Astrophysics Audience in United States

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Astrophysics has an estimated audience of 1,960,729 people in United States. 35.6% are female, 64.4% are male, average age 45.0. Top regions: California, Texas, Florida. Top brand affinities: Stephen Hawking, Science communication, Buzz Aldrin, Elena Ferrante, Animal Collective.

The average Astrophysics fan in United States is 45.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Stephen Hawking, Science communication, Buzz Aldrin, with strongest over-indexing on Stephen Hawking (22.49× the country average). Demographically, the Astrophysics audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Field of study

Demographics of Astrophysics fans

Demographic split for Astrophysics audience in United States
MetricValue
Female35.6%
Male64.4%
Average age45.0
Estimated audience size1,960,729

Audience persona

The typical Astrophysics fan in United States is more male, around 45.0 years old, with strong Patriotism tendencies and a notable affinity for Stephen Hawking.

Top regions in United States

Top regions ranked by reach for Astrophysics in United States
RegionReachAffinity
California298,9231.39×
Texas195,7841.16×
Florida146,1591.1×
New York121,1071.11×
Illinois69,7491.07×
Georgia65,9231.09×
North Carolina65,3551.11×
Pennsylvania62,8430.95×
Ohio57,3670.95×
Virginia53,3051.12×
New Jersey52,9091.06×
Michigan49,4210.96×
Arizona46,4981.16×
Washington44,8851.14×
Massachusetts39,7991.03×
Tennessee36,9030.94×
Maryland35,8921.06×
Indiana34,6660.97×
Colorado32,0971.04×
Missouri31,458
Minnesota29,6701.06×
Wisconsin26,8730.91×
Oklahoma26,1441.2×
South Carolina25,7170.87×
Alabama25,0770.92×
Oregon24,5431.09×
Louisiana23,8390.94×
Kentucky22,4350.91×
Nevada21,0091.11×
Connecticut20,8441.06×
Utah17,614
Arkansas15,1700.94×
Kansas14,0530.91×
Mississippi14,0050.87×
Iowa13,8690.86×
New Mexico11,2461.14×
Hawaii10,1991.21×
Idaho9,4860.96×
West Virginia8,9400.98×
Nebraska8,5310.87×
New Hampshire7,0830.92×
Washington, District of Columbia6,3021.07×
Maine6,0490.86×
Rhode Island5,4710.88×
Montana5,0480.93×
Delaware4,6240.85×
Alaska4,4181.05×
South Dakota3,9120.86×
North Dakota3,5210.87×
Vermont2,4890.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Astrophysics audience
BrandAffinityCategory
Stephen Hawking22.49×Business & Career
Science communication38.66×Business & Career
Buzz Aldrin37.68×Literature
Elena Ferrante108.49×Literature
Animal Collective113.32×Music & Radio
Neil deGrasse Tyson18.27×Movies & TV
Planetary science18.13×Politics & Society
Fox News Channel2.42×Movies & TV
Earth3.22×Travel & Leisure
Booz Allen Hamilton29.66×Business & Career
Peacemaker2.89×Movies & TV
Carl Sagan22.39×Movies & TV
Cosmos15.41×Travel & Leisure
NASA8.15×Cars & Mobility
Superman1.94×Movies & TV
Blue Origin20.59×Cars & Mobility
Spacecraft5.28×Travel & Leisure
Astronomy4.35×Health
Nature2.05×Home & Garden
United States SenatePolitics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Astrophysics audience
TraitClusterScore
PatriotismCONSERVATISM2.08
SustainabilityBALANCE1.83
Early Adopter MentalityPOWER1.68
Risk AppetiteTHRILL1.58
MindfulnessBALANCE1.48
IndividualismJOY1.48

Worldwide distribution

Worldwide audience distribution share by country for Astrophysics
CountryShare
United States26.7%
Italy8.8%
Australia6.5%

See Astrophysics audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Astrophysics have in United States?

Astrophysics has an estimated audience of 1,960,729 people in United States, concentrated in California and Texas.

What is the gender split and age of Astrophysics fans?

35.6% of Astrophysics fans are female, 64.4% are male, with an average age of 45.0 years.

Which brands do Astrophysics fans like most?

Astrophysics fans show strongest brand affinity for Stephen Hawking (22.49×), Science communication (38.66×), and Buzz Aldrin (37.68×) over the country average.

Where do Astrophysics fans live in United States?

Astrophysics fans in United States are most concentrated in California (reach 298,923), Texas (reach 195,784), and Florida (reach 146,159). These three regions account for the largest share of the active audience.

What other brands do Astrophysics fans also like?

Beyond Astrophysics itself, the audience over-indexes on Science communication (38.66×), Buzz Aldrin (37.68×), Elena Ferrante (108.49×), and Animal Collective (113.32×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Astrophysics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.