DeVon Franklin Audience in United States

DeVon Franklin has an estimated audience of 603,150 people in United States. 74.9% are female, 25.1% are male, average age 38.6. Top regions: California, Texas, Florida. Top brand affinities: Mackenzie Foy, Pro-Ject, Penn & Teller, Whataburger, Goop.
The average DeVon Franklin fan in United States is 38.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mackenzie Foy, Pro-Ject, Penn & Teller, with strongest over-indexing on Mackenzie Foy (11.88× the country average). Demographically, the DeVon Franklin audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Community Orientation, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Director
Demographics of DeVon Franklin fans
| Metric | Value |
|---|---|
| Female | 74.9% |
| Male | 25.1% |
| Average age | 38.6 |
| Estimated audience size | 603,150 |
Audience persona
The typical DeVon Franklin fan in United States is more female, around 38.6 years old, with strong Community Orientation tendencies and a notable affinity for Mackenzie Foy.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 81,257 | 1.23× |
| Texas | 78,242 | 1.51× |
| Florida | 55,125 | 1.35× |
| Georgia | 50,013 | 2.69× |
| New York | 42,883 | 1.27× |
| North Carolina | 31,774 | 1.75× |
| Illinois | 25,819 | 1.28× |
| Maryland | 23,428 | 2.26× |
| Virginia | 21,821 | 1.49× |
| Michigan | 19,293 | 1.22× |
| Ohio | 19,115 | 1.03× |
| Pennsylvania | 19,082 | 0.94× |
| New Jersey | 18,919 | 1.23× |
| Louisiana | 16,232 | 2.09× |
| Tennessee | 16,127 | 1.33× |
| South Carolina | 15,732 | 1.73× |
| Alabama | 13,128 | 1.56× |
| Mississippi | 11,289 | 2.27× |
| Missouri | 10,450 | 1.07× |
| Indiana | 9,987 | 0.91× |
| Arizona | 9,986 | 0.81× |
| Massachusetts | 8,938 | 0.75× |
| Washington | 7,636 | 0.63× |
| Nevada | 6,666 | 1.14× |
| Oklahoma | 6,518 | 0.97× |
| Connecticut | 6,510 | 1.08× |
| Colorado | 6,033 | 0.63× |
| Kentucky | 5,911 | 0.78× |
| Arkansas | 5,538 | 1.11× |
| Wisconsin | 5,285 | 0.58× |
| Minnesota | 5,090 | 0.59× |
| Kansas | 3,296 | 0.69× |
| Oregon | 3,215 | 0.46× |
| Washington, District of Columbia | 3,186 | 1.76× |
| Delaware | 2,742 | 1.65× |
| Hawaii | 2,524 | 0.97× |
| New Mexico | 2,379 | 0.79× |
| Iowa | 2,366 | 0.48× |
| Utah | 1,910 | 0.35× |
| Nebraska | 1,666 | 0.55× |
| Rhode Island | 1,408 | 0.73× |
| West Virginia | 1,253 | 0.45× |
| Idaho | 1,021 | 0.34× |
| New Hampshire | 656 | 0.28× |
| Maine | 633 | 0.29× |
| Alaska | 559 | 0.43× |
| North Dakota | 468 | 0.38× |
| Montana | 462 | 0.28× |
| South Dakota | 431 | 0.31× |
| Vermont | 254 | 0.24× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mackenzie Foy | 11.88× | Fashion & Accessoires |
| Pro-Ject | 5.86× | Music & Radio |
| Penn & Teller | 11.58× | Movies & TV |
| Whataburger | 1.57× | Food & Beverages |
| Goop | 4.09× | Internet & Social Media |
| Grinch | 2.91× | Movies & TV |
| Harlow | 8.29× | Travel & Leisure |
| Google Photos | 1.57× | Technology & Electronics |
| Historic site | 2.63× | Arts & Culture |
| Vocal harmony | 2.79× | Music & Radio |
| Personality | 3.48× | Business & Career |
| Governor of Michigan | 4.21× | Politics & Society |
| Buying a House | 3.69× | Home & Garden |
| TV Fanatic | 5.61× | Movies & TV |
| On the Border Mexican Grill & Cantina | 3.62× | Food & Beverages |
| Hibachi | 3.77× | Food & Beverages |
| Wok | 3.1× | Food & Beverages |
| Mortgage insurance | 2.09× | Business & Career |
| Anderson Silva (kickboxer) | 4.74× | Sports |
| Jesse Plemons | 1.55× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.46 |
| Spirituality | BALANCE | 1.44 |
| Family Orientation | CONSERVATISM | 1.3 |
| Indulgence | JOY | 1.27 |
| Career Orientation | POWER | 1.26 |
| Mindfulness | BALANCE | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 78.4% |
| United Kingdom | 3.9% |
| South Africa | 3.5% |
See DeVon Franklin audiences in other countries
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Frequently asked questions
How many fans does DeVon Franklin have in United States?
DeVon Franklin has an estimated audience of 603,150 people in United States, concentrated in California and Texas.
What is the gender split and age of DeVon Franklin fans?
74.9% of DeVon Franklin fans are female, 25.1% are male, with an average age of 38.6 years.
Which brands do DeVon Franklin fans like most?
DeVon Franklin fans show strongest brand affinity for Mackenzie Foy (11.88×), Pro-Ject (5.86×), and Penn & Teller (11.58×) over the country average.
Where do DeVon Franklin fans live in United States?
DeVon Franklin fans in United States are most concentrated in California (reach 81,257), Texas (reach 78,242), and Florida (reach 55,125). These three regions account for the largest share of the active audience.
What other brands do DeVon Franklin fans also like?
Beyond DeVon Franklin itself, the audience over-indexes on Pro-Ject (5.86×), Penn & Teller (11.58×), Whataburger (1.57×), and Goop (4.09×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for DeVon Franklin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.