Rascasse Audience Intelligence

Dorian Yates Audience in United States

A data profile of the people who buy, follow and care about Dorian Yates in United States — modelled from more than twelve digital signal sources. Dorian Yates has an estimated audience of 454,776 people in United States.

#61among Martial art in United States#9460among Person in United States#3796in Sports

The average Dorian Yates fan in United States is 32.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Arnold Schwarzenegger, Chuck Norris, Consumer Reports, with strongest over-indexing on Arnold Schwarzenegger (17.49× the country average).

Demographically, the Dorian Yates audience skews more male with an average age of 32.9, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dorian Yates fan in United States is more male, around 32.9 years old, with strong Patriotism tendencies and a notable affinity for Arnold Schwarzenegger.

Category: Sports · Type: Person · Subtype: Martial art

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dorian Yates profile in United States.

Audience size
455K
in United States
Gender
11.9%♀
88.1% male
Age
32.9
average years
Country rank
#38727
Person in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dorian Yates fans

11.9% are female, 88.1% are male, average age 32.9.

Fig. 02

Gender split

11.9%
Female
88.1%
Male
Demographic split for Dorian Yates audience in United States
MetricValue
Female11.9%
Male88.1%
Average age32.9
Estimated audience size454,776
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the Dorian Yates audience in United States
Age bracketShare%
16-1934%
20-2923%
30-3920%
40-4916%
50+7%
Fig. 04

Worldwide distribution

29.3%

of the worldwide Dorian Yates audience comes from United States.

Worldwide audience distribution share by country for Dorian Yates
CountryShare
United States29.3%
United Kingdom12.7%
Brazil8.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dorian Yates audience in United States is strongest.

Fig. 05

Top regions by affinity

Dorian Yates fans by region: top regions in United States
#RegionReachAffinity×
01Utah~5K1.27×
02Connecticut~5K1.14×
03Idaho~3K1.14×
04Florida~30K1.12×
05Colorado~8K1.11×
06Nevada~5K1.10×
07California~50K1.09×
08Arizona~10K1.09×
09Oklahoma~6K1.09×
10Montana~1K1.08×
11Hawaii~2K1.07×
12New Jersey~10K1.06×
13Washington~10K1.06×
14New Hampshire~2K1.06×
15New York~30K1.05×
16Massachusetts~10K1.05×
17Oregon~6K1.05×
18Tennessee~10K1.04×
19Nebraska~2K1.04×
20Alaska~1K1.02×
21Texas~40K1.01×
22Ohio~10K1.01×
23Iowa~4K1.01×
24West Virginia~2K1.01×
25Kentucky~6K1.00×
26Maine~2K1.00×
27Rhode Island~1K1.00×
28Pennsylvania~20K0.99×
29Missouri~7K0.99×
30Louisiana~6K0.99×
31Arkansas~4K0.99×
32North Dakota<1K0.99×
33Indiana~8K0.98×
34Illinois~10K0.97×
35Kansas~3K0.97×
36New Mexico~2K0.97×
37North Carolina~10K0.96×
38Vermont<1K0.96×
39Michigan~10K0.94×
40Alabama~6K0.93×
41Virginia~10K0.92×
42Georgia~10K0.91×
43Minnesota~6K0.91×
44Delaware~1K0.91×
45South Carolina~6K0.90×
46Washington, District of Columbia~1K0.90×
47Wisconsin~6K0.86×
48South Dakota<1K0.86×
49Maryland~7K0.83×
50Mississippi~3K0.83×
Fig. 06

Affinity by region

Affinity by region — Dorian Yates, United States
0.83×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dorian Yates audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dorian Yates audience
#·InterestCategoryAffinity×
01EurostarCars & Mobility20.00×
02Arnold SchwarzeneggerMovies & TV17.49×
03Hulk HoganSports13.15×
04Consumer ReportsBusiness & Career12.15×
05AvèneBeauty & Wellness10.91×
06Jean-Claude Van DammeMovies & TV10.43×
07Dexter (TV series)Movies & TV9.37×
08Thandie NewtonMovies & TV9.20×
09Chuck NorrisMovies & TV8.00×
10KérastaseBeauty & Wellness7.99×
11Ronda RouseySports7.25×
12Sylvester StalloneMovies & TV5.24×
13Mark WahlbergMovies & TV5.08×
14High-net-worth individualBusiness & Career5.00×
15Family carCars & Mobility4.83×
16JudoSports4.37×
17GrapplingSports3.94×
18Internet celebrityInternet & Social Media2.79×
19Discount TireShopping2.74×
20Donald TrumpPolitics & Society1.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dorian Yates audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dorian Yates audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.29×
Family OrientationCONSERVATISM1.59×
Risk AppetiteTHRILL1.56×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dorian Yates audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.54×
SustainabilityBALANCE0.66×
Design AffinityPREMIUM0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dorian Yates have in United States?

Dorian Yates has an estimated audience of 454,776 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Dorian Yates fans?

11.9% of Dorian Yates fans are female, 88.1% are male, with an average age of 32.9 years.

03

Which brands do Dorian Yates fans like most?

Dorian Yates fans show strongest brand affinity for Arnold Schwarzenegger (17.49×), Chuck Norris (8×), and Consumer Reports (12.15×) over the country average.

04

Where do Dorian Yates fans live in United States?

Dorian Yates fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Dorian Yates fans also like?

Beyond Dorian Yates itself, the audience over-indexes on Chuck Norris (8×), Consumer Reports (12.15×), Dexter (TV series) (9.37×), and Hulk Hogan (13.15×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Martial art audiences in United States

See Dorian Yates audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dorian Yates. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →