Kenneth Walker III Audience in United States
Kenneth Walker III has an estimated audience of 1,575,099 people in United States. 44.3% are female, 55.7% are male, average age 35.9. Top brand affinities: Goop, Governor of Michigan, Mathcore, Grinch, Hipster.
Top brand affinities include Goop, Governor of Michigan, Mathcore, with strongest over-indexing on Goop (10.31× the country average). Demographically, the Kenneth Walker III audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Extroversion, Social Media Usage.
Category: Sports · Type: Person · Subtype: American football
Demographics of Kenneth Walker III fans
| Metric | Value |
|---|---|
| Female | 44.3% |
| Male | 55.7% |
| Average age | 35.9 |
| Estimated audience size | 1,575,099 |
Audience persona
The typical Kenneth Walker III fan in United States is more male, around 35.9 years old, with strong Extroversion tendencies and a notable affinity for Goop.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 10.31× | Internet & Social Media |
| Governor of Michigan | 12.94× | Politics & Society |
| Mathcore | 13.91× | Music & Radio |
| Grinch | 6.47× | Movies & TV |
| Hipster | 14.65× | Politics & Society |
| Elsword | 23.28× | Games |
| Wok | 9.05× | Food & Beverages |
| Harlow | 15.97× | Travel & Leisure |
| Google Home | 8.58× | Technology & Electronics |
| Fairy godmother | 9.79× | Literature |
| No Escape (1994 film) | 14.56× | Movies & TV |
| Vocal harmony | 5.29× | Music & Radio |
| Hibachi | 9.1× | Food & Beverages |
| La Jolla | 9.82× | Travel & Leisure |
| Historic site | 4.41× | Arts & Culture |
| Guitarist (magazine) | 11.17× | Music & Radio |
| headspace | 8.79× | Health |
| TV Fanatic | 9.97× | Movies & TV |
| El Paso County, Colorado | 11.37× | Travel & Leisure |
| Grace Slick | 7.63× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.05 |
| Social Media Usage | JOY | 1.01 |
| Sports Activity | POWER | 1.01 |
| Early Adopter Mentality | POWER | 1.01 |
| Risk Appetite | THRILL | 0.93 |
| Luxury Orientation | PREMIUM | 0.93 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 88.3% |
| Canada | 3.7% |
| Mexico | 2.0% |
See Kenneth Walker III audiences in other countries
More American football audiences in United States
- NFL (119,706,874)
- Super Bowl (36,247,515)
- Chicago Bears (28,903,812)
- Buffalo Bills (28,386,856)
- New England Patriots (27,622,856)
How to read this data
Audience size is the estimated number of people in United States who actively search for Kenneth Walker III. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.