Esteban Ocon Audience in United States

Esteban Ocon has an estimated audience of 311,981 people in United States. 26.0% are female, 74.0% are male, average age 34.7. Top regions: California, Texas, Florida. Top brand affinities: Pierre Gasly, Charles Leclerc, Abu Dhabi Grand Prix, Sim racing, James Hunt.

The average Esteban Ocon fan in United States is 34.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pierre Gasly, Charles Leclerc, Abu Dhabi Grand Prix, with strongest over-indexing on Pierre Gasly (150.58× the country average). Demographically, the Esteban Ocon audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Motorsport

Demographics of Esteban Ocon fans

Demographic split for Esteban Ocon audience in United States
MetricValue
Female26.0%
Male74.0%
Average age34.7
Estimated audience size311,981

Audience persona

The typical Esteban Ocon fan in United States is more male, around 34.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Pierre Gasly.

Top regions in United States

Top regions ranked by reach for Esteban Ocon in United States
RegionReachAffinity
California53,9961.57×
Texas34,2341.28×
Florida26,2511.24×
New York23,4061.34×
Illinois12,8811.24×
Pennsylvania10,5401×
Georgia9,5711×
North Carolina9,5311.02×
New Jersey9,2441.17×
Virginia9,0831.2×
Massachusetts8,9611.46×
Ohio8,4980.88×
Washington8,3921.34×
Michigan7,7490.95×
Colorado6,9661.42×
Arizona6,9231.09×
Tennessee6,0250.96×
Indiana5,6911×
Maryland5,4451.02×
Wisconsin4,6731×
Minnesota4,5911.03×
Oregon4,3651.22×
Nevada4,3201.43×
Connecticut4,2561.36×
South Carolina4,1980.89×
Missouri4,1790.83×
Utah3,3681.21×
Alabama2,9550.68×
Kentucky2,7030.69×
Louisiana2,4810.62×
Oklahoma2,4580.71×
Kansas2,4200.98×
Iowa2,0110.78×
Washington, District of Columbia1,8651.99×
Arkansas1,5810.61×
New Hampshire1,4191.15×
Idaho1,3270.85×
Hawaii1,2860.96×
Nebraska1,2360.79×
Maine1,1010.98×
New Mexico1,0690.68×
Mississippi1,0500.41×
Rhode Island9420.95×
West Virginia8350.57×
Montana6800.79×
Delaware6630.77×
Vermont6121.12×
Alaska4960.74×
South Dakota4810.67×
North Dakota3710.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Esteban Ocon audience
BrandAffinityCategory
Pierre Gasly150.58×Sports
Charles Leclerc34.33×Sports
Abu Dhabi Grand Prix127.82×Sports
Sim racing48.76×Games
James Hunt82.61×Sports
Lewis Hamilton14.99×Sports
Michael Schumacher32.14×Sports
Circuit of the Americas54.21×Sports
Holly Willoughby75.86×Movies & TV
Houston Astros8.94×Sports
Autism Awareness9.69×Health
Max Verstappen13.39×Sports
Kia Sportage21.34×Cars & Mobility
Diabetes mellitus awareness6.47×Health
Indianapolis Motor Speedway12.8×Sports
Circuit de Monaco34.65×Sports
McLaren F126.74×Sports
Singer-songwriter3.12×Music & Radio
Toyota Supra11.43×Cars & Mobility
Niki Lauda107.88×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Esteban Ocon audience
TraitClusterScore
Luxury OrientationPREMIUM2.37
Risk AppetiteTHRILL1.93
Family OrientationCONSERVATISM1.82
Early Adopter MentalityPOWER1.7
LGBTQ+ IdentityOPEN1.51
PatriotismCONSERVATISM1.46

Worldwide distribution

Worldwide audience distribution share by country for Esteban Ocon
CountryShare
France14.0%
United States10.8%
Brazil8.2%

See Esteban Ocon audiences in other countries

More Motorsport audiences in United States

Frequently asked questions

How many fans does Esteban Ocon have in United States?

Esteban Ocon has an estimated audience of 311,981 people in United States, concentrated in California and Texas.

What is the gender split and age of Esteban Ocon fans?

26.0% of Esteban Ocon fans are female, 74.0% are male, with an average age of 34.7 years.

Which brands do Esteban Ocon fans like most?

Esteban Ocon fans show strongest brand affinity for Pierre Gasly (150.58×), Charles Leclerc (34.33×), and Abu Dhabi Grand Prix (127.82×) over the country average.

Where do Esteban Ocon fans live in United States?

Esteban Ocon fans in United States are most concentrated in California (reach 53,996), Texas (reach 34,234), and Florida (reach 26,251). These three regions account for the largest share of the active audience.

What other brands do Esteban Ocon fans also like?

Beyond Esteban Ocon itself, the audience over-indexes on Charles Leclerc (34.33×), Abu Dhabi Grand Prix (127.82×), Sim racing (48.76×), and James Hunt (82.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Esteban Ocon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.