Dorian Yates Audience in United States

Dorian Yates has an estimated audience of 457,865 people in United States. 11.9% are female, 88.1% are male, average age 32.9. Top regions: California, Texas, Florida. Top brand affinities: Finnair, AccuWeather, Chuck Norris, Arnold Schwarzenegger, StubHub.

The average Dorian Yates fan in United States is 32.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, AccuWeather, Chuck Norris, with strongest over-indexing on Finnair (675× the country average). Demographically, the Dorian Yates audience skews more male with an average age of 32.9, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Martial art

Demographics of Dorian Yates fans

Demographic split for Dorian Yates audience in United States
MetricValue
Female11.9%
Male88.1%
Average age32.9
Estimated audience size457,865

Audience persona

The typical Dorian Yates fan in United States is more male, around 32.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Dorian Yates in United States
RegionReachAffinity
California57,1971.14×
Texas40,8121.04×
Florida36,2371.17×
New York28,4051.11×
Illinois15,9601.05×
Pennsylvania15,5491.01×
Ohio14,8951.06×
North Carolina13,7761×
Georgia13,3570.95×
New Jersey12,4161.07×
Michigan11,7310.98×
Virginia10,8740.98×
Arizona10,1071.08×
Tennessee9,9231.08×
Washington9,8261.07×
Massachusetts9,6961.07×
Indiana8,7091.04×
Colorado7,6651.06×
Missouri7,6481.04×
Maryland6,8110.87×
South Carolina6,2330.9×
Louisiana5,9511.01×
Alabama5,8900.92×
Wisconsin5,8850.85×
Oklahoma5,8031.14×
Minnesota5,7590.88×
Kentucky5,6730.99×
Oregon5,5911.07×
Connecticut5,3151.16×
Utah5,1511.26×
Nevada4,9801.12×
Iowa3,8001.01×
Arkansas3,7180.99×
Kansas3,6031×
Mississippi3,1060.82×
Idaho2,5351.1×
Nebraska2,3701.03×
New Mexico2,2220.97×
Hawaii2,0711.05×
West Virginia1,9620.92×
New Hampshire1,8751.04×
Maine1,5800.96×
Rhode Island1,3600.93×
Montana1,3301.05×
Washington, District of Columbia1,2080.88×
Delaware1,0550.84×
Alaska9010.92×
North Dakota8760.93×
South Dakota7860.74×
Vermont6690.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dorian Yates audience
BrandAffinityCategory
Finnair675×Travel & Leisure
AccuWeather15.97×Home & Garden
Chuck Norris11.47×Movies & TV
Arnold Schwarzenegger17.2×Movies & TV
StubHub15.69×Travel & Leisure
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Flickr12.6×Internet & Social Media
Robert Pattinson14.77×Movies & TV
Idris Elba15.96×Movies & TV
Choice Hotels18.81×Travel & Leisure
Michelle Pfeiffer13.09×Movies & TV
Telegram14.6×Internet & Social Media
Liam Neeson11.19×Movies & TV
Rebecca Ferguson16.65×Movies & TV
GoDaddy14.24×Technology & Electronics
Natalie Portman11.42×Movies & TV
Cotton On15.99×Fashion & Accessoires
Orange17.89×Technology & Electronics
Jake Gyllenhaal11.05×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dorian Yates audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.33
PatriotismCONSERVATISM1.66
Risk AppetiteTHRILL1.64
Family OrientationCONSERVATISM1.63
Sports ActivityPOWER1.47
ExtroversionTHRILL1.41

Worldwide distribution

Worldwide audience distribution share by country for Dorian Yates
CountryShare
United States29.3%
United Kingdom13.0%
Brazil9.8%

See Dorian Yates audiences in other countries

More Martial art audiences in United States

Frequently asked questions

How many fans does Dorian Yates have in United States?

Dorian Yates has an estimated audience of 457,865 people in United States, concentrated in California and Texas.

What is the gender split and age of Dorian Yates fans?

11.9% of Dorian Yates fans are female, 88.1% are male, with an average age of 32.9 years.

Which brands do Dorian Yates fans like most?

Dorian Yates fans show strongest brand affinity for Finnair (675×), AccuWeather (15.97×), and Chuck Norris (11.47×) over the country average.

Where do Dorian Yates fans live in United States?

Dorian Yates fans in United States are most concentrated in California (reach 57,197), Texas (reach 40,812), and Florida (reach 36,237). These three regions account for the largest share of the active audience.

What other brands do Dorian Yates fans also like?

Beyond Dorian Yates itself, the audience over-indexes on AccuWeather (15.97×), Chuck Norris (11.47×), Arnold Schwarzenegger (17.2×), and StubHub (15.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dorian Yates. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.