Ivy Queen Audience in United States

Ivy Queen logo

Ivy Queen has an estimated audience of 567,116 people in United States. 55.8% are female, 44.2% are male, average age 38.0. Top regions: Florida, California, Texas. Top brand affinities: Nationality, jordy nelson, Home construction, Kendra Scott, Jordaan.

The average Ivy Queen fan in United States is 38.0 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Nationality, jordy nelson, Home construction, with strongest over-indexing on Nationality (5.67× the country average). Demographically, the Ivy Queen audience skews more female with an average age of 38.0, and over-indexes on personality traits such as Extroversion, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Ivy Queen fans

Demographic split for Ivy Queen audience in United States
MetricValue
Female55.8%
Male44.2%
Average age38.0
Estimated audience size567,116

Audience persona

The typical Ivy Queen fan in United States is more female, around 38.0 years old, with strong Extroversion tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Ivy Queen in United States
RegionReachAffinity
Florida133,0923.47×
California132,2622.12×
Texas106,7962.19×
New York83,4222.63×
New Jersey38,0422.64×
Illinois29,7591.58×
Pennsylvania24,1251.26×
North Carolina20,7851.22×
Massachusetts20,7821.86×
Georgia18,6821.07×
Arizona17,6091.52×
Connecticut15,4582.72×
Virginia15,3551.11×
Maryland12,6951.3×
Nevada12,6642.31×
Ohio8,6740.5×
Washington8,3920.74×
South Carolina8,1680.96×
Colorado7,8700.88×
Tennessee7,3660.65×
Indiana6,8100.66×
Michigan6,0660.41×
Wisconsin5,5070.65×
Louisiana5,0910.7×
Oregon4,6670.72×
Utah4,5170.89×
Oklahoma3,9600.63×
Minnesota3,8370.47×
Kentucky3,7360.53×
Missouri3,7010.4×
Alabama3,5230.44×
Rhode Island3,3901.88×
New Mexico3,2201.13×
Kansas3,1600.71×
Arkansas2,5770.55×
Iowa2,3450.5×
Washington, District of Columbia2,0161.18×
Mississippi1,7700.38×
Idaho1,7230.61×
Nebraska1,6560.58×
Delaware1,3290.85×
New Hampshire1,1270.5×
Hawaii1,0700.44×
West Virginia8090.31×
Maine6430.32×
Alaska4030.33×
Montana3790.24×
South Dakota3470.26×
Vermont3410.34×
North Dakota3380.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ivy Queen audience
BrandAffinityCategory
Nationality5.67×Politics & Society
jordy nelson29.28×Sports
Home construction2.13×Home & Garden
Kendra Scott3.7×Fashion & Accessoires
Jordaan69.41×Travel & Leisure
Panama3.9×Travel & Leisure
Space Hulk21.02×Games
Home equity1.79×Home & Garden
Personality5.45×Business & Career
Guy Fieri3.38×Movies & TV
JTV (Indonesia)4.63×
Hog Hunting2.92×Sports
Justice2.09×Politics & Society
Stamp collecting3.43×Home & Garden
UK garage3.81×Music & Radio
Jordan Fisher5.85×Movies & TV
JDSU2.1×Business & Career
Mad About You8.56×Movies & TV
TeachHUB2.51×Business & Career
Penn & Teller5×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ivy Queen audience
TraitClusterScore
ExtroversionTHRILL1.74
SpiritualityBALANCE1.38
Social Media UsageJOY1.27
Urban LifestyleOPEN1.24
MindfulnessBALANCE1.12
Family OrientationCONSERVATISM1.07

Worldwide distribution

Worldwide audience distribution share by country for Ivy Queen
CountryShare
United States59.0%
Mexico10.7%
Colombia7.3%

See Ivy Queen audiences in other countries

More Hip hop audiences in United States

Frequently asked questions

How many fans does Ivy Queen have in United States?

Ivy Queen has an estimated audience of 567,116 people in United States, concentrated in Florida and California.

What is the gender split and age of Ivy Queen fans?

55.8% of Ivy Queen fans are female, 44.2% are male, with an average age of 38.0 years.

Which brands do Ivy Queen fans like most?

Ivy Queen fans show strongest brand affinity for Nationality (5.67×), jordy nelson (29.28×), and Home construction (2.13×) over the country average.

Where do Ivy Queen fans live in United States?

Ivy Queen fans in United States are most concentrated in Florida (reach 133,092), California (reach 132,262), and Texas (reach 106,796). These three regions account for the largest share of the active audience.

What other brands do Ivy Queen fans also like?

Beyond Ivy Queen itself, the audience over-indexes on jordy nelson (29.28×), Home construction (2.13×), Kendra Scott (3.7×), and Jordaan (69.41×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ivy Queen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.