Rascasse Audience Intelligence

Earl Campbell Audience in United States

A data profile of the people who buy, follow and care about Earl Campbell in United States — modelled from more than twelve digital signal sources. Earl Campbell has an estimated audience of 524,683 people in United States.

#565among American football in United States#8615among Person in United States#3450in Sports

The average Earl Campbell fan in United States is 45.9 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Winona Ryder, Jack Nicholson, Toni Collette, with strongest over-indexing on Winona Ryder (95.94× the country average).

Demographically, the Earl Campbell audience skews more male with an average age of 45.9, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Earl Campbell fan in United States is more male, around 45.9 years old, with strong Patriotism tendencies and a notable affinity for Winona Ryder.

Category: Sports · Type: Person · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Earl Campbell profile in United States.

Audience size
525K
in United States
Gender
34.6%♀
65.4% male
Age
45.9
average years
Country rank
#35628
Person in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Earl Campbell fans

34.6% are female, 65.4% are male, average age 45.9.

Fig. 02

Gender split

34.6%
Female
65.4%
Male
Demographic split for Earl Campbell audience in United States
MetricValue
Female34.6%
Male65.4%
Average age45.9
Estimated audience size524,683
Fig. 03

Age distribution

Ø 45.9
average years
Age distribution of the Earl Campbell audience in United States
Age bracketShare%
16-1914%
20-298%
30-3911%
40-4929%
50+38%
Fig. 04

Worldwide distribution

99.3%

of the worldwide Earl Campbell audience comes from United States.

Worldwide audience distribution share by country for Earl Campbell
CountryShare
United States99.3%
Germany0.5%
Italy0.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Earl Campbell audience in United States is strongest.

Fig. 05

Top regions by affinity

Earl Campbell fans by region: top regions in United States
#RegionReachAffinity×
01Texas~200K3.75×
02Louisiana~10K1.83×
03Arkansas~7K1.60×
04Mississippi~7K1.56×
05Oklahoma~9K1.54×
06Alabama~10K1.42×
07Tennessee~10K1.36×
08Kansas~5K1.16×
09Ohio~20K1.14×
10South Carolina~9K1.12×
11Georgia~20K1.08×
12Missouri~9K1.07×
13West Virginia~3K1.06×
14New Mexico~3K1.04×
15Nebraska~3K1.03×
16Iowa~4K1.00×
17Maryland~9K0.98×
18Kentucky~7K0.98×
19Pennsylvania~20K0.97×
20Colorado~8K0.97×
21North Carolina~20K0.95×
22Montana~1K0.95×
23Wyoming<1K0.95×
24North Dakota~1K0.94×
25Virginia~10K0.93×
26Nevada~5K0.93×
27Delaware~1K0.93×
28South Dakota~1K0.91×
29Arizona~10K0.90×
30Idaho~2K0.87×
31Indiana~8K0.86×
32Alaska<1K0.85×
33Michigan~10K0.84×
34Minnesota~6K0.84×
35Hawaii~2K0.84×
36Washington, District of Columbia~1K0.84×
37Wisconsin~7K0.83×
38Illinois~10K0.81×
39Rhode Island~1K0.81×
40Connecticut~4K0.79×
41Florida~30K0.78×
42New Hampshire~2K0.78×
43New Jersey~10K0.76×
44Massachusetts~8K0.76×
45Maine~1K0.75×
46Washington~8K0.74×
47Oregon~4K0.71×
48Utah~3K0.64×
49California~40K0.61×
50New York~20K0.61×
Fig. 06

Affinity by region

Affinity by region — Earl Campbell, United States
0.61×1.00×3.75×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Earl Campbell audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Earl Campbell audience
#·InterestCategoryAffinity×
01Winona RyderMovies & TV95.94×
02Toni ColletteMovies & TV92.74×
03Brett FavreSports72.82×
04Dumb and DumberMovies & TV69.26×
05Jack NicholsonMovies & TV65.97×
06Tony RomoSports64.71×
07Scottie PippenSports57.21×
08The Big LebowskiMovies & TV52.47×
09Michael StrahanMovies & TV40.84×
10Blake GriffinSports32.35×
11Donnie DarkoMovies & TV32.16×
12Kyrie IrvingSports29.30×
13Rob GronkowskiSports27.92×
14Twin PeaksMovies & TV26.44×
15Aaron RodgersSports25.08×
16Nicolas CageMovies & TV23.92×
17Florida Gators footballSports20.19×
18Melissa McCarthyMovies & TV19.57×
19Barbra StreisandMusic & Radio18.86×
20Houston AstrosSports11.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Earl Campbell audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Earl Campbell audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.65×
Career OrientationPOWER1.54×
Urban LifestyleOPEN1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Earl Campbell audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.67×
Design AffinityPREMIUM0.69×
Pet OwnershipJOY0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Earl Campbell have in United States?

Earl Campbell has an estimated audience of 524,683 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Earl Campbell fans?

34.6% of Earl Campbell fans are female, 65.4% are male, with an average age of 45.9 years.

03

Which brands do Earl Campbell fans like most?

Earl Campbell fans show strongest brand affinity for Winona Ryder (95.94×), Jack Nicholson (65.97×), and Toni Collette (92.74×) over the country average.

04

Where do Earl Campbell fans live in United States?

Earl Campbell fans in United States are most concentrated in Texas (reach ~200K), California (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Earl Campbell fans also like?

Beyond Earl Campbell itself, the audience over-indexes on Jack Nicholson (65.97×), Toni Collette (92.74×), Dumb and Dumber (69.26×), and Aaron Rodgers (25.08×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More American football audiences in United States

See Earl Campbell audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Earl Campbell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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