English Mastiff Audience in United States

English Mastiff logo

English Mastiff has an estimated audience of 3,477,830 people in United States. 66.8% are female, 33.2% are male, average age 42.1. Top regions: Texas, California, Florida. Top brand affinities: Rob Dyrdek, Pomeranian (dog), Boston Terrier, Miniature Schnauzer, Dog breeding.

The average English Mastiff fan in United States is 42.1 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Rob Dyrdek, Pomeranian (dog), Boston Terrier, with strongest over-indexing on Rob Dyrdek (37.23× the country average). Demographically, the English Mastiff audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Patriotism, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

Demographics of English Mastiff fans

Demographic split for English Mastiff audience in United States
MetricValue
Female66.8%
Male33.2%
Average age42.1
Estimated audience size3,477,830

Audience persona

The typical English Mastiff fan in United States is more female, around 42.1 years old, with strong Patriotism tendencies and a notable affinity for Rob Dyrdek.

Top regions in United States

Top regions ranked by reach for English Mastiff in United States
RegionReachAffinity
Texas295,8470.99×
California291,8020.76×
Florida179,2090.76×
New York137,3520.71×
Ohio136,4151.27×
Pennsylvania121,2631.04×
North Carolina112,1071.07×
Illinois107,9340.93×
Michigan98,6061.08×
Georgia96,9190.9×
Indiana83,2691.31×
Tennessee79,5321.14×
Virginia74,4600.88×
Missouri71,1031.27×
Arizona67,9410.96×
Washington65,9130.94×
New Jersey58,5750.66×
Kentucky58,3741.34×
Oklahoma54,5051.41×
Wisconsin54,4181.04×
Massachusetts51,9250.76×
Colorado50,5470.92×
South Carolina49,8330.95×
Alabama49,6321.02×
Louisiana47,5771.06×
Minnesota44,2000.89×
Maryland41,9690.7×
Arkansas36,8821.29×
Oregon36,0930.91×
Utah32,8881.06×
Kansas31,6571.16×
Iowa31,3891.1×
Mississippi30,5071.06×
Connecticut28,8380.83×
Nevada24,8610.74×
Idaho21,7561.25×
West Virginia20,6151.27×
Nebraska19,9921.15×
New Mexico16,0160.92×
New Hampshire14,6221.07×
Maine13,8891.11×
Montana11,3741.18×
Hawaii10,3690.69×
Rhode Island8,3220.75×
South Dakota8,1311.01×
Alaska7,9551.07×
North Dakota7,7051.08×
Delaware7,3440.77×
Vermont7,1721.17×
Washington, District of Columbia6,0210.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for English Mastiff audience
BrandAffinityCategory
Rob Dyrdek37.23×Sports
Pomeranian (dog)5.4×Pets & Animals
Boston Terrier7.24×Pets & Animals
Miniature Schnauzer6.85×Pets & Animals
Dog breeding5.83×Pets & Animals
Cane Corso8.05×Food & Beverages
Food and drink1.67×Food & Beverages
Arts and music1.73×Arts & Culture
Labrador7×Pets & Animals
Food1.74×Food & Beverages
Outdoor recreation1.85×Sports
Sports1.68×Sports
Music1.58×Business & Career
Movies1.64×Movies & TV
Reading1.61×Literature
Dog harness3.88×Pets & Animals
Entertainment1.67×Movies & TV
Consumer electronics1.58×Technology & Electronics
Bernese Mountain Dog8.2×Pets & Animals
Shelter Dogs4.63×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by English Mastiff audience
TraitClusterScore
PatriotismCONSERVATISM1.61
Pet OwnershipJOY1.59
DIY MentalityTHRILL1.38
Design AffinityPREMIUM1.29
IndulgenceJOY1.28
Sports ActivityPOWER1.26

Worldwide distribution

Worldwide audience distribution share by country for English Mastiff
CountryShare
United States30.4%
Japan13.5%
Germany6.0%

See English Mastiff audiences in other countries

More Dog breed audiences in United States

Frequently asked questions

How many fans does English Mastiff have in United States?

English Mastiff has an estimated audience of 3,477,830 people in United States, concentrated in Texas and California.

What is the gender split and age of English Mastiff fans?

66.8% of English Mastiff fans are female, 33.2% are male, with an average age of 42.1 years.

Which brands do English Mastiff fans like most?

English Mastiff fans show strongest brand affinity for Rob Dyrdek (37.23×), Pomeranian (dog) (5.4×), and Boston Terrier (7.24×) over the country average.

Where do English Mastiff fans live in United States?

English Mastiff fans in United States are most concentrated in Texas (reach 295,847), California (reach 291,802), and Florida (reach 179,209). These three regions account for the largest share of the active audience.

What other brands do English Mastiff fans also like?

Beyond English Mastiff itself, the audience over-indexes on Pomeranian (dog) (5.4×), Boston Terrier (7.24×), Miniature Schnauzer (6.85×), and Dog breeding (5.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for English Mastiff. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.