Rascasse Audience Intelligence

John Hardy (jewelry) Target Market in United States

A data profile of the people who buy, follow and care about John Hardy (jewelry) in United States — modelled from more than twelve digital signal sources. John Hardy (jewelry) has an estimated audience of 608,742 people in United States.

The average John Hardy (jewelry) fan in United States is 44.0 years old, more female, and lives primarily in New York.

The audience is concentrated in New York, Florida, California.

Top brand affinities include Patricia Arquette, Buccellati, Alexander McQueen (brand), with strongest over-indexing on Patricia Arquette (27.89× the country average).

Demographically, the John Hardy (jewelry) audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Indulgence, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical John Hardy (jewelry) fan in United States is more female, around 44.0 years old, with strong Indulgence tendencies and a notable affinity for Patricia Arquette.

Category: Fashion & Accessoires · Type: Brand · Subtype: Jewelry

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the John Hardy (jewelry) profile in United States.

Audience size
609K
in United States
Gender
69.4%
30.6% male
Age
44.0
average years
Country rank
#32524
Brand in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of John Hardy (jewelry)

69.4% are female, 30.6% are male, average age 44.0.

Fig. 02

Gender split

69.4%
Female
30.6%
Male
Demographic split for John Hardy (jewelry) audience in United States
MetricValue
Female69.4%
Male30.6%
Average age44.0
Estimated audience size608,742
Fig. 03

Age distribution

Ø 44.0
average years
Age distribution of the John Hardy (jewelry) audience in United States
Age bracketShare%
16-1913%
20-2915%
30-3916%
40-4923%
50+34%
Fig. 04

Worldwide distribution

71.5%

of the worldwide John Hardy (jewelry) audience comes from United States.

Worldwide audience distribution share by country for John Hardy (jewelry)
CountryShare
United States71.5%
United Kingdom7.1%
Indonesia4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the John Hardy (jewelry) audience in United States is strongest.

Fig. 05

Top regions by affinity

John Hardy (jewelry) customers by region in United States
#RegionReachAffinity×
01Minnesota~30K3.09×
02New York~80K2.30×
03Florida~70K1.64×
04New Jersey~20K1.45×
05Washington, District of Columbia~2K1.34×
06Connecticut~8K1.31×
07Virginia~20K1.30×
08North Carolina~20K1.14×
09Pennsylvania~20K1.12×
10Massachusetts~10K1.12×
11Mississippi~6K1.12×
12Michigan~20K1.11×
13Georgia~20K1.10×
14Alabama~9K1.07×
15Louisiana~8K1.07×
16Texas~50K1.06×
17Maryland~10K1.04×
18Rhode Island~2K1.04×
19South Carolina~9K1.03×
20Illinois~20K1.02×
21Tennessee~10K1.02×
22Arkansas~5K1.01×
23Delaware~2K0.99×
24Arizona~10K0.96×
25Alaska~1K0.96×
26Oklahoma~6K0.95×
27Maine~2K0.94×
28Colorado~9K0.93×
29Nevada~5K0.92×
30Vermont<1K0.91×
31New Hampshire~2K0.89×
32California~60K0.88×
33Hawaii~2K0.88×
34Montana~1K0.88×
35Missouri~8K0.85×
36West Virginia~2K0.85×
37Indiana~9K0.83×
38South Dakota~1K0.83×
39North Dakota~1K0.83×
40Kentucky~6K0.82×
41Ohio~20K0.81×
42Idaho~2K0.78×
43Kansas~4K0.77×
44Nebraska~2K0.76×
45New Mexico~2K0.76×
46Iowa~4K0.75×
47Washington~9K0.73×
48Utah~4K0.73×
49Oregon~5K0.70×
50Wisconsin~6K0.68×
Fig. 06

Affinity by region

Affinity by region — John Hardy (jewelry), United States
0.68×1.00×3.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the John Hardy (jewelry) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for John Hardy (jewelry) audience
#·InterestCategoryAffinity×
01BuccellatiFashion & Accessoires67.98×
02Rocky MarcianoSports39.42×
03WaterworldMovies & TV30.14×
04Alexander McQueen (brand)Fashion & Accessoires29.73×
05Felicity JonesMovies & TV28.04×
06Patricia ArquetteMovies & TV27.89×
07Jessica ChastainMovies & TV21.87×
08Miu MiuFashion & Accessoires21.15×
09Suki WaterhouseFashion & Accessoires19.34×
10Kate BeckinsaleMovies & TV14.50×
11Lily AllenMusic & Radio12.72×
12BB creamBeauty & Wellness10.62×
13Tory BurchFashion & Accessoires9.64×
14Google EarthInternet & Social Media9.39×
15QVCMovies & TV9.26×
16HermèsFashion & Accessoires7.18×
17FedExBusiness & Career4.26×
18Discount storesShopping4.12×
19Nordstrom rackFashion & Accessoires3.66×
20Trader Joe'sShopping3.31×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the John Hardy (jewelry) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by John Hardy (jewelry) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY4.55×
Pet OwnershipJOY3.69×
Quality AwarenessPREMIUM2.67×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by John Hardy (jewelry) audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.50×
Early Adopter MentalityPOWER0.72×
Risk AppetiteTHRILL0.81×
1.00× baseline
Section 06

Frequently asked questions

01

Who is John Hardy (jewelry)'s target market in United States?

John Hardy (jewelry)'s target market in United States covers an estimated 608,742 people, concentrated in New York and Florida.

02

What is the gender split and age of John Hardy (jewelry) customers?

69.4% of the John Hardy (jewelry) audience are female, 30.6% are male, with an average age of 44.0 years.

03

Which brands do John Hardy (jewelry) fans like most?

John Hardy (jewelry) fans show strongest brand affinity for Patricia Arquette (27.89×), Buccellati (67.98×), and Alexander McQueen (brand) (29.73×) over the country average.

04

Where do John Hardy (jewelry) fans live in United States?

John Hardy (jewelry) fans in United States are most concentrated in New York (reach ~80K), Florida (reach ~70K), and California (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do John Hardy (jewelry) fans also like?

Beyond John Hardy (jewelry) itself, the audience over-indexes on Buccellati (67.98×), Alexander McQueen (brand) (29.73×), Miu Miu (21.15×), and Jessica Chastain (21.87×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for John Hardy (jewelry). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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