Rascasse Audience Intelligence

Socket wrench Audience in United States

A data profile of the people who buy, follow and care about Socket wrench in United States — modelled from more than twelve digital signal sources. Socket wrench has an estimated audience of 953,173 people in United States.

#8825among Topic in United States#1134in Home & Garden

The average Socket wrench fan in United States is 43.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Torque wrench, Gazebo, Circular saw, with strongest over-indexing on Torque wrench (152.52× the country average).

Demographically, the Socket wrench audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Patriotism, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Socket wrench fan in United States is more male, around 43.2 years old, with strong Patriotism tendencies and a notable affinity for Torque wrench.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Socket wrench profile in United States.

Audience size
953K
in United States
Gender
27.2%♀
72.8% male
Age
43.2
average years
Country rank
#24444
Topic in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Socket wrench fans

27.2% are female, 72.8% are male, average age 43.2.

Fig. 02

Gender split

27.2%
Female
72.8%
Male
Demographic split for Socket wrench audience in United States
MetricValue
Female27.2%
Male72.8%
Average age43.2
Estimated audience size953,173
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the Socket wrench audience in United States
Age bracketShare%
16-1915%
20-2913%
30-3918%
40-4924%
50+31%
Fig. 04

Worldwide distribution

49.3%

of the worldwide Socket wrench audience comes from United States.

Worldwide audience distribution share by country for Socket wrench
CountryShare
United States49.3%
United Kingdom6.9%
Philippines4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Socket wrench audience in United States is strongest.

Fig. 05

Top regions by affinity

Socket wrench fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~5K1.25×
02Alaska~2K1.19×
03Texas~100K1.18×
04Louisiana~10K1.18×
05Utah~10K1.17×
06Georgia~30K1.16×
07North Carolina~30K1.13×
08California~100K1.12×
09Alabama~10K1.12×
10Washington~20K1.11×
11Arkansas~9K1.11×
12Kansas~8K1.10×
13Oklahoma~10K1.09×
14Arizona~20K1.08×
15Oregon~10K1.08×
16Mississippi~9K1.08×
17Nevada~10K1.06×
18Tennessee~20K1.05×
19Kentucky~10K1.05×
20Illinois~30K1.03×
21Indiana~20K1.03×
22South Carolina~10K1.03×
23Virginia~20K1.02×
24New Mexico~5K1.02×
25Colorado~20K1.01×
26Minnesota~10K0.99×
27Iowa~8K0.99×
28Nebraska~5K0.99×
29Michigan~20K0.98×
30Ohio~30K0.97×
31North Dakota~2K0.97×
32Maryland~20K0.96×
33Missouri~10K0.96×
34Wisconsin~10K0.96×
35Idaho~5K0.95×
36Connecticut~9K0.94×
37Massachusetts~20K0.93×
38Delaware~2K0.93×
39Florida~60K0.91×
40Pennsylvania~30K0.91×
41Montana~2K0.91×
42South Dakota~2K0.90×
43Washington, District of Columbia~3K0.89×
44Vermont~1K0.89×
45West Virginia~4K0.88×
46Maine~3K0.87×
47Rhode Island~3K0.85×
48New Hampshire~3K0.84×
49New Jersey~20K0.82×
50New York~40K0.77×
Fig. 06

Affinity by region

Affinity by region — Socket wrench, United States
0.77×1.00×1.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Socket wrench audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Socket wrench audience
#·InterestCategoryAffinity×
01Torque wrenchHome & Garden152.52×
02GazeboHome & Garden27.27×
03Circular sawHome & Garden24.05×
04Escape the roomGames20.57×
05Computer deskHome & Garden20.10×
06Tape measureHome & Garden19.90×
07RyobiCars & Mobility11.16×
08PergolaHome & Garden7.53×
09Harbor Freight ToolsHome & Garden6.50×
10Yard HouseFood & Beverages6.01×
11Public StorageBusiness & Career5.99×
12LoggingTechnology & Electronics5.25×
13Internet celebrityInternet & Social Media5.06×
14Drill bitHome & Garden4.78×
15Advance Auto PartsCars & Mobility4.31×
16O'Reilly Auto PartsCars & Mobility4.16×
17AutoZoneCars & Mobility3.81×
18Ace HardwareHome & Garden3.24×
19TMZInternet & Social Media2.66×
20Hobby LobbyHome & Garden2.42×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Socket wrench audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Socket wrench audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.22×
Quality AwarenessPREMIUM2.10×
Need for SecurityCONSERVATISM1.58×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Socket wrench audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.58×
Design AffinityPREMIUM0.61×
MindfulnessBALANCE0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Socket wrench have in United States?

Socket wrench has an estimated audience of 953,173 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Socket wrench fans?

27.2% of Socket wrench fans are female, 72.8% are male, with an average age of 43.2 years.

03

Which brands do Socket wrench fans like most?

Socket wrench fans show strongest brand affinity for Torque wrench (152.52×), Gazebo (27.27×), and Circular saw (24.05×) over the country average.

04

Where do Socket wrench fans live in United States?

Socket wrench fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Socket wrench fans also like?

Beyond Socket wrench itself, the audience over-indexes on Gazebo (27.27×), Circular saw (24.05×), Escape the room (20.57×), and AutoZone (3.81×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Socket wrench audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Socket wrench. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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