Rascasse Audience Intelligence

Folk music of Ireland Audience in United States

A data profile of the people who buy, follow and care about Folk music of Ireland in United States — modelled from more than twelve digital signal sources. Folk music of Ireland has an estimated audience of 565,351 people in United States.

The average Folk music of Ireland fan in United States is 52.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Kelly Osbourne, Aer Lingus, Saoirse Ronan, with strongest over-indexing on Kelly Osbourne (20× the country average).

Demographically, the Folk music of Ireland audience skews more female with an average age of 52.0, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Folk music of Ireland fan in United States is more female, around 52.0 years old, with strong Patriotism tendencies and a notable affinity for Kelly Osbourne.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Folk music of Ireland profile in United States.

Audience size
565K
in United States
Gender
59.7%♀
40.3% male
Age
52.0
average years
Country rank
#34084
Topic in United States
Fig. 01

Search interest · 12-month trend

+1%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Folk music of Ireland fans

59.7% are female, 40.3% are male, average age 52.0.

Fig. 02

Gender split

59.7%
Female
40.3%
Male
Demographic split for Folk music of Ireland audience in United States
MetricValue
Female59.7%
Male40.3%
Average age52.0
Estimated audience size565,351
Fig. 03

Age distribution

Ø 52.0
average years
Age distribution of the Folk music of Ireland audience in United States
Age bracketShare%
16-194%
20-295%
30-399%
40-4920%
50+62%
Fig. 04

Worldwide distribution

21.4%

of the worldwide Folk music of Ireland audience comes from United States.

Worldwide audience distribution share by country for Folk music of Ireland
CountryShare
United States21.4%
United Kingdom16.8%
Italy11.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Folk music of Ireland audience in United States is strongest.

Fig. 05

Top regions by affinity

Folk music of Ireland fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~20K1.51×
02Vermont~1K1.39×
03South Dakota~2K1.20×
04Montana~2K1.18×
05Alaska~1K1.18×
06North Dakota~1K1.15×
07Maine~2K1.13×
08New Hampshire~2K1.11×
09Delaware~2K1.11×
10Rhode Island~2K1.08×
11New York~30K1.07×
12Connecticut~6K1.05×
13West Virginia~3K1.05×
14Pennsylvania~20K1.01×
15New Mexico~3K1.01×
16Hawaii~2K1.01×
17Idaho~3K0.99×
18Nebraska~3K0.99×
19Washington, District of Columbia~2K0.99×
20Wisconsin~8K0.98×
21New Jersey~10K0.97×
22Kentucky~7K0.95×
23Oregon~6K0.95×
24Iowa~4K0.95×
25Kansas~4K0.95×
26Mississippi~4K0.94×
27Illinois~20K0.93×
28Minnesota~8K0.93×
29Utah~5K0.92×
30Arkansas~4K0.92×
31Washington~10K0.91×
32Virginia~10K0.90×
33Missouri~8K0.90×
34Colorado~8K0.90×
35Oklahoma~6K0.90×
36Louisiana~6K0.88×
37Nevada~5K0.88×
38Indiana~9K0.87×
39Alabama~7K0.87×
40Ohio~10K0.86×
41Maryland~8K0.86×
42South Carolina~7K0.86×
43Michigan~10K0.83×
44Tennessee~9K0.83×
45North Carolina~10K0.82×
46Arizona~9K0.80×
47Georgia~10K0.75×
48Florida~30K0.69×
49California~40K0.64×
50Texas~30K0.60×
Fig. 06

Affinity by region

Affinity by region — Folk music of Ireland, United States
0.60×1.00×1.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Folk music of Ireland audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Folk music of Ireland audience
#·InterestCategoryAffinity×
01EnyaMusic & Radio26.13×
02Aer LingusTravel & Leisure24.74×
03Saoirse RonanMovies & TV21.56×
04Kelly OsbourneMusic & Radio20.00×
05Michael FassbenderMovies & TV20.00×
06Chiwetel EjioforMovies & TV12.57×
07Bob DylanMusic & Radio10.53×
08Bruce SpringsteenMusic & Radio9.58×
09Phil CollinsMusic & Radio8.16×
10Obsessed (2009 film)Movies & TV6.80×
11Robert RedfordMovies & TV4.95×
12Google NewsNews3.48×
13FedExBusiness & Career3.22×
14TraditionPolitics & Society2.59×
15Nonprofit organizationPolitics & Society2.42×
16CNNMovies & TV2.14×
17PinterestInternet & Social Media2.13×
18Donald TrumpPolitics & Society1.87×
19RecipesFood & Beverages1.76×
20XInternet & Social Media1.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Folk music of Ireland audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Folk music of Ireland audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.98×
TraditionCONSERVATISM2.48×
Family OrientationCONSERVATISM2.07×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Folk music of Ireland audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.67×
ExtroversionTHRILL0.71×
Quality AwarenessPREMIUM0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Folk music of Ireland have in United States?

Folk music of Ireland has an estimated audience of 565,351 people in United States, concentrated in California and New York.

02

What is the gender split and age of Folk music of Ireland fans?

59.7% of Folk music of Ireland fans are female, 40.3% are male, with an average age of 52.0 years.

03

Which brands do Folk music of Ireland fans like most?

Folk music of Ireland fans show strongest brand affinity for Kelly Osbourne (20×), Aer Lingus (24.74×), and Saoirse Ronan (21.56×) over the country average.

04

Where do Folk music of Ireland fans live in United States?

Folk music of Ireland fans in United States are most concentrated in California (reach ~40K), New York (reach ~30K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Folk music of Ireland fans also like?

Beyond Folk music of Ireland itself, the audience over-indexes on Aer Lingus (24.74×), Saoirse Ronan (21.56×), Michael Fassbender (20×), and Obsessed (2009 film) (6.8×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Folk music of Ireland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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