DJ mixer Audience in United States

DJ mixer has an estimated audience of 2,591,866 people in United States. 41.6% are female, 58.4% are male, average age 38.1. Top regions: California, Texas, New York. Top brand affinities: Resident Advisor, Turntablism, USB Type-C, Berghain, Do it yourself (DIY).

The average DJ mixer fan in United States is 38.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Resident Advisor, Turntablism, USB Type-C, with strongest over-indexing on Resident Advisor (82.91× the country average). Demographically, the DJ mixer audience skews more male with an average age of 38.1, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic

Demographics of DJ mixer fans

Demographic split for DJ mixer audience in United States
MetricValue
Female41.6%
Male58.4%
Average age38.1
Estimated audience size2,591,866

Audience persona

The typical DJ mixer fan in United States is more male, around 38.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Resident Advisor.

Top regions in United States

Top regions ranked by reach for DJ mixer in United States
RegionReachAffinity
California461,7001.62×
Texas281,1801.26×
New York256,7341.77×
Florida244,7531.39×
Illinois110,8931.28×
New Jersey105,0651.59×
Georgia102,9701.29×
Pennsylvania94,2391.08×
Virginia89,5901.42×
North Carolina83,7461.07×
Ohio71,3500.89×
Michigan68,3971.01×
Massachusetts58,5701.15×
Maryland57,6791.29×
Arizona56,6981.07×
Tennessee52,7281.01×
Washington49,6930.96×
Indiana46,9050.99×
Louisiana45,9461.37×
South Carolina41,7341.07×
Alabama41,2201.14×
Colorado40,6851×
Missouri34,7170.83×
Connecticut33,5901.29×
Wisconsin30,4190.78×
Nevada29,6511.18×
Oregon29,4250.99×
Mississippi28,2931.32×
Minnesota26,3010.71×
Kentucky24,9910.77×
Oklahoma24,1750.84×
Utah20,1560.87×
Arkansas19,5260.91×
New Mexico15,6481.2×
Iowa15,4030.72×
Kansas15,1550.74×
Hawaii10,8980.98×
Nebraska9,6560.74×
Washington, District of Columbia9,2361.19×
Idaho8,9130.69×
Rhode Island8,6011.04×
Delaware7,4271.04×
West Virginia7,3350.61×
New Hampshire6,6800.65×
Maine5,0650.55×
Vermont3,6250.8×
North Dakota3,5500.67×
Alaska3,2750.59×
Montana3,1910.44×
South Dakota2,9830.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for DJ mixer audience
BrandAffinityCategory
Resident Advisor82.91×Music & Radio
Turntablism36.62×Music & Radio
USB Type-C51.64×Technology & Electronics
Berghain58.33×Music & Radio
Do it yourself (DIY)3.43×Home & Garden
Hubba Bubba63.12×Food & Beverages
Planet Fitness3.93×Sports
Superman2.62×Movies & TV
Livemusic5.04×Music & Radio
Electronic dance music5.71×Music & Radio
Diaper bag5.01×Kids & Family
Harry Potter2.51×Movies & TV
FIFA World Cup2.72×Sports
Supreme5.8×Fashion & Accessoires
George Best45.33×Sports
Las Vegas3.06×Travel & Leisure
Manchester United F.C.4.75×Sports
Standup paddleboarding5.85×Sports
Local food3.22×Food & Beverages
Bodrum13.89×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by DJ mixer audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.32
Early Adopter MentalityPOWER2.21
Design AffinityPREMIUM2.04
Sports ActivityPOWER1.91
Luxury OrientationPREMIUM1.89
DIY MentalityTHRILL1.85

Worldwide distribution

Worldwide audience distribution share by country for DJ mixer
CountryShare
United States24.5%
Italy9.2%
United Kingdom8.2%

See DJ mixer audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does DJ mixer have in United States?

DJ mixer has an estimated audience of 2,591,866 people in United States, concentrated in California and Texas.

What is the gender split and age of DJ mixer fans?

41.6% of DJ mixer fans are female, 58.4% are male, with an average age of 38.1 years.

Which brands do DJ mixer fans like most?

DJ mixer fans show strongest brand affinity for Resident Advisor (82.91×), Turntablism (36.62×), and USB Type-C (51.64×) over the country average.

Where do DJ mixer fans live in United States?

DJ mixer fans in United States are most concentrated in California (reach 461,700), Texas (reach 281,180), and New York (reach 256,734). These three regions account for the largest share of the active audience.

What other brands do DJ mixer fans also like?

Beyond DJ mixer itself, the audience over-indexes on Turntablism (36.62×), USB Type-C (51.64×), Berghain (58.33×), and Do it yourself (DIY) (3.43×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for DJ mixer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.