Institute for Integrative Nutrition Audience in United States
Institute for Integrative Nutrition has an estimated audience of 641,572 people in United States. 64.5% are female, 35.5% are male, average age 38.1. Top regions: New York, California, Florida. Top brand affinities: W9 (TV channel), Eataly, Autism Awareness, Indeed.com, Diabetes mellitus awareness.
The average Institute for Integrative Nutrition fan in United States is 38.1 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Top brand affinities include W9 (TV channel), Eataly, Autism Awareness, with strongest over-indexing on W9 (TV channel) (110.71× the country average). Demographically, the Institute for Integrative Nutrition audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Sustainability, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: POI
Demographics of Institute for Integrative Nutrition fans
| Metric | Value |
|---|---|
| Female | 64.5% |
| Male | 35.5% |
| Average age | 38.1 |
| Estimated audience size | 641,572 |
Audience persona
The typical Institute for Integrative Nutrition fan in United States is more female, around 38.1 years old, with strong Sustainability tendencies and a notable affinity for W9 (TV channel).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 77,586 | 2.16× |
| California | 69,301 | 0.98× |
| Florida | 52,817 | 1.22× |
| Texas | 40,714 | 0.74× |
| New Jersey | 27,064 | 1.66× |
| Pennsylvania | 21,476 | 0.99× |
| Massachusetts | 19,477 | 1.54× |
| North Carolina | 19,432 | 1.01× |
| Illinois | 19,136 | 0.9× |
| Virginia | 15,008 | 0.96× |
| Ohio | 14,703 | 0.74× |
| Colorado | 14,675 | 1.45× |
| Georgia | 14,518 | 0.73× |
| Michigan | 13,261 | 0.79× |
| Tennessee | 11,783 | 0.92× |
| Washington | 11,601 | 0.9× |
| Maryland | 11,171 | 1.01× |
| Connecticut | 11,123 | 1.73× |
| Wisconsin | 9,955 | 1.03× |
| South Carolina | 9,471 | 0.98× |
| Minnesota | 9,450 | 1.03× |
| Indiana | 8,821 | 0.75× |
| Arizona | 8,388 | 0.64× |
| Missouri | 8,148 | 0.79× |
| Oregon | 7,192 | 0.98× |
| Utah | 5,996 | 1.04× |
| Kentucky | 4,716 | 0.59× |
| Louisiana | 4,587 | 0.55× |
| Iowa | 4,121 | 0.78× |
| Nevada | 3,760 | 0.61× |
| New Hampshire | 3,510 | 1.39× |
| Oklahoma | 3,401 | 0.48× |
| Alabama | 3,387 | 0.38× |
| Montana | 3,322 | 1.87× |
| Kansas | 3,120 | 0.62× |
| Hawaii | 3,110 | 1.13× |
| Maine | 3,037 | 1.32× |
| Idaho | 2,848 | 0.89× |
| Arkansas | 2,845 | 0.54× |
| New Mexico | 2,594 | 0.81× |
| Rhode Island | 2,337 | 1.14× |
| Nebraska | 2,252 | 0.7× |
| Mississippi | 2,135 | 0.4× |
| Washington, District of Columbia | 2,116 | 1.1× |
| Delaware | 1,779 | 1.01× |
| West Virginia | 1,763 | 0.59× |
| Alaska | 1,759 | 1.28× |
| Vermont | 1,724 | 1.53× |
| South Dakota | 1,513 | 1.02× |
| North Dakota | 1,474 | 1.12× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| W9 (TV channel) | 110.71× | Movies & TV |
| Eataly | 42.85× | Food & Beverages |
| Autism Awareness | 19.03× | Health |
| Indeed.com | 7.87× | Business & Career |
| Diabetes mellitus awareness | 12.48× | Health |
| Back to the Future | 21.6× | Movies & TV |
| Microblogging | 12.67× | Technology & Electronics |
| Google Maps | 5.56× | Internet & Social Media |
| Singer-songwriter | 5.51× | Music & Radio |
| Contents insurance | 145.82× | Business & Career |
| White Chicks | 20.98× | Movies & TV |
| Feyenoord | 54.56× | Sports |
| Google News | 6.98× | News |
| Planet Fitness | 4.41× | Sports |
| Income tax | 13.19× | Business & Career |
| Capital One | 4.35× | Business & Career |
| PSV Eindhoven | 38.38× | Sports |
| Save-A-Lot | 15.37× | Food & Beverages |
| Enterprise Rent-A-Car | 5.65× | Cars & Mobility |
| Red wine | 7.75× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.77 |
| Healthy Lifestyle | BALANCE | 1.77 |
| Mindfulness | BALANCE | 1.74 |
| Indulgence | JOY | 1.62 |
| Luxury Orientation | PREMIUM | 1.62 |
| Design Affinity | PREMIUM | 1.57 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.6% |
| Brazil | 11.5% |
| Japan | 8.4% |
See Institute for Integrative Nutrition audiences in other countries
- Institute for Integrative Nutrition — Germany
- Institute for Integrative Nutrition — United Kingdom
- Institute for Integrative Nutrition — France
- Institute for Integrative Nutrition — Italy
- Institute for Integrative Nutrition — Spain
- Institute for Integrative Nutrition — Brazil
- Institute for Integrative Nutrition — Japan
- Institute for Integrative Nutrition — South Korea
- Institute for Integrative Nutrition — India
More Business & Career audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
Frequently asked questions
How many fans does Institute for Integrative Nutrition have in United States?
Institute for Integrative Nutrition has an estimated audience of 641,572 people in United States, concentrated in New York and California.
What is the gender split and age of Institute for Integrative Nutrition fans?
64.5% of Institute for Integrative Nutrition fans are female, 35.5% are male, with an average age of 38.1 years.
Which brands do Institute for Integrative Nutrition fans like most?
Institute for Integrative Nutrition fans show strongest brand affinity for W9 (TV channel) (110.71×), Eataly (42.85×), and Autism Awareness (19.03×) over the country average.
Where do Institute for Integrative Nutrition fans live in United States?
Institute for Integrative Nutrition fans in United States are most concentrated in New York (reach 77,586), California (reach 69,301), and Florida (reach 52,817). These three regions account for the largest share of the active audience.
What other brands do Institute for Integrative Nutrition fans also like?
Beyond Institute for Integrative Nutrition itself, the audience over-indexes on Eataly (42.85×), Autism Awareness (19.03×), Indeed.com (7.87×), and Diabetes mellitus awareness (12.48×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Institute for Integrative Nutrition. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.