Folk music of Ireland Audience in United States

Folk music of Ireland logo

Folk music of Ireland has an estimated audience of 565,351 people in United States. 59.7% are female, 40.3% are male, average age 52.0. Top regions: New York, California, Florida. Top brand affinities: Urban Outfitters, Israel, JamBase, Pro-Ject, Product design.

The average Folk music of Ireland fan in United States is 52.0 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Top brand affinities include Urban Outfitters, Israel, JamBase, with strongest over-indexing on Urban Outfitters (4.5× the country average). Demographically, the Folk music of Ireland audience skews more female with an average age of 52.0, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Folk music of Ireland fans

Demographic split for Folk music of Ireland audience in United States
MetricValue
Female59.7%
Male40.3%
Average age52.0
Estimated audience size565,351

Audience persona

The typical Folk music of Ireland fan in United States is more female, around 52.0 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in United States

Top regions ranked by reach for Folk music of Ireland in United States
RegionReachAffinity
New York39,8991.26×
California38,2060.61×
Florida23,8530.62×
Massachusetts21,3841.92×
Texas20,7520.43×
Pennsylvania18,9240.99×
Illinois17,4300.93×
New Jersey14,3000.99×
Ohio13,6480.78×
Virginia12,7690.93×
Washington10,7440.95×
Michigan10,5470.71×
North Carolina10,2770.6×
Georgia8,9420.51×
Missouri7,7000.84×
Colorado7,5000.84×
Wisconsin7,4680.88×
Indiana7,3690.71×
Maryland6,8410.7×
Kentucky6,7390.95×
Minnesota6,5140.8×
Oregon6,4651×
Connecticut6,2561.1×
Tennessee6,2140.55×
Arizona5,9930.52×
South Carolina5,1740.61×
Alabama4,2080.53×
Oklahoma4,1970.67×
Kansas3,4890.78×
Louisiana3,3910.47×
Iowa3,3130.71×
Utah3,2960.65×
Mississippi3,0510.65×
New Mexico3,0321.07×
New Hampshire2,9401.32×
West Virginia2,9381.12×
Arkansas2,9360.63×
Maine2,8371.4×
Montana2,7391.75×
Idaho2,7130.96×
Nevada2,5190.46×
Alaska2,5132.08×
Rhode Island2,5051.39×
Vermont2,4642.48×
Hawaii2,4070.99×
Nebraska2,3710.84×
Delaware2,2431.44×
South Dakota2,1631.65×
North Dakota2,1061.81×
Wyoming2,0372.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Folk music of Ireland audience
BrandAffinityCategory
Urban Outfitters4.5×Shopping
Israel4.7×Travel & Leisure
JamBase16.26×Music & Radio
Pro-Ject5.71×Music & Radio
Product design2.49×Business & Career
Home Bargains14×Shopping
Elsword18.33×Games
Circular economy15.04×Business & Career
The Gruffalo (film)19.29×Movies & TV
Jeep Wagoneer5.94×Cars & Mobility
Steampunk5.12×Fashion & Accessoires
Whataburger1.83×Food & Beverages
Jingoism2.22×Politics & Society
Stamp collecting4.1×Home & Garden
KiwiCo5.85×Kids & Family
Nebraska Cornhuskers football2.94×Sports
Layne Staley4.95×Music & Radio
UK garage4.26×Music & Radio
Nationality1.52×Politics & Society
Home staging3.49×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Folk music of Ireland audience
TraitClusterScore
PatriotismCONSERVATISM3.25
TraditionCONSERVATISM2.66
SpiritualityBALANCE1.9
Community OrientationOPEN1.76
MindfulnessBALANCE1.61
IndulgenceJOY1.52

Worldwide distribution

Worldwide audience distribution share by country for Folk music of Ireland
CountryShare
United States21.4%
United Kingdom16.8%
Italy11.5%

See Folk music of Ireland audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Folk music of Ireland have in United States?

Folk music of Ireland has an estimated audience of 565,351 people in United States, concentrated in New York and California.

What is the gender split and age of Folk music of Ireland fans?

59.7% of Folk music of Ireland fans are female, 40.3% are male, with an average age of 52.0 years.

Which brands do Folk music of Ireland fans like most?

Folk music of Ireland fans show strongest brand affinity for Urban Outfitters (4.5×), Israel (4.7×), and JamBase (16.26×) over the country average.

Where do Folk music of Ireland fans live in United States?

Folk music of Ireland fans in United States are most concentrated in New York (reach 39,899), California (reach 38,206), and Florida (reach 23,853). These three regions account for the largest share of the active audience.

What other brands do Folk music of Ireland fans also like?

Beyond Folk music of Ireland itself, the audience over-indexes on Israel (4.7×), JamBase (16.26×), Pro-Ject (5.71×), and Product design (2.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Folk music of Ireland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.