Daymond John Audience in United States

Daymond John logo

Daymond John has an estimated audience of 602,598 people in United States. 52.2% are female, 47.8% are male, average age 39.1. Top regions: California, Florida, Texas. Top brand affinities: Thandie Newton, Mark Cuban, Kia Sportage, Mark Zuckerberg, Houston Astros.

The average Daymond John fan in United States is 39.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Thandie Newton, Mark Cuban, Kia Sportage, with strongest over-indexing on Thandie Newton (52.61× the country average). Demographically, the Daymond John audience skews balanced with an average age of 39.1, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Daymond John fans

Demographic split for Daymond John audience in United States
MetricValue
Female52.2%
Male47.8%
Average age39.1
Estimated audience size602,598

Audience persona

The typical Daymond John fan in United States is balanced, around 39.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Thandie Newton.

Top regions in United States

Top regions ranked by reach for Daymond John in United States
RegionReachAffinity
California75,4371.14×
Florida57,7591.42×
Texas56,6271.09×
New York53,2371.58×
Georgia27,3301.47×
Pennsylvania25,9051.28×
Illinois25,2641.26×
New Jersey22,7271.48×
North Carolina20,1741.11×
Ohio19,2551.04×
Virginia16,6221.13×
Michigan16,6071.05×
Arizona14,7541.2×
Massachusetts13,5211.14×
Tennessee13,4471.11×
Maryland12,6291.22×
Washington10,8400.9×
Indiana10,4800.95×
Alabama10,2821.22×
South Carolina9,9491.1×
Missouri9,4040.97×
Minnesota8,9841.04×
Colorado8,3650.88×
Louisiana8,3531.07×
Wisconsin8,2440.91×
Connecticut7,5181.24×
Nevada7,3791.27×
Kentucky6,6440.88×
Oklahoma5,6250.84×
Oregon5,3380.77×
Mississippi5,2461.06×
Iowa5,0371.01×
Arkansas4,9140.99×
Utah4,1110.76×
Kansas3,7320.79×
Nebraska3,0701.02×
Delaware2,4271.46×
Washington, District of Columbia2,2471.24×
New Hampshire2,1800.92×
Idaho2,1250.7×
Rhode Island1,9611.02×
New Mexico1,9490.64×
West Virginia1,8480.66×
Hawaii1,7580.68×
Maine1,6710.77×
Montana1,0090.6×
South Dakota9180.66×
North Dakota8030.65×
Alaska7050.55×
Vermont6240.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Daymond John audience
BrandAffinityCategory
Thandie Newton52.61×Movies & TV
Mark Cuban27.94×Business & Career
Kia Sportage29.63×Cars & Mobility
Mark Zuckerberg16.43×Business & Career
Houston Astros11.14×Sports
Passive income13.24×Business & Career
Magic Johnson17.91×Sports
Peter Thiel12.86×Business & Career
Los Angeles Dodgers6.99×Sports
Honda HR-V19.75×Cars & Mobility
Josh Duhamel10.85×Fashion & Accessoires
Erin Andrews17.73×Sports
Aaron Paul13.48×Movies & TV
LinkedIn2.33×Internet & Social Media
MSN2.48×News
Stock market4.46×Business & Career
Pre-school playgroup20.7×Kids & Family
Bank of America2.48×Business & Career
Atlanta Hawks5.64×Sports
Bill Gates7.85×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Daymond John audience
TraitClusterScore
Luxury OrientationPREMIUM1.77
Risk AppetiteTHRILL1.75
Career OrientationPOWER1.6
Urban LifestyleOPEN1.5
MindfulnessBALANCE1.44
Sports ActivityPOWER1.37

Worldwide distribution

Worldwide audience distribution share by country for Daymond John
CountryShare
United States67.7%
Canada5.2%
India3.9%

See Daymond John audiences in other countries

More TV personality audiences in United States

Frequently asked questions

How many fans does Daymond John have in United States?

Daymond John has an estimated audience of 602,598 people in United States, concentrated in California and Florida.

What is the gender split and age of Daymond John fans?

52.2% of Daymond John fans are female, 47.8% are male, with an average age of 39.1 years.

Which brands do Daymond John fans like most?

Daymond John fans show strongest brand affinity for Thandie Newton (52.61×), Mark Cuban (27.94×), and Kia Sportage (29.63×) over the country average.

Where do Daymond John fans live in United States?

Daymond John fans in United States are most concentrated in California (reach 75,437), Florida (reach 57,759), and Texas (reach 56,627). These three regions account for the largest share of the active audience.

What other brands do Daymond John fans also like?

Beyond Daymond John itself, the audience over-indexes on Mark Cuban (27.94×), Kia Sportage (29.63×), Mark Zuckerberg (16.43×), and Houston Astros (11.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Daymond John. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.