David Martínez Audience in United States

David Martínez logo

David Martínez has an estimated audience of 721,285 people in United States. 41.8% are female, 58.2% are male, average age 34.3. Top brand affinities: Sam Bush, Elsword, Home construction, Snow White (Fables), Pro-Ject.

Top brand affinities include Sam Bush, Elsword, Home construction, with strongest over-indexing on Sam Bush (37.54× the country average). Demographically, the David Martínez audience skews more male with an average age of 34.3, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of David Martínez fans

Demographic split for David Martínez audience in United States
MetricValue
Female41.8%
Male58.2%
Average age34.3
Estimated audience size721,285

Audience persona

The typical David Martínez fan in United States is more male, around 34.3 years old, with strong Risk Appetite tendencies and a notable affinity for Sam Bush.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for David Martínez audience
BrandAffinityCategory
Sam Bush37.54×Music & Radio
Elsword19.9×Games
Home construction1.62×Home & Garden
Snow White (Fables)10.1×Literature
Pro-Ject4.17×Music & Radio
Product design1.81×Business & Career
Nationality1.69×Politics & Society
Nebraska2.15×Travel & Leisure
Kendra Scott2.21×Fashion & Accessoires
Stamp collecting2.81×Home & Garden
JDSU1.68×Business & Career
Monogram1.98×Home & Garden
Emperor Entertainment Group5.7×Business & Career
Hog Hunting1.54×Sports
The Diving Bell and the Butterfly10.93×Movies & TV
Biblical inspiration3.89×Politics & Society
KerangTravel & Leisure
Hebe2.76×Home & Garden
Home staging2.19×Home & Garden
Dental hygienist2.75×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by David Martínez audience
TraitClusterScore
Risk AppetiteTHRILL1.22
Luxury OrientationPREMIUM1.19
LGBTQ+ IdentityOPEN1.14
Social Media UsageJOY1.12
Sports ActivityPOWER1.11
Early Adopter MentalityPOWER1.11

Worldwide distribution

Worldwide audience distribution share by country for David Martínez
CountryShare
United States53.4%
United Kingdom5.8%
Canada5.7%

See David Martínez audiences in other countries

More Soccer audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for David Martínez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.