Google Dictionary Audience in United States

Google Dictionary logo

Google Dictionary has an estimated audience of 273,217 people in United States. 41.6% are female, 58.4% are male, average age 33.9. Top regions: California, Texas, Florida. Top brand affinities: Urban Dictionary, Scooby-Doo, Google Photos, Caulking, Google Images.

The average Google Dictionary fan in United States is 33.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Urban Dictionary, Scooby-Doo, Google Photos, with strongest over-indexing on Urban Dictionary (39.38× the country average). Demographically, the Google Dictionary audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Convenience Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Website / Newspaper / Magazine

Demographics of Google Dictionary fans

Demographic split for Google Dictionary audience in United States
MetricValue
Female41.6%
Male58.4%
Average age33.9
Estimated audience size273,217

Audience persona

The typical Google Dictionary fan in United States is more male, around 33.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Urban Dictionary.

Top regions in United States

Top regions ranked by reach for Google Dictionary in United States
RegionReachAffinity
California45,3641.51×
Texas26,7061.14×
Florida20,6841.12×
New York20,4981.34×
Massachusetts12,1922.26×
New Jersey10,9791.58×
Pennsylvania10,4221.13×
Virginia9,5861.44×
Illinois8,7250.96×
Georgia7,3990.88×
Michigan7,3331.03×
Washington7,1901.31×
Arizona7,0851.27×
Ohio6,7020.8×
North Carolina6,5610.8×
Minnesota5,4031.38×
Maryland5,0101.07×
Tennessee4,9210.9×
Indiana4,4230.89×
Missouri4,2470.96×
Alabama3,9741.04×
Kentucky3,7491.09×
Colorado3,5310.82×
Utah3,2711.34×
South Carolina3,1440.76×
Wisconsin3,0610.74×
Connecticut2,8401.04×
Oregon2,8160.9×
Oklahoma2,7930.92×
Nevada2,5120.95×
Mississippi2,2571×
Louisiana2,1890.62×
Kansas2,0520.95×
Idaho1,8211.33×
Iowa1,7700.79×
Arkansas1,3810.61×
Rhode Island1,3481.55×
New Mexico1,1160.81×
Nebraska1,0460.76×
North Dakota8471.51×
Alaska8221.41×
New Hampshire8180.76×
Hawaii7980.68×
West Virginia7970.63×
Montana6170.81×
Washington, District of Columbia5910.72×
Maine5210.53×
Delaware5000.66×
South Dakota4290.68×
Vermont2060.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Google Dictionary audience
BrandAffinityCategory
Urban Dictionary39.38×Internet & Social Media
Scooby-Doo16.93×Movies & TV
Google Photos24.65×Technology & Electronics
Caulking91.3×Home & Garden
Google Images20×Internet & Social Media
Peter Thiel19.3×Business & Career
Moto Guzzi33.09×Cars & Mobility
Autism Awareness11.8×Health
Alan Tudyk20×Movies & TV
Planet Fitness4.29×Sports
Kosher foods34.11×Food & Beverages
Google Drive3.49×Technology & Electronics
Diaper bag5.57×Kids & Family
Zoom!6.15×Business & Career
Harvard Business School11.42×Business & Career
CarGurus3.86×Cars & Mobility
Wallace and Gromit17.21×Movies & TV
Golf Channel3.83×Sports
Staples (Canada)3.31×Business & Career
MSN2.46×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Google Dictionary audience
TraitClusterScore
Convenience OrientationPREMIUM2.35
Career OrientationPOWER2.33
Community OrientationOPEN1.4
LGBTQ+ IdentityOPEN1.33
Family OrientationCONSERVATISM1.3
MindfulnessBALANCE1.28

Worldwide distribution

Worldwide audience distribution share by country for Google Dictionary
CountryShare
United States25.9%
China15.0%
Indonesia6.5%

See Google Dictionary audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Google Dictionary have in United States?

Google Dictionary has an estimated audience of 273,217 people in United States, concentrated in California and Texas.

What is the gender split and age of Google Dictionary fans?

41.6% of Google Dictionary fans are female, 58.4% are male, with an average age of 33.9 years.

Which brands do Google Dictionary fans like most?

Google Dictionary fans show strongest brand affinity for Urban Dictionary (39.38×), Scooby-Doo (16.93×), and Google Photos (24.65×) over the country average.

Where do Google Dictionary fans live in United States?

Google Dictionary fans in United States are most concentrated in California (reach 45,364), Texas (reach 26,706), and Florida (reach 20,684). These three regions account for the largest share of the active audience.

What other brands do Google Dictionary fans also like?

Beyond Google Dictionary itself, the audience over-indexes on Scooby-Doo (16.93×), Google Photos (24.65×), Caulking (91.3×), and Google Images (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Google Dictionary. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.