | ~6K | 0.83× | |
| 45 | California | ~70K | 0.82× | |
| 46 | Massachusetts | ~10K | 0.80× | |
| 47 | Oregon | ~7K | 0.78× | |
| 48 | Vermont | ~1K | 0.76× | |
| 49 | Colorado | ~9K | 0.73× | |
| 50 | Washington, District of Columbia | ~1K | 0.59× |
The strongest cross-interests of the Computer desk audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Electric Love Festival | Music & Radio | 147.62× | ||
| 02 | Computer-assisted translation | Technology & Electronics | 100.76× | ||
| 03 | Domus Academy | Business & Career | 66.60× | ||
| 04 | Standing desk | Home & Garden | 35.51× | ||
| 05 | Canton Fair | Business & Career | 30.54× | ||
| 06 | The Living Room (TV series) | Movies & TV | 29.95× | ||
| 07 | Mor Furniture | Shopping | 24.83× | ||
| 08 | Real Steel | Movies & TV | 23.55× | ||
| 09 | Herman Miller (manufacturer) | Home & Garden | 22.44× | ||
| 10 | Socket wrench | Home & Garden | 20.10× | ||
| 11 | Office chair | Home & Garden | 18.35× | ||
| 12 | Folding chair | Home & Garden | 16.07× | ||
| 13 | Rocking chair | Home & Garden | 14.35× | ||
| 14 | Small office/home office | Business & Career | 12.65× | ||
| 15 | Snap! | Music & Radio | 10.45× | ||
| 16 | Office Space | Movies & TV | 9.86× | ||
| 17 | Ready-to-assemble furniture | Home & Garden | 8.43× | ||
| 18 | MetroPCS | Technology & Electronics | 6.42× | ||
| 19 | Office | Business & Career | 6.23× | ||
| 20 | Couch | Home & Garden | 4.49× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.95× | |
| Design Affinity | PREMIUM | 1.62× | |
| Quality Awareness | PREMIUM | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.91× | |
| Tradition | CONSERVATISM | 0.98× | |
| Pet Ownership | JOY | 1.01× |
Computer desk has an estimated audience of 763,015 people in United States, concentrated in Texas and California.
47.0% of Computer desk fans are female, 53.0% are male, with an average age of 40.0 years.
Computer desk fans show strongest brand affinity for Standing desk (35.51×), Small office/home office (12.65×), and Computer-assisted translation (100.76×) over the country average.
Computer desk fans in United States are most concentrated in Texas (reach ~70K), California (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Computer desk itself, the audience over-indexes on Small office/home office (12.65×), Computer-assisted translation (100.76×), Real Steel (23.55×), and Herman Miller (manufacturer) (22.44×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Computer desk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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