German Shorthaired Pointer Audience in United States

German Shorthaired Pointer logo

German Shorthaired Pointer has an estimated audience of 767,361 people in United States. 63.0% are female, 37.0% are male, average age 31.7. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Carcare, Petco, Do it yourself (DIY).

The average German Shorthaired Pointer fan in United States is 31.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Carcare, with strongest over-indexing on Autism Awareness (8× the country average). Demographically, the German Shorthaired Pointer audience skews more female with an average age of 31.7, and over-indexes on personality traits such as Pet Ownership, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

Demographics of German Shorthaired Pointer fans

Demographic split for German Shorthaired Pointer audience in United States
MetricValue
Female63.0%
Male37.0%
Average age31.7
Estimated audience size767,361

Audience persona

The typical German Shorthaired Pointer fan in United States is more female, around 31.7 years old, with strong Pet Ownership tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for German Shorthaired Pointer in United States
RegionReachAffinity
California60,5440.72×
Texas58,2460.88×
Florida47,0240.91×
New York30,9520.72×
Georgia29,6601.25×
North Carolina28,9491.25×
South Carolina24,8732.15×
Pennsylvania24,8470.96×
Ohio23,2270.98×
Virginia21,1531.13×
Illinois21,0000.82×
Michigan19,1500.95×
Tennessee18,1331.18×
New Jersey16,3760.84×
Alabama15,5281.45×
Indiana13,8480.99×
Washington13,6820.89×
Arizona12,8630.82×
Kentucky12,7071.32×
Missouri12,4181×
Wisconsin11,9461.03×
Louisiana11,9281.21×
Massachusetts11,2290.74×
Minnesota11,1361.01×
Colorado10,8910.9×
Maryland8,9190.68×
Oklahoma8,7631.03×
Mississippi8,3381.32×
Arkansas7,7061.22×
Oregon7,6730.87×
Iowa7,4241.17×
Utah7,0821.03×
Kansas6,0251×
Connecticut5,8810.76×
Nevada4,8410.65×
Idaho4,4601.16×
West Virginia4,1641.17×
Nebraska3,8301×
Maine2,9271.06×
New Hampshire2,7440.91×
Washington, District of Columbia2,4681.07×
Montana2,3861.12×
New Mexico2,3700.62×
Hawaii2,3480.71×
South Dakota1,9231.08×
North Dakota1,7641.12×
Rhode Island1,5970.65×
Alaska1,4070.86×
Delaware1,3860.65×
Vermont1,2640.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for German Shorthaired Pointer audience
BrandAffinityCategory
Autism Awareness8×Health
Diabetes mellitus awareness5.41×Health
Carcare7.45×Cars & Mobility
Petco3.82×Shopping
Do it yourself (DIY)2.28×Home & Garden
Dog agility8.17×Pets & Animals
Singer-songwriter2.64×Music & Radio
Google Maps2.48×Internet & Social Media
Microblogging5.53×Technology & Electronics
Dog grooming5.72×Pets & Animals
Pet store3×Pets & Animals
Indeed.com2.21×Business & Career
Kia Sportage10.94×Cars & Mobility
PetSmart5.19×Shopping
Planet Fitness2.05×Sports
Pet food2.36×Pets & Animals
Lowe's1.8×Shopping
Capital One1.93×Business & Career
Income tax5.79×Business & Career
Alpine skiing3.46×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by German Shorthaired Pointer audience
TraitClusterScore
Pet OwnershipJOY2.48
Design AffinityPREMIUM1.85
SustainabilityBALANCE1.6
DIY MentalityTHRILL1.59
Sports ActivityPOWER1.55
Luxury OrientationPREMIUM1.55

Worldwide distribution

Worldwide audience distribution share by country for German Shorthaired Pointer
CountryShare
United States32.8%
Germany5.3%
United Kingdom4.8%

See German Shorthaired Pointer audiences in other countries

More Dog breed audiences in United States

Frequently asked questions

How many fans does German Shorthaired Pointer have in United States?

German Shorthaired Pointer has an estimated audience of 767,361 people in United States, concentrated in California and Texas.

What is the gender split and age of German Shorthaired Pointer fans?

63.0% of German Shorthaired Pointer fans are female, 37.0% are male, with an average age of 31.7 years.

Which brands do German Shorthaired Pointer fans like most?

German Shorthaired Pointer fans show strongest brand affinity for Autism Awareness (8×), Diabetes mellitus awareness (5.41×), and Carcare (7.45×) over the country average.

Where do German Shorthaired Pointer fans live in United States?

German Shorthaired Pointer fans in United States are most concentrated in California (reach 60,544), Texas (reach 58,246), and Florida (reach 47,024). These three regions account for the largest share of the active audience.

What other brands do German Shorthaired Pointer fans also like?

Beyond German Shorthaired Pointer itself, the audience over-indexes on Diabetes mellitus awareness (5.41×), Carcare (7.45×), Petco (3.82×), and Do it yourself (DIY) (2.28×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for German Shorthaired Pointer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.