Fishing vessel Audience in United States

Fishing vessel logo

Fishing vessel has an estimated audience of 1,574,054 people in United States. 17.1% are female, 82.9% are male, average age 46.2. Top regions: California, Florida, Texas. Top brand affinities: Keene, New Hampshire, Hibachi, Governor of Michigan, Wok, Vocal harmony.

The average Fishing vessel fan in United States is 46.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Keene, New Hampshire, Hibachi, Governor of Michigan, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Fishing vessel audience skews more male with an average age of 46.2, and over-indexes on personality traits such as Patriotism, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Fishing vessel fans

Demographic split for Fishing vessel audience in United States
MetricValue
Female17.1%
Male82.9%
Average age46.2
Estimated audience size1,574,054

Audience persona

The typical Fishing vessel fan in United States is more male, around 46.2 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Fishing vessel in United States
RegionReachAffinity
California98,9680.57×
Florida94,5350.89×
Texas68,4660.51×
Michigan46,7941.14×
North Carolina44,0930.93×
Ohio44,0910.91×
New York37,7120.43×
Pennsylvania36,9100.7×
Washington35,1191.11×
Wisconsin32,3721.37×
Georgia30,1830.62×
Minnesota30,1731.34×
Alabama28,4711.29×
Virginia28,0320.73×
Tennessee26,6300.84×
Missouri26,6121.05×
South Carolina24,6771.04×
Illinois23,9980.46×
Oregon23,8981.32×
Indiana23,4710.82×
Louisiana21,9111.08×
Arizona21,1480.66×
New Jersey20,9480.52×
Massachusetts20,0380.65×
Oklahoma17,7151.01×
Maryland17,5520.65×
Kentucky17,1130.87×
Maine16,1772.87×
Arkansas16,0031.23×
Mississippi15,6361.21×
Colorado13,1050.53×
Iowa12,2250.94×
Idaho10,9671.39×
Alaska9,6872.88×
Nevada9,5010.62×
Connecticut9,3180.59×
Kansas9,1570.74×
Utah9,0810.64×
West Virginia8,8811.21×
Nebraska7,1660.91×
New Hampshire6,8921.11×
Montana6,7381.54×
South Dakota5,6751.56×
Hawaii5,4660.81×
North Dakota5,4391.68×
Rhode Island5,1761.03×
New Mexico5,1390.65×
Delaware3,9000.9×
Wyoming3,2581.4×
Vermont2,2630.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fishing vessel audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Hibachi12.38×Food & Beverages
Governor of Michigan11.56×Politics & Society
Wok8.32×Food & Beverages
Vocal harmony5.66×Music & Radio
Urban Outfitters2.28×Shopping
Cherish (group)12.09×Music & Radio
Hipster10.47×Politics & Society
Kikar HaShabbat17.19×News
Grinch3.96×Movies & TV
Minnesota1.66×Travel & Leisure
Alaska1.62×Travel & Leisure
La Jolla8.18×Travel & Leisure
El Paso County, Colorado11.4×Travel & Leisure
Google Home5.62×Technology & Electronics
Grace Slick7×Music & Radio
Goop4.21×Internet & Social Media
Unique Gifts1.83×Shopping
headspace7×Health
TV Fanatic7.35×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fishing vessel audience
TraitClusterScore
PatriotismCONSERVATISM2.28
Quality AwarenessPREMIUM1.38
Risk AppetiteTHRILL1.36
Career OrientationPOWER1.22
Need for SecurityCONSERVATISM1.22
Luxury OrientationPREMIUM1.21

Worldwide distribution

Worldwide audience distribution share by country for Fishing vessel
CountryShare
United States46.9%
Brazil9.7%
Japan6.1%

See Fishing vessel audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Fishing vessel have in United States?

Fishing vessel has an estimated audience of 1,574,054 people in United States, concentrated in California and Florida.

What is the gender split and age of Fishing vessel fans?

17.1% of Fishing vessel fans are female, 82.9% are male, with an average age of 46.2 years.

Which brands do Fishing vessel fans like most?

Fishing vessel fans show strongest brand affinity for Keene, New Hampshire (675×), Hibachi (12.38×), and Governor of Michigan (11.56×) over the country average.

Where do Fishing vessel fans live in United States?

Fishing vessel fans in United States are most concentrated in California (reach 98,968), Florida (reach 94,535), and Texas (reach 68,466). These three regions account for the largest share of the active audience.

What other brands do Fishing vessel fans also like?

Beyond Fishing vessel itself, the audience over-indexes on Hibachi (12.38×), Governor of Michigan (11.56×), Wok (8.32×), and Vocal harmony (5.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fishing vessel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.