A data profile of the people who buy, follow and care about Cosmos in United States — modelled from more than twelve digital signal sources. Cosmos has an estimated audience of 2,309,371 people in United States.
The average Cosmos fan in United States is 38.2 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Tony Award, Astrophysics, SpaceX, with strongest over-indexing on Tony Award (20.01× the country average).
Demographically, the Cosmos audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Mindfulness, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Cosmos fan in United States is balanced, around 38.2 years old, with strong Mindfulness tendencies and a notable affinity for Tony Award.
The key figures that characterise the Cosmos profile in United States.
49.9% are female, 50.1% are male, average age 38.2.
| Metric | Value |
|---|---|
| Female | 49.9% |
| Male | 50.1% |
| Average age | 38.2 |
| Estimated audience size | 2,309,371 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 22% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 19% |
of the worldwide Cosmos audience comes from United States.
| Country | Share |
|---|---|
| United States | 23.5% |
| Greece | 4.7% |
| Mexico | 4.6% |
Where the Cosmos audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Colorado | ~70K | 1.96× | |
| 02 | Alabama | ~50K | 1.44× | |
| 03 | South Dakota | ~7K | 1.31× | |
| 04 | Indiana | ~50K | 1.24× | |
| 05 | New Hampshire | ~10K | 1.23× | |
| 06 | Massachusetts | ~60K | 1.22× | |
| 07 | Nevada | ~30K | 1.22× | |
| 08 | Vermont | ~5K | 1.18× | |
| 09 | New York | ~100K | 1.13× | |
| 10 | Maine | ~9K | 1.10× | |
| 11 | Rhode Island | ~8K | 1.07× | |
| 12 | Connecticut | ~20K | 1.06× | |
| 13 | Washington | ~50K | 1.05× | |
| 14 | California | ~300K | 1.04× | |
| 15 | Texas | ~200K | 1.04× | |
| 16 | Oregon | ~30K | 1.03× | |
| 17 | Delaware | ~7K | 1.03× | |
| 18 | Pennsylvania | ~80K | 1.02× | |
| 19 | Michigan | ~60K | 1.01× | |
| 20 | Minnesota | ~30K | 1.01× | |
| 21 | Virginia | ~60K | 0.99× | |
| 22 | Alaska | ~5K | 0.99× | |
| 23 | Utah | ~20K | 0.98× | |
| 24 | North Carolina | ~70K | 0.97× | |
| 25 | West Virginia | ~10K | 0.97× | |
| 26 | Montana | ~6K | 0.97× | |
| 27 | Wisconsin | ~30K | 0.96× | |
| 28 | Washington, District of Columbia | ~7K | 0.95× | |
| 29 | Arkansas | ~20K | 0.93× | |
| 30 | Arizona | ~40K | 0.92× | |
| 31 | Kentucky | ~30K | 0.92× | |
| 32 | Florida | ~100K | 0.91× | |
| 33 | South Carolina | ~30K | 0.91× | |
| 34 | Georgia | ~60K | 0.90× | |
| 35 | New Jersey | ~50K | 0.90× | |
| 36 | Missouri | ~30K | 0.89× | |
| 37 | Mississippi | ~20K | 0.89× | |
| 38 | Idaho | ~10K | 0.89× | |
| 39 | Illinois | ~70K | 0.88× | |
| 40 | Oklahoma | ~20K | 0.88× | |
| 41 | Kansas | ~20K | 0.88× | |
| 42 | Nebraska | ~10K | 0.88× | |
| 43 | Ohio | ~60K | 0.86× | |
| 44 | Tennessee | ~40K | 0.86× | |
| 45 | Maryland | ~30K | 0.85× | |
| 46 | North Dakota | ~4K | 0.83× | |
| 47 | New Mexico | ~10K | 0.82× | |
| 48 | Iowa | ~20K | 0.81× | |
| 49 | Hawaii | ~8K | 0.80× | |
| 50 | Louisiana | ~20K | 0.79× |
The strongest cross-interests of the Cosmos audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tony Award | Arts & Culture | 20.01× | ||
| 02 | Astrophysics | Politics & Society | 15.41× | ||
| 03 | Voltaire | Literature | 12.27× | ||
| 04 | RCI | Travel & Leisure | 9.17× | ||
| 05 | Tony Danza | Movies & TV | 8.65× | ||
| 06 | SpaceX | Cars & Mobility | 8.18× | ||
| 07 | Armageddon (1998 film) | Movies & TV | 7.53× | ||
| 08 | Stephen Hawking | Business & Career | 6.46× | ||
| 09 | Telescope | Home & Garden | 5.06× | ||
| 10 | Steve Carell | Movies & TV | 4.86× | ||
| 11 | Web server | Technology & Electronics | 3.07× | ||
| 12 | Crowdfunding | Business & Career | 2.90× | ||
| 13 | Innovation | Business & Career | 2.64× | ||
| 14 | Non-alcoholic beverage | Food & Beverages | 2.44× | ||
| 15 | Britney Spears | Music & Radio | 2.22× | ||
| 16 | Political science | Business & Career | 2.13× | ||
| 17 | Metaphysics | Business & Career | 2.11× | ||
| 18 | Genetics | Kids & Family | 1.82× | ||
| 19 | Drawing | Home & Garden | 1.65× | ||
| 20 | Superman | Movies & TV | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.59× | |
| Patriotism | CONSERVATISM | 1.48× | |
| Sustainability | BALANCE | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.67× | |
| Pet Ownership | JOY | 0.72× | |
| Social Media Usage | JOY | 0.85× |
Cosmos has an estimated audience of 2,309,371 people in United States, concentrated in California and Texas.
49.9% of Cosmos fans are female, 50.1% are male, with an average age of 38.2 years.
Cosmos fans show strongest brand affinity for Tony Award (20.01×), Astrophysics (15.41×), and SpaceX (8.18×) over the country average.
Cosmos fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Cosmos itself, the audience over-indexes on Astrophysics (15.41×), SpaceX (8.18×), Superman (1.52×), and Stephen Hawking (6.46×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Cosmos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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