Cosmos Audience in United States

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Cosmos has an estimated audience of 2,309,371 people in United States. 49.9% are female, 50.1% are male, average age 38.2. Top regions: California, Texas, New York. Top brand affinities: Israel, Hypertext, Kendra Scott, Dog breed, Home construction.

The average Cosmos fan in United States is 38.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Israel, Hypertext, Kendra Scott, with strongest over-indexing on Israel (5.08× the country average). Demographically, the Cosmos audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Early Adopter Mentality, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Topic

Demographics of Cosmos fans

Demographic split for Cosmos audience in United States
MetricValue
Female49.9%
Male50.1%
Average age38.2
Estimated audience size2,309,371

Audience persona

The typical Cosmos fan in United States is balanced, around 38.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Cosmos in United States
RegionReachAffinity
California275,1971.08×
Texas214,3161.08×
New York151,3501.17×
Florida146,9510.94×
Pennsylvania79,8041.03×
Colorado74,9822.06×
Illinois71,2950.93×
North Carolina70,7871.02×
Georgia64,7080.91×
Michigan63,3281.05×
Ohio62,4050.88×
Virginia57,5661.02×
Massachusetts56,6951.25×
Indiana54,8431.3×
New Jersey53,5670.91×
Washington50,2191.08×
Alabama47,0331.46×
Arizona44,1360.94×
Tennessee40,6520.88×
Wisconsin33,9320.98×
Maryland33,7650.85×
Missouri33,0660.89×
Minnesota32,1170.97×
South Carolina31,7240.91×
Nevada28,3671.27×
Oregon27,6511.04×
Kentucky26,3920.91×
Connecticut24,6081.06×
Louisiana22,8460.77×
Oklahoma22,3730.87×
Utah19,7400.95×
Arkansas17,3080.91×
Kansas15,8880.87×
Mississippi15,2270.8×
Iowa15,1830.8×
New Hampshire11,0221.21×
Idaho10,0780.87×
West Virginia9,9800.93×
Nebraska9,9290.86×
New Mexico9,2010.79×
Maine8,9711.08×
Hawaii7,7160.78×
Rhode Island7,6911.05×
South Dakota6,6381.24×
Washington, District of Columbia6,5780.95×
Delaware6,4131.01×
Montana5,8420.91×
Vermont4,6251.14×
Alaska4,5580.92×
North Dakota3,6030.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cosmos audience
BrandAffinityCategory
Israel5.08×Travel & Leisure
Hypertext9.09×Technology & Electronics
Kendra Scott4.38×Fashion & Accessoires
Dog breed1.54×Pets & Animals
Home construction1.63×Home & Garden
Collectable1.72×Kids & Family
Natural rubber2.22×Cars & Mobility
Nebraska Cornhuskers football3.28×Sports
Jeep Wagoneer4.98×Cars & Mobility
Bank account2.15×Business & Career
Home staging4.41×Home & Garden
jordy nelson12.54×Sports
3D printing1.73×Technology & Electronics
Personality3.95×Business & Career
Corona (band)3.62×Music & Radio
TeachHUB2.47×Business & Career
Wikia2.08×Internet & Social Media
Hog Hunting1.93×Sports
Kevin Murphy (screenwriter)8.08×Movies & TV
JamBase6.05×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cosmos audience
TraitClusterScore
Early Adopter MentalityPOWER1.73
MindfulnessBALANCE1.69
SustainabilityBALANCE1.61
Risk AppetiteTHRILL1.47
ExtroversionTHRILL1.39
Design AffinityPREMIUM1.39

Worldwide distribution

Worldwide audience distribution share by country for Cosmos
CountryShare
United States23.7%
Greece4.8%
Mexico4.6%

See Cosmos audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Cosmos have in United States?

Cosmos has an estimated audience of 2,309,371 people in United States, concentrated in California and Texas.

What is the gender split and age of Cosmos fans?

49.9% of Cosmos fans are female, 50.1% are male, with an average age of 38.2 years.

Which brands do Cosmos fans like most?

Cosmos fans show strongest brand affinity for Israel (5.08×), Hypertext (9.09×), and Kendra Scott (4.38×) over the country average.

Where do Cosmos fans live in United States?

Cosmos fans in United States are most concentrated in California (reach 275,197), Texas (reach 214,316), and New York (reach 151,350). These three regions account for the largest share of the active audience.

What other brands do Cosmos fans also like?

Beyond Cosmos itself, the audience over-indexes on Hypertext (9.09×), Kendra Scott (4.38×), Dog breed (1.54×), and Home construction (1.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cosmos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.