Fuji Rock Festival Audience in United States
Fuji Rock Festival has an estimated audience of 298,937 people in United States. 52.1% are female, 47.9% are male, average age 34.4. Top regions: California, New York, Texas. Top brand affinities: Product design, Pro-Ject, Nationality, UK garage, JDSU.
The average Fuji Rock Festival fan in United States is 34.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Product design, Pro-Ject, Nationality, with strongest over-indexing on Product design (3.85× the country average). Demographically, the Fuji Rock Festival audience skews balanced with an average age of 34.4, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Event · Subtype: Music festival
Demographics of Fuji Rock Festival fans
| Metric | Value |
|---|---|
| Female | 52.1% |
| Male | 47.9% |
| Average age | 34.4 |
| Estimated audience size | 298,937 |
Audience persona
The typical Fuji Rock Festival fan in United States is balanced, around 34.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Product design.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 73,465 | 2.23× |
| New York | 24,941 | 1.49× |
| Texas | 19,233 | 0.75× |
| Washington | 11,512 | 1.92× |
| Florida | 9,824 | 0.49× |
| Illinois | 9,733 | 0.98× |
| Massachusetts | 6,067 | 1.03× |
| New Jersey | 6,005 | 0.79× |
| Virginia | 4,982 | 0.68× |
| Georgia | 4,957 | 0.54× |
| Pennsylvania | 4,911 | 0.49× |
| Oregon | 4,865 | 1.42× |
| Colorado | 4,742 | 1.01× |
| Ohio | 4,489 | 0.49× |
| North Carolina | 4,214 | 0.47× |
| Michigan | 3,983 | 0.51× |
| Maryland | 3,718 | 0.72× |
| Arizona | 3,629 | 0.59× |
| Hawaii | 3,522 | 2.74× |
| Tennessee | 3,159 | 0.53× |
| Nevada | 2,920 | 1.01× |
| Missouri | 2,756 | 0.57× |
| Indiana | 2,635 | 0.48× |
| Kentucky | 2,481 | 0.66× |
| Wisconsin | 2,416 | 0.54× |
| Louisiana | 2,334 | 0.61× |
| Minnesota | 2,245 | 0.52× |
| Utah | 1,970 | 0.74× |
| Connecticut | 1,930 | 0.64× |
| Washington, District of Columbia | 1,760 | 1.96× |
| South Carolina | 1,731 | 0.38× |
| Mississippi | 1,658 | 0.67× |
| Kansas | 1,580 | 0.67× |
| Oklahoma | 1,561 | 0.47× |
| Alabama | 1,497 | 0.36× |
| Arkansas | 1,473 | 0.6× |
| Iowa | 1,400 | 0.57× |
| West Virginia | 1,369 | 0.98× |
| Alaska | 1,366 | 2.14× |
| Maine | 1,270 | 1.19× |
| Idaho | 1,264 | 0.84× |
| New Hampshire | 1,222 | 1.04× |
| Nebraska | 1,196 | 0.8× |
| Montana | 1,191 | 1.44× |
| Rhode Island | 1,180 | 1.24× |
| South Dakota | 1,175 | 1.7× |
| North Dakota | 1,144 | 1.86× |
| Wyoming | 1,107 | 2.5× |
| New Mexico | 1,099 | 0.73× |
| Vermont | 1,071 | 2.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Product design | 3.85× | Business & Career |
| Pro-Ject | 6.59× | Music & Radio |
| Nationality | 2.88× | Politics & Society |
| UK garage | 6.55× | Music & Radio |
| JDSU | 3.42× | Business & Career |
| Israel | 2.34× | Travel & Leisure |
| Grinch | 4.18× | Movies & TV |
| JD Supra | 60× | |
| Ross County F.C. | 39.83× | Sports |
| Stamp collecting | 4.65× | Home & Garden |
| Home equity | 1.84× | Home & Garden |
| Home staging | 4.33× | Home & Garden |
| Mothercare | 2.48× | Kids & Family |
| Isometric exercise | 6.59× | Sports |
| La Jolla | 6.59× | Travel & Leisure |
| Historic site | 3× | Arts & Culture |
| Vocal harmony | 3.17× | Music & Radio |
| Staycation | 2.24× | Home & Garden |
| Kodiak, Alaska | 5.4× | Travel & Leisure |
| JibJab | 3.31× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.7 |
| Pet Ownership | JOY | 1.29 |
| Mindfulness | BALANCE | 1.24 |
| Design Affinity | PREMIUM | 1.24 |
| Travelling | THRILL | 1.2 |
| Luxury Orientation | PREMIUM | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.2% |
| Japan | 20.4% |
| China | 12.9% |
See Fuji Rock Festival audiences in other countries
More Music festival audiences in United States
- Lollapalooza (10,765,898)
- American Music Award (8,042,346)
- Woodstock (5,762,485)
- Coachella Valley Music and Arts Festival (5,239,804)
- Exit (festival) (5,162,704)
Frequently asked questions
How many fans does Fuji Rock Festival have in United States?
Fuji Rock Festival has an estimated audience of 298,937 people in United States, concentrated in California and New York.
What is the gender split and age of Fuji Rock Festival fans?
52.1% of Fuji Rock Festival fans are female, 47.9% are male, with an average age of 34.4 years.
Which brands do Fuji Rock Festival fans like most?
Fuji Rock Festival fans show strongest brand affinity for Product design (3.85×), Pro-Ject (6.59×), and Nationality (2.88×) over the country average.
Where do Fuji Rock Festival fans live in United States?
Fuji Rock Festival fans in United States are most concentrated in California (reach 73,465), New York (reach 24,941), and Texas (reach 19,233). These three regions account for the largest share of the active audience.
What other brands do Fuji Rock Festival fans also like?
Beyond Fuji Rock Festival itself, the audience over-indexes on Pro-Ject (6.59×), Nationality (2.88×), UK garage (6.55×), and JDSU (3.42×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Fuji Rock Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.