Grand tourer Audience in United States

Grand tourer logo

Grand tourer has an estimated audience of 1,559,247 people in United States. 16.8% are female, 83.2% are male, average age 31.3. Top regions: California, Texas, Florida. Top brand affinities: Convertible, Waze, FIFA World Cup, Bargain Hunters, Yahoo!奇摩名人娛樂.

The average Grand tourer fan in United States is 31.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Convertible, Waze, FIFA World Cup, with strongest over-indexing on Convertible (20.41× the country average). Demographically, the Grand tourer audience skews more male with an average age of 31.3, and over-indexes on personality traits such as Luxury Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic · Subtype: Motorcycle type

Demographics of Grand tourer fans

Demographic split for Grand tourer audience in United States
MetricValue
Female16.8%
Male83.2%
Average age31.3
Estimated audience size1,559,247

Audience persona

The typical Grand tourer fan in United States is more male, around 31.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Convertible.

Top regions in United States

Top regions ranked by reach for Grand tourer in United States
RegionReachAffinity
California144,0270.84×
Texas86,5330.65×
Florida67,3050.64×
New York54,9940.63×
Georgia31,1830.65×
North Carolina30,3150.65×
Illinois26,8850.52×
Virginia26,5050.7×
Michigan25,6030.63×
Pennsylvania25,4790.49×
New Jersey24,2850.61×
Washington23,8950.76×
Ohio21,2460.44×
Missouri18,7110.74×
Massachusetts18,6040.61×
Louisiana18,2990.91×
Arizona18,1270.57×
Indiana18,1120.64×
Kentucky16,2430.83×
Maryland16,2290.61×
Tennessee16,2270.52×
Alabama15,7230.72×
Arkansas15,4701.2×
South Carolina14,8720.63×
Wisconsin14,3940.61×
Mississippi14,2481.11×
Oklahoma13,7540.79×
Connecticut13,6870.88×
Colorado13,3440.54×
Minnesota12,8610.58×
Hawaii12,6821.89×
Nevada12,5470.83×
Oregon12,3870.69×
Utah12,3130.88×
Kansas12,0720.98×
Idaho10,8621.39×
Rhode Island10,3982.1×
Iowa10,3140.8×
Montana10,2322.37×
New Hampshire9,6921.58×
Nebraska9,4901.21×
New Mexico9,4411.21×
Delaware9,3122.16×
Washington, District of Columbia8,0681.72×
South Dakota6,7331.87×
West Virginia6,5350.9×
Maine6,2351.12×
Vermont6,1362.24×
North Dakota4,3711.36×
Wyoming4,2291.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Grand tourer audience
BrandAffinityCategory
Convertible20.41×Cars & Mobility
Waze23.05×Internet & Social Media
FIFA World Cup6.03×Sports
Bargain Hunters17.53×Shopping
Yahoo!奇摩名人娛樂5.11×Internet & Social Media
Navigation17.8×Cars & Mobility
Real Madrid C.F.4.78×Sports
FC Bayern Munich6.15×Sports
Kevin De Bruyne23.5×Sports
UEFA Champions League5.79×Sports
Manchester United F.C.5.61×Sports
Honda Insight34.6×Cars & Mobility
Superformance48.53×Cars & Mobility
Ford Mustang Mach 123.64×Cars & Mobility
Premier League5.06×Sports
Bologna F.C. 190933.94×Sports
Inter Milan8.35×Sports
Moda Feminina6.3×Fashion & Accessoires
FC Barcelona3.69×Sports
Mexico national football team9.29×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Grand tourer audience
TraitClusterScore
Luxury OrientationPREMIUM2.31
Family OrientationCONSERVATISM2.28
Early Adopter MentalityPOWER1.97
LGBTQ+ IdentityOPEN1.73
Sports ActivityPOWER1.49
PatriotismCONSERVATISM1.49

Worldwide distribution

Worldwide audience distribution share by country for Grand tourer
CountryShare
United States16.5%
Spain9.7%
Italy5.9%

See Grand tourer audiences in other countries

More Motorcycle type audiences in United States

Frequently asked questions

How many fans does Grand tourer have in United States?

Grand tourer has an estimated audience of 1,559,247 people in United States, concentrated in California and Texas.

What is the gender split and age of Grand tourer fans?

16.8% of Grand tourer fans are female, 83.2% are male, with an average age of 31.3 years.

Which brands do Grand tourer fans like most?

Grand tourer fans show strongest brand affinity for Convertible (20.41×), Waze (23.05×), and FIFA World Cup (6.03×) over the country average.

Where do Grand tourer fans live in United States?

Grand tourer fans in United States are most concentrated in California (reach 144,027), Texas (reach 86,533), and Florida (reach 67,305). These three regions account for the largest share of the active audience.

What other brands do Grand tourer fans also like?

Beyond Grand tourer itself, the audience over-indexes on Waze (23.05×), FIFA World Cup (6.03×), Bargain Hunters (17.53×), and Yahoo!奇摩名人娛樂 (5.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Grand tourer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.