Cosmos Audience in United States

Cosmos has an estimated audience of 2,309,371 people in United States. 49.9% are female, 50.1% are male, average age 38.2. Top regions: California, Texas, New York. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Tony Award, Microblogging, Singer-songwriter.

The average Cosmos fan in United States is 38.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Tony Award, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Cosmos audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Early Adopter Mentality, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Topic

Demographics of Cosmos fans

Demographic split for Cosmos audience in United States
MetricValue
Female49.9%
Male50.1%
Average age38.2
Estimated audience size2,309,371

Audience persona

The typical Cosmos fan in United States is balanced, around 38.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Cosmos in United States
RegionReachAffinity
California275,1971.08×
Texas214,3161.08×
New York151,3501.17×
Florida146,9510.94×
Pennsylvania79,8041.03×
Colorado74,9822.06×
Illinois71,2950.93×
North Carolina70,7871.02×
Georgia64,7080.91×
Michigan63,3281.05×
Ohio62,4050.88×
Virginia57,5661.02×
Massachusetts56,6951.25×
Indiana54,8431.3×
New Jersey53,5670.91×
Washington50,2191.08×
Alabama47,0331.46×
Arizona44,1360.94×
Tennessee40,6520.88×
Wisconsin33,9320.98×
Maryland33,7650.85×
Missouri33,0660.89×
Minnesota32,1170.97×
South Carolina31,7240.91×
Nevada28,3671.27×
Oregon27,6511.04×
Kentucky26,3920.91×
Connecticut24,6081.06×
Louisiana22,8460.77×
Oklahoma22,3730.87×
Utah19,7400.95×
Arkansas17,3080.91×
Kansas15,8880.87×
Mississippi15,2270.8×
Iowa15,1830.8×
New Hampshire11,0221.21×
Idaho10,0780.87×
West Virginia9,9800.93×
Nebraska9,9290.86×
New Mexico9,2010.79×
Maine8,9711.08×
Hawaii7,7160.78×
Rhode Island7,6911.05×
South Dakota6,6381.24×
Washington, District of Columbia6,5780.95×
Delaware6,4131.01×
Montana5,8420.91×
Vermont4,6251.14×
Alaska4,5580.92×
North Dakota3,6030.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cosmos audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Tony Award16.39×Arts & Culture
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Steve Carell15.03×Movies & TV
Income tax13.19×Business & Career
MSN4.1×News
Staples (Canada)4.26×Business & Career
Charles, Prince of Wales18.87×Politics & Society
Google Flights4.01×Travel & Leisure
Voltaire20.28×Literature
Chuck Norris4.07×Movies & TV
SpaceX9.09×Cars & Mobility
Superman1.67×Movies & TV
North Korea7.15×Travel & Leisure
Do it yourself (DIY)2.06×Home & Garden
Jane Goodall6.72×Pets & Animals
Tigres UANL10.66×Sports
Brandon Sanderson14.6×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cosmos audience
TraitClusterScore
Early Adopter MentalityPOWER1.73
MindfulnessBALANCE1.69
SustainabilityBALANCE1.61
Risk AppetiteTHRILL1.47
ExtroversionTHRILL1.39
Design AffinityPREMIUM1.39

Worldwide distribution

Worldwide audience distribution share by country for Cosmos
CountryShare
United States23.7%
Greece4.8%
Mexico4.6%

See Cosmos audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Cosmos have in United States?

Cosmos has an estimated audience of 2,309,371 people in United States, concentrated in California and Texas.

What is the gender split and age of Cosmos fans?

49.9% of Cosmos fans are female, 50.1% are male, with an average age of 38.2 years.

Which brands do Cosmos fans like most?

Cosmos fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Tony Award (16.39×) over the country average.

Where do Cosmos fans live in United States?

Cosmos fans in United States are most concentrated in California (reach 275,197), Texas (reach 214,316), and New York (reach 151,350). These three regions account for the largest share of the active audience.

What other brands do Cosmos fans also like?

Beyond Cosmos itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Tony Award (16.39×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cosmos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.