Home recording Audience in United States

Home recording has an estimated audience of 1,253,555 people in United States. 36.0% are female, 64.0% are male, average age 34.0. Top regions: Virginia, Florida, Texas. Top brand affinities: Keene, New Hampshire, Springfield, Illinois, Dog breed, Vocal harmony, Home construction.
The average Home recording fan in United States is 34.0 years old, more male, and lives primarily in Virginia. The audience is concentrated in Virginia, Florida, Texas. Top brand affinities include Keene, New Hampshire, Springfield, Illinois, Dog breed, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Home recording audience skews more male with an average age of 34.0, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 47 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic
Demographics of Home recording fans
| Metric | Value |
|---|---|
| Female | 36.0% |
| Male | 64.0% |
| Average age | 34.0 |
| Estimated audience size | 1,253,555 |
Audience persona
The typical Home recording fan in United States is more male, around 34.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Virginia | 44,979 | 1.47× |
| Florida | 34,377 | 0.41× |
| Texas | 29,089 | 0.27× |
| California | 23,536 | 0.17× |
| New Hampshire | 21,720 | 4.4× |
| Idaho | 16,953 | 2.7× |
| New York | 14,856 | 0.21× |
| Louisiana | 14,195 | 0.88× |
| Ohio | 13,392 | 0.35× |
| Vermont | 12,893 | 5.86× |
| Mississippi | 11,974 | 1.16× |
| Maryland | 10,869 | 0.5× |
| Arkansas | 10,638 | 1.03× |
| Oklahoma | 10,403 | 0.75× |
| Kentucky | 10,238 | 0.65× |
| Alabama | 9,910 | 0.57× |
| West Virginia | 9,885 | 1.69× |
| Tennessee | 9,441 | 0.38× |
| South Carolina | 9,374 | 0.5× |
| Indiana | 9,133 | 0.4× |
| Kansas | 9,131 | 0.92× |
| Rhode Island | 8,848 | 2.22× |
| Missouri | 8,845 | 0.44× |
| Hawaii | 8,720 | 1.62× |
| Pennsylvania | 8,699 | 0.21× |
| Iowa | 8,668 | 0.84× |
| North Carolina | 8,492 | 0.23× |
| South Dakota | 8,488 | 2.93× |
| Georgia | 8,423 | 0.22× |
| Michigan | 8,420 | 0.26× |
| Wisconsin | 8,375 | 0.44× |
| New Jersey | 8,291 | 0.26× |
| Illinois | 8,159 | 0.2× |
| Arizona | 8,065 | 0.32× |
| Massachusetts | 8,023 | 0.32× |
| Nebraska | 7,976 | 1.27× |
| Connecticut | 7,964 | 0.63× |
| New Mexico | 7,934 | 1.26× |
| Nevada | 7,908 | 0.65× |
| Maine | 7,860 | 1.75× |
| Oregon | 7,807 | 0.54× |
| Utah | 7,761 | 0.69× |
| Minnesota | 7,483 | 0.42× |
| Washington | 7,229 | 0.29× |
| Colorado | 7,209 | 0.36× |
| Delaware | 7,043 | 2.04× |
| Washington, District of Columbia | 5,085 | 1.35× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Springfield, Illinois | 25.97× | Travel & Leisure |
| Dog breed | 2.59× | Pets & Animals |
| Vocal harmony | 9.01× | Music & Radio |
| Home construction | 2.59× | Home & Garden |
| Salman Khan | 12.78× | Movies & TV |
| Grinch | 6.25× | Movies & TV |
| Israel | 3.19× | Travel & Leisure |
| Wok | 9.33× | Food & Beverages |
| Product design | 2.71× | Business & Career |
| Gift registry | 17.83× | Kids & Family |
| Natural rubber | 2.73× | Cars & Mobility |
| Bank account | 3.26× | Business & Career |
| Governor of Michigan | 9.5× | Politics & Society |
| Combat sport | 1.99× | Sports |
| Goop | 5.59× | Internet & Social Media |
| headspace | 9.23× | Health |
| Palestine Polytechnic University | 19.49× | Business & Career |
| Hibachi | 7.55× | Food & Beverages |
| Grace Slick | 8.03× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.12 |
| Sustainability | BALANCE | 1.99 |
| Early Adopter Mentality | POWER | 1.94 |
| Risk Appetite | THRILL | 1.84 |
| Tradition | CONSERVATISM | 1.67 |
| Luxury Orientation | PREMIUM | 1.6 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.1% |
| Indonesia | 13.5% |
| Italy | 5.6% |
See Home recording audiences in other countries
More Music & Radio audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Home recording have in United States?
Home recording has an estimated audience of 1,253,555 people in United States, concentrated in Virginia and Florida.
What is the gender split and age of Home recording fans?
36.0% of Home recording fans are female, 64.0% are male, with an average age of 34.0 years.
Which brands do Home recording fans like most?
Home recording fans show strongest brand affinity for Keene, New Hampshire (675×), Springfield, Illinois (25.97×), and Dog breed (2.59×) over the country average.
Where do Home recording fans live in United States?
Home recording fans in United States are most concentrated in Virginia (reach 44,979), Florida (reach 34,377), and Texas (reach 29,089). These three regions account for the largest share of the active audience.
What other brands do Home recording fans also like?
Beyond Home recording itself, the audience over-indexes on Springfield, Illinois (25.97×), Dog breed (2.59×), Vocal harmony (9.01×), and Home construction (2.59×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Home recording. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.