Courier Audience in United States

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Courier has an estimated audience of 2,839,501 people in United States. 52.2% are female, 47.8% are male, average age 42.2. Top regions: California, Texas, Florida. Top brand affinities: Mathcore, Google Home, The Historian, Product design, Israel.

The average Courier fan in United States is 42.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mathcore, Google Home, The Historian, with strongest over-indexing on Mathcore (18.06× the country average). Demographically, the Courier audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Courier fans

Demographic split for Courier audience in United States
MetricValue
Female52.2%
Male47.8%
Average age42.2
Estimated audience size2,839,501

Audience persona

The typical Courier fan in United States is balanced, around 42.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Mathcore.

Top regions in United States

Top regions ranked by reach for Courier in United States
RegionReachAffinity
California373,1451.19×
Texas268,9821.1×
Florida216,1881.12×
New York185,4741.17×
Ohio113,2081.29×
Illinois100,3861.06×
Washington100,3661.76×
Georgia97,6131.12×
North Carolina89,5401.05×
Pennsylvania88,7470.93×
Virginia73,9591.07×
New Jersey72,0561×
Michigan67,1480.9×
Massachusetts60,6601.08×
Arizona59,9851.03×
Tennessee52,9390.93×
Indiana49,8050.96×
Maryland46,7170.96×
Colorado45,2901.01×
Missouri44,8130.98×
Minnesota42,7431.05×
Kentucky42,3901.19×
Wisconsin38,9330.91×
South Carolina38,5510.9×
Louisiana37,6091.03×
Iowa37,5781.61×
Alabama37,5280.95×
Oregon36,4621.12×
Oklahoma29,1220.92×
Connecticut26,6490.94×
Arkansas25,5281.09×
Nevada25,4440.93×
Utah22,6160.89×
Mississippi21,4650.92×
Kansas20,6640.92×
Hawaii12,5561.03×
Washington, District of Columbia12,4961.46×
Nebraska12,2630.86×
New Mexico12,1710.85×
Idaho11,4940.81×
West Virginia9,9660.75×
New Hampshire9,4670.85×
Maine8,3440.82×
Rhode Island7,7840.86×
Alaska6,7261.11×
Montana6,1180.78×
Delaware5,8370.75×
South Dakota5,7200.87×
Vermont4,5990.92×
North Dakota4,3390.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Courier audience
BrandAffinityCategory
Mathcore18.06×Music & Radio
Google Home11.64×Technology & Electronics
The Historian16.48×Literature
Product design1.69×Business & Career
Israel1.82×Travel & Leisure
Governor of Michigan6.33×Politics & Society
Goop4.36×Internet & Social Media
Historic site3.28×Arts & Culture
Eurail16.57×Cars & Mobility
Fairy godmother5.38×Literature
Hipster6.29×Politics & Society
Wok4.17×Food & Beverages
Hibachi4.78×Food & Beverages
Parral, Chihuahua9.05×Travel & Leisure
Grinch2.29×Movies & TV
headspace5.26×Health
Cherish (group)6×Music & Radio
Isla Holbox13.62×Travel & Leisure
Vocal harmony2.42×Music & Radio
Girolando cattle13.98×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Courier audience
TraitClusterScore
Luxury OrientationPREMIUM2.19
Risk AppetiteTHRILL2.12
Urban LifestyleOPEN1.66
ExtroversionTHRILL1.21
Career OrientationPOWER1.14
Family OrientationCONSERVATISM1.14

Worldwide distribution

Worldwide audience distribution share by country for Courier
CountryShare
Romania12.0%
United States11.8%
United Kingdom7.0%

See Courier audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Courier have in United States?

Courier has an estimated audience of 2,839,501 people in United States, concentrated in California and Texas.

What is the gender split and age of Courier fans?

52.2% of Courier fans are female, 47.8% are male, with an average age of 42.2 years.

Which brands do Courier fans like most?

Courier fans show strongest brand affinity for Mathcore (18.06×), Google Home (11.64×), and The Historian (16.48×) over the country average.

Where do Courier fans live in United States?

Courier fans in United States are most concentrated in California (reach 373,145), Texas (reach 268,982), and Florida (reach 216,188). These three regions account for the largest share of the active audience.

What other brands do Courier fans also like?

Beyond Courier itself, the audience over-indexes on Google Home (11.64×), The Historian (16.48×), Product design (1.69×), and Israel (1.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Courier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.