Rascasse Audience Intelligence

Coparenting Audience in United States

A data profile of the people who buy, follow and care about Coparenting in United States — modelled from more than twelve digital signal sources. Coparenting has an estimated audience of 913,543 people in United States.

The average Coparenting fan in United States is 38.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Quotation, Susan Sarandon, Psychology Today, with strongest over-indexing on Quotation (7.14× the country average).

Demographically, the Coparenting audience skews more female with an average age of 38.0, and over-indexes on personality traits such as Need for Security, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Coparenting fan in United States is more female, around 38.0 years old, with strong Need for Security tendencies and a notable affinity for Quotation.

Category: Kids & Family · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Coparenting profile in United States.

Audience size
914K
in United States
Gender
61.9%
38.1% male
Age
38.0
average years
Country rank
#25148
Topic in United States
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Coparenting fans

61.9% are female, 38.1% are male, average age 38.0.

Fig. 02

Gender split

61.9%
Female
38.1%
Male
Demographic split for Coparenting audience in United States
MetricValue
Female61.9%
Male38.1%
Average age38.0
Estimated audience size913,543
Fig. 03

Age distribution

Ø 38.0
average years
Age distribution of the Coparenting audience in United States
Age bracketShare%
16-1918%
20-2924%
30-3924%
40-4919%
50+15%
Fig. 04

Worldwide distribution

76.0%

of the worldwide Coparenting audience comes from United States.

Worldwide audience distribution share by country for Coparenting
CountryShare
United States76.0%
Canada8.0%
United Kingdom2.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Coparenting audience in United States is strongest.

Fig. 05

Top regions by affinity

Coparenting fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~2K1.11×
02South Dakota~2K1.08×
03North Dakota~2K1.08×
04Vermont~2K1.08×
05Montana~3K1.04×
06California~100K1.03×
07Delaware~3K1.03×
08Oklahoma~10K1.02×
09Hawaii~4K1.02×
10Alabama~10K1.01×
11Louisiana~10K1.01×
12Arkansas~8K1.01×
13Rhode Island~3K1.01×
14Mississippi~8K1.00×
15Nebraska~5K1.00×
16West Virginia~4K1.00×
17Maine~3K1.00×
18Virginia~20K0.99×
19Nevada~9K0.99×
20Kansas~7K0.99×
21Washington, District of Columbia~3K0.99×
22Maryland~20K0.98×
23Idaho~4K0.98×
24New Mexico~4K0.98×
25New Hampshire~4K0.98×
26Georgia~30K0.97×
27Kentucky~10K0.97×
28Texas~80K0.96×
29South Carolina~10K0.96×
30Oregon~10K0.96×
31Tennessee~20K0.95×
32Missouri~10K0.95×
33Colorado~10K0.95×
34Connecticut~9K0.95×
35Iowa~7K0.95×
36North Carolina~30K0.94×
37Washington~20K0.94×
38Indiana~20K0.94×
39Wisconsin~10K0.94×
40Utah~8K0.94×
41Minnesota~10K0.93×
42Arizona~20K0.92×
43Ohio~30K0.91×
44Michigan~20K0.91×
45Florida~60K0.90×
46Illinois~30K0.90×
47New Jersey~20K0.90×
48New York~50K0.89×
49Massachusetts~20K0.89×
50Pennsylvania~30K0.88×
Fig. 06

Affinity by region

Affinity by region — Coparenting, United States
0.88×1.00×1.11×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Coparenting audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Coparenting audience
#·InterestCategoryAffinity×
01StepmomKids & Family55.66×
02Private lawBusiness & Career21.51×
03Legal separationKids & Family17.78×
04Susan SarandonMovies & TV14.43×
05Family lawKids & Family9.75×
06Julia RobertsMovies & TV7.49×
07QuotationBusiness & Career7.14×
08Ed HarrisMovies & TV6.50×
09Psychology TodayHealth5.03×
10ParentingKids & Family2.31×
11InfantKids & Family2.29×
12ChildKids & Family1.98×
13HappinessHealth1.97×
14GiftShopping1.94×
15WomanKids & Family1.90×
16EducationBusiness & Career1.89×
17United StatesTravel & Leisure1.73×
18BeveragesFood & Beverages1.67×
19Fitness and wellnessSports1.57×
20RestaurantsFood & Beverages1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Coparenting audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Coparenting audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.73×
Family OrientationCONSERVATISM1.72×
IndividualismJOY1.66×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Coparenting audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.91×
Design AffinityPREMIUM0.94×
IndulgenceJOY1.03×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Coparenting have in United States?

Coparenting has an estimated audience of 913,543 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Coparenting fans?

61.9% of Coparenting fans are female, 38.1% are male, with an average age of 38.0 years.

03

Which brands do Coparenting fans like most?

Coparenting fans show strongest brand affinity for Quotation (7.14×), Susan Sarandon (14.43×), and Psychology Today (5.03×) over the country average.

04

Where do Coparenting fans live in United States?

Coparenting fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Coparenting fans also like?

Beyond Coparenting itself, the audience over-indexes on Susan Sarandon (14.43×), Psychology Today (5.03×), Family law (9.75×), and Legal separation (17.78×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Coparenting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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