Dilly Dally Audience in United States
Dilly Dally has an estimated audience of 313,094 people in United States. 50.6% are female, 49.4% are male, average age 34.5. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.
Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Dilly Dally audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Pet Ownership, Early Adopter Mentality.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Dilly Dally fans
| Metric | Value |
|---|---|
| Female | 50.6% |
| Male | 49.4% |
| Average age | 34.5 |
| Estimated audience size | 313,094 |
Audience persona
The typical Dilly Dally fan in United States is balanced, around 34.5 years old, with strong Pet Ownership tendencies and a notable affinity for Autism Awareness.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Income tax | 13.19× | Business & Career |
| Planet Fitness | 3.35× | Sports |
| Diaper bag | 4.96× | Kids & Family |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Doberman Pinscher | 5.04× | Pets & Animals |
| American Pit Bull Terrier | 4.53× | Pets & Animals |
| Alpaca | 10.21× | Pets & Animals |
| Alaskan Malamute | 6.02× | Pets & Animals |
| Labrador | 5.71× | Pets & Animals |
| Fly fishing | 3.91× | Sports |
| English Mastiff | 9.26× | Pets & Animals |
| London Eye | 10.43× | Travel & Leisure |
| Rottweiler | 3.92× | Pets & Animals |
| Cane Corso | 5.8× | Food & Beverages |
| Golf Channel | 3.15× | Sports |
| Non-fiction books | 3.95× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.47 |
| Early Adopter Mentality | POWER | 1.34 |
| Individualism | JOY | 1.18 |
| Urban Lifestyle | OPEN | 1.15 |
| Luxury Orientation | PREMIUM | 1.14 |
| DIY Mentality | THRILL | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 43.1% |
| United States | 35.6% |
| Canada | 6.4% |
See Dilly Dally audiences in other countries
More Singer-songwriter audiences in United States
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- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Dilly Dally. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.