Disaster film Audience in United States

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Disaster film has an estimated audience of 3,329,655 people in United States. 42.4% are female, 57.6% are male, average age 37.2. Top regions: California, Texas, Florida. Top brand affinities: Haul truck, Peacemaker, Frankenstein, Godzilla, Keanu Reeves.

The average Disaster film fan in United States is 37.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Haul truck, Peacemaker, Frankenstein, with strongest over-indexing on Haul truck (6.15× the country average). Demographically, the Disaster film audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

Demographics of Disaster film fans

Demographic split for Disaster film audience in United States
MetricValue
Female42.4%
Male57.6%
Average age37.2
Estimated audience size3,329,655

Audience persona

The typical Disaster film fan in United States is more male, around 37.2 years old, with strong Patriotism tendencies and a notable affinity for Haul truck.

Top regions in United States

Top regions ranked by reach for Disaster film in United States
RegionReachAffinity
California205,1840.56×
Texas139,1260.49×
Florida102,7330.46×
New York100,4310.54×
Arizona69,9871.03×
Pennsylvania69,6800.62×
Illinois59,2760.53×
Georgia49,2970.48×
Ohio46,0840.45×
North Carolina42,8450.43×
Washington37,9320.57×
Michigan37,3810.43×
Virginia37,3450.46×
New Jersey37,0680.44×
Indiana35,0190.58×
Wisconsin33,8020.67×
Tennessee32,3900.48×
Missouri32,1290.6×
Mississippi28,9971.06×
Massachusetts28,3960.43×
Louisiana27,9300.65×
Maryland27,8680.49×
Oklahoma27,2920.74×
Kentucky26,8600.64×
South Carolina26,4830.53×
Alabama25,9990.56×
Arkansas25,7610.94×
West Virginia23,9381.54×
Alaska23,8893.35×
Oregon23,6340.62×
Iowa22,7400.83×
Kansas22,1110.84×
Idaho22,1061.32×
Utah21,9260.74×
Colorado21,8230.42×
Minnesota21,1400.44×
Hawaii21,1171.48×
Montana20,8252.25×
Nevada20,7470.64×
South Dakota20,5552.67×
North Dakota20,0142.93×
New Hampshire19,7241.5×
Nebraska19,3141.16×
Connecticut19,2850.58×
New Mexico19,2141.15×
Rhode Island19,0461.8×
Maine19,0351.6×
Vermont18,7333.2×
Delaware17,0561.86×
Washington, District of Columbia12,3151.23×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Disaster film audience
BrandAffinityCategory
Haul truck6.15×Cars & Mobility
Peacemaker2.69×Movies & TV
Frankenstein7.29×Literature
Godzilla3.54×Movies & TV
Keanu Reeves6.34×Movies & TV
Frankenstein (1931 film)6.1×Movies & TV
Individual2.57×Politics & Society
Electronic publishing3.25×News
Superman1.54×Movies & TV
Jurassic World5.25×Movies & TV
Beetlejuice2.75×Movies & TV
Friends1.86×Movies & TV
Scooby-Doo2.98×Movies & TV
Commercial vehicle3.44×Cars & Mobility
O'Reilly Auto Parts3.39×Cars & Mobility
Sandra Bullock5.93×Movies & TV
Ethan Hawke5.86×Movies & TV
AutoZone2.08×Cars & Mobility
Traffic3.97×Cars & Mobility
Projection screen2.83×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Disaster film audience
TraitClusterScore
PatriotismCONSERVATISM2.05
ExtroversionTHRILL1.59
Early Adopter MentalityPOWER1.49
IndividualismJOY1.42
TraditionCONSERVATISM1.25
Risk AppetiteTHRILL1.24

Worldwide distribution

Worldwide audience distribution share by country for Disaster film
CountryShare
United States44.9%
Japan4.6%
United Kingdom4.4%

See Disaster film audiences in other countries

More Movie genre audiences in United States

Frequently asked questions

How many fans does Disaster film have in United States?

Disaster film has an estimated audience of 3,329,655 people in United States, concentrated in California and Texas.

What is the gender split and age of Disaster film fans?

42.4% of Disaster film fans are female, 57.6% are male, with an average age of 37.2 years.

Which brands do Disaster film fans like most?

Disaster film fans show strongest brand affinity for Haul truck (6.15×), Peacemaker (2.69×), and Frankenstein (7.29×) over the country average.

Where do Disaster film fans live in United States?

Disaster film fans in United States are most concentrated in California (reach 205,184), Texas (reach 139,126), and Florida (reach 102,733). These three regions account for the largest share of the active audience.

What other brands do Disaster film fans also like?

Beyond Disaster film itself, the audience over-indexes on Peacemaker (2.69×), Frankenstein (7.29×), Godzilla (3.54×), and Keanu Reeves (6.34×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Disaster film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.