Gigabyte Audience in United States

Gigabyte logo

Gigabyte has an estimated audience of 1,891,414 people in United States. 44.2% are female, 55.8% are male, average age 35.8. Top regions: California, Texas, Florida. Top brand affinities: Wikia, Israel, Elsword, Mount Kilimanjaro, Vocal harmony.

The average Gigabyte fan in United States is 35.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Wikia, Israel, Elsword, with strongest over-indexing on Wikia (6.8× the country average). Demographically, the Gigabyte audience skews more male with an average age of 35.8, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Gigabyte fans

Demographic split for Gigabyte audience in United States
MetricValue
Female44.2%
Male55.8%
Average age35.8
Estimated audience size1,891,414

Audience persona

The typical Gigabyte fan in United States is more male, around 35.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Wikia.

Top regions in United States

Top regions ranked by reach for Gigabyte in United States
RegionReachAffinity
California282,1401.36×
Texas174,7791.07×
Florida136,4251.07×
New York105,0430.99×
Georgia64,5231.11×
Pennsylvania61,5080.97×
Illinois61,3920.97×
Ohio60,2611.03×
North Carolina53,1500.93×
Washington51,2991.35×
Virginia48,6281.06×
Michigan48,3310.98×
New Jersey43,5210.9×
Arizona42,5781.1×
Tennessee35,5980.94×
Massachusetts35,4310.95×
Indiana34,6221×
Maryland31,9760.98×
Missouri31,8171.04×
Colorado29,9141×
Wisconsin28,8811.01×
Alabama26,9071.02×
Oregon26,7011.23×
Minnesota26,4820.98×
South Carolina25,3940.89×
Kentucky24,4281.03×
Oklahoma23,4921.12×
Louisiana22,1170.91×
Utah20,2731.2×
Nevada19,5661.07×
Connecticut17,5760.93×
Iowa15,6821.01×
Kansas14,9841.01×
Arkansas14,4410.93×
Mississippi13,1160.84×
Idaho10,7741.14×
New Mexico9,0110.95×
Nebraska8,9520.94×
West Virginia7,8230.89×
Hawaii7,7850.96×
New Hampshire7,4661×
Maine5,5190.81×
Rhode Island5,1220.85×
Montana4,9470.94×
Alaska4,7851.18×
Washington, District of Columbia4,7150.83×
North Dakota4,1651.07×
Delaware4,0310.77×
South Dakota4,0260.92×
Wyoming2,7530.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gigabyte audience
BrandAffinityCategory
Wikia6.8×Internet & Social Media
Israel2.9×Travel & Leisure
Elsword20×Games
Mount Kilimanjaro18.72×Travel & Leisure
Vocal harmony4.21×Music & Radio
Goop4.09×Internet & Social Media
Grinch3.06×Movies & TV
Governor of Michigan5.4×Politics & Society
Regional styles of Mexican music2.03×Music & Radio
Stamp collecting3.3×Home & Garden
Wok4.05×Food & Beverages
Jesse Plemons2.13×Movies & TV
Home staging3.19×Home & Garden
Google Home3.44×Technology & Electronics
Kendra Scott1.52×Fashion & Accessoires
Hibachi4.06×Food & Beverages
St. Ives7×Travel & Leisure
Cam Ward1.84×Sports
Noodle (Gorillaz)1.7×Music & Radio
Iration8.51×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gigabyte audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.82
Family OrientationCONSERVATISM1.57
Convenience OrientationPREMIUM1.35
Price SensitivityPREMIUM1.27
Early Adopter MentalityPOWER1.22
Need for SecurityCONSERVATISM1.2

Worldwide distribution

Worldwide audience distribution share by country for Gigabyte
CountryShare
Italy24.4%
United States18.4%
Saudi Arabia3.6%

See Gigabyte audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Gigabyte have in United States?

Gigabyte has an estimated audience of 1,891,414 people in United States, concentrated in California and Texas.

What is the gender split and age of Gigabyte fans?

44.2% of Gigabyte fans are female, 55.8% are male, with an average age of 35.8 years.

Which brands do Gigabyte fans like most?

Gigabyte fans show strongest brand affinity for Wikia (6.8×), Israel (2.9×), and Elsword (20×) over the country average.

Where do Gigabyte fans live in United States?

Gigabyte fans in United States are most concentrated in California (reach 282,140), Texas (reach 174,779), and Florida (reach 136,425). These three regions account for the largest share of the active audience.

What other brands do Gigabyte fans also like?

Beyond Gigabyte itself, the audience over-indexes on Israel (2.9×), Elsword (20×), Mount Kilimanjaro (18.72×), and Vocal harmony (4.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gigabyte. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.