Rascasse Audience Intelligence

Blake Griffin Audience in United States

A data profile of the people who buy, follow and care about Blake Griffin in United States — modelled from more than twelve digital signal sources. Blake Griffin has an estimated audience of 1,678,483 people in United States.

#177among Basketball in United States#3162among Person in United States#1458in Sports

The average Blake Griffin fan in United States is 26.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Kawhi Leonard, Carmelo Anthony, Anthony Davis (basketball), with strongest over-indexing on Kawhi Leonard (37.52× the country average).

Demographically, the Blake Griffin audience skews more male with an average age of 26.4, and over-indexes on personality traits such as Patriotism, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Blake Griffin fan in United States is more male, around 26.4 years old, with strong Patriotism tendencies and a notable affinity for Kawhi Leonard.

Category: Sports · Type: Person · Subtype: Basketball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Blake Griffin profile in United States.

Audience size
1.7M
in United States
Gender
41.9%♀
58.1% male
Age
26.4
average years
Country rank
#16316
Person in United States
Fig. 01

Search interest · 12-month trend

+32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Blake Griffin fans

41.9% are female, 58.1% are male, average age 26.4.

Fig. 02

Gender split

41.9%
Female
58.1%
Male
Demographic split for Blake Griffin audience in United States
MetricValue
Female41.9%
Male58.1%
Average age26.4
Estimated audience size1,678,483
Fig. 03

Age distribution

Ø 26.4
average years
Age distribution of the Blake Griffin audience in United States
Age bracketShare%
16-1961%
20-2918%
30-3911%
40-496%
50+4%
Fig. 04

Worldwide distribution

64.6%

of the worldwide Blake Griffin audience comes from United States.

Worldwide audience distribution share by country for Blake Griffin
CountryShare
United States64.6%
Canada5.2%
Australia2.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Blake Griffin audience in United States is strongest.

Fig. 05

Top regions by affinity

Blake Griffin fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~40K2.46×
02Michigan~50K1.29×
03California~200K1.24×
04Massachusetts~40K1.19×
05New York~100K1.13×
06Washington, District of Columbia~5K1.12×
07Maryland~30K1.10×
08Kansas~10K1.10×
09Illinois~60K1.09×
10Ohio~50K1.07×
11North Carolina~50K1.06×
12Missouri~30K1.06×
13Connecticut~20K1.06×
14Hawaii~7K1.06×
15New Jersey~40K1.05×
16Indiana~30K1.05×
17Georgia~50K1.04×
18Louisiana~20K1.04×
19Nevada~20K1.03×
20Arizona~30K1.02×
21Mississippi~10K1.02×
22Arkansas~10K1.02×
23Texas~100K1.01×
24Kentucky~20K1.01×
25Rhode Island~5K1.00×
26Tennessee~30K0.99×
27Minnesota~20K0.99×
28Oregon~20K0.99×
29Virginia~40K0.98×
30Colorado~20K0.98×
31Pennsylvania~50K0.97×
32Delaware~4K0.97×
33South Carolina~20K0.94×
34Alabama~20K0.93×
35New Hampshire~6K0.90×
36Florida~100K0.89×
37Iowa~10K0.89×
38Maine~5K0.89×
39North Dakota~3K0.89×
40Washington~30K0.88×
41Nebraska~7K0.88×
42Wisconsin~20K0.86×
43South Dakota~3K0.86×
44Utah~10K0.84×
45Montana~4K0.84×
46West Virginia~6K0.82×
47Vermont~2K0.82×
48Alaska~3K0.80×
49Idaho~6K0.76×
50New Mexico~6K0.76×
Fig. 06

Affinity by region

Affinity by region — Blake Griffin, United States
0.76×1.00×2.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Blake Griffin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Blake Griffin audience
#·InterestCategoryAffinity×
01Aaron GordonSports61.89×
02Steve KerrSports49.11×
03Lawrence TaylorMovies & TV47.89×
04Randy MossSports45.45×
05Allen IversonSports44.21×
06Kawhi LeonardSports37.52×
07Derrick RoseSports33.67×
08Jimmy ButlerSports33.15×
09Kyrie IrvingSports30.08×
10Anthony Davis (basketball)Sports27.60×
11Carmelo AnthonySports25.06×
12Invincible (2006 film)Movies & TV23.87×
13Russell WestbrookSports20.35×
14Klay ThompsonSports19.98×
15Deion SandersSports17.89×
16Portland Trail BlazersSports14.48×
17Minnesota TimberwolvesSports13.19×
18Giannis AntetokounmpoSports12.49×
19Milwaukee BucksSports11.82×
20San Antonio SpursSports11.79×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Blake Griffin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Blake Griffin audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.34×
Social Media UsageJOY1.23×
Need for SecurityCONSERVATISM1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Blake Griffin audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.80×
Pet OwnershipJOY0.87×
SustainabilityBALANCE0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Blake Griffin have in United States?

Blake Griffin has an estimated audience of 1,678,483 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Blake Griffin fans?

41.9% of Blake Griffin fans are female, 58.1% are male, with an average age of 26.4 years.

03

Which brands do Blake Griffin fans like most?

Blake Griffin fans show strongest brand affinity for Kawhi Leonard (37.52×), Carmelo Anthony (25.06×), and Anthony Davis (basketball) (27.6×) over the country average.

04

Where do Blake Griffin fans live in United States?

Blake Griffin fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Blake Griffin fans also like?

Beyond Blake Griffin itself, the audience over-indexes on Carmelo Anthony (25.06×), Anthony Davis (basketball) (27.6×), Aaron Gordon (61.89×), and Allen Iverson (44.21×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Blake Griffin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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