A data profile of the people who buy, follow and care about Kevin Garnett in United States — modelled from more than twelve digital signal sources. Kevin Garnett has an estimated audience of 1,224,148 people in United States.
The average Kevin Garnett fan in United States is 36.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Charles Barkley, Dennis Rodman, Bill Russell, with strongest over-indexing on Charles Barkley (71.94× the country average).
Demographically, the Kevin Garnett audience skews more male with an average age of 36.2, and over-indexes on personality traits such as Convenience Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Kevin Garnett fan in United States is more male, around 36.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Charles Barkley.
The key figures that characterise the Kevin Garnett profile in United States.
17.8% are female, 82.2% are male, average age 36.2.
| Metric | Value |
|---|---|
| Female | 17.8% |
| Male | 82.2% |
| Average age | 36.2 |
| Estimated audience size | 1,224,148 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 20% | |
| 30-39 | 21% | |
| 40-49 | 18% | |
| 50+ | 14% |
of the worldwide Kevin Garnett audience comes from United States.
| Country | Share |
|---|---|
| United States | 69.9% |
| Canada | 4.0% |
| United Kingdom | 2.5% |
Where the Kevin Garnett audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Minnesota | ~70K | 4.00× | |
| 02 | Massachusetts | ~40K | 1.78× | |
| 03 | North Dakota | ~4K | 1.59× | |
| 04 | South Carolina | ~30K | 1.46× | |
| 05 | Illinois | ~50K | 1.32× | |
| 06 | Rhode Island | ~5K | 1.30× | |
| 07 | New York | ~80K | 1.17× | |
| 08 | South Dakota | ~3K | 1.17× | |
| 09 | Maryland | ~20K | 1.16× | |
| 10 | Georgia | ~40K | 1.13× | |
| 11 | Connecticut | ~10K | 1.13× | |
| 12 | Washington, District of Columbia | ~4K | 1.10× | |
| 13 | Maine | ~5K | 1.09× | |
| 14 | Mississippi | ~10K | 1.08× | |
| 15 | New Hampshire | ~5K | 1.06× | |
| 16 | New Jersey | ~30K | 1.05× | |
| 17 | Louisiana | ~20K | 1.04× | |
| 18 | North Carolina | ~40K | 1.03× | |
| 19 | Delaware | ~3K | 1.00× | |
| 20 | Virginia | ~30K | 0.99× | |
| 21 | Michigan | ~30K | 0.97× | |
| 22 | Alabama | ~20K | 0.95× | |
| 23 | Texas | ~90K | 0.94× | |
| 24 | Indiana | ~20K | 0.93× | |
| 25 | Ohio | ~30K | 0.90× | |
| 26 | Wisconsin | ~20K | 0.89× | |
| 27 | Oklahoma | ~10K | 0.89× | |
| 28 | Arkansas | ~9K | 0.89× | |
| 29 | Pennsylvania | ~30K | 0.88× | |
| 30 | California | ~100K | 0.86× | |
| 31 | Tennessee | ~20K | 0.86× | |
| 32 | Nevada | ~10K | 0.86× | |
| 33 | Iowa | ~8K | 0.86× | |
| 34 | Vermont | ~2K | 0.86× | |
| 35 | Kentucky | ~10K | 0.85× | |
| 36 | Florida | ~70K | 0.82× | |
| 37 | Missouri | ~20K | 0.81× | |
| 38 | Nebraska | ~5K | 0.80× | |
| 39 | Alaska | ~2K | 0.80× | |
| 40 | Kansas | ~7K | 0.79× | |
| 41 | Hawaii | ~4K | 0.79× | |
| 42 | Arizona | ~20K | 0.77× | |
| 43 | West Virginia | ~4K | 0.76× | |
| 44 | Montana | ~2K | 0.75× | |
| 45 | Oregon | ~10K | 0.73× | |
| 46 | Washington | ~20K | 0.70× | |
| 47 | Colorado | ~10K | 0.69× | |
| 48 | Utah | ~7K | 0.68× | |
| 49 | New Mexico | ~4K | 0.64× | |
| 50 | Idaho | ~4K | 0.61× |
The strongest cross-interests of the Kevin Garnett audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Charles Barkley | Sports | 71.94× | ||
| 02 | Dennis Rodman | Sports | 68.68× | ||
| 03 | Bill Russell | Sports | 68.37× | ||
| 04 | Amandla Stenberg | Movies & TV | 57.90× | ||
| 05 | Tim Duncan | Sports | 45.79× | ||
| 06 | Zach LaVine | Sports | 45.65× | ||
| 07 | Skip Bayless | Movies & TV | 27.00× | ||
| 08 | Josh Duhamel | Fashion & Accessoires | 20.00× | ||
| 09 | De'Aaron Fox | Sports | 19.64× | ||
| 10 | Seth Green | Movies & TV | 18.06× | ||
| 11 | Wilt Chamberlain | Sports | 17.54× | ||
| 12 | Sharon Osbourne | Movies & TV | 16.73× | ||
| 13 | NBA League Pass | Sports | 15.52× | ||
| 14 | Giannis Antetokounmpo | Sports | 15.07× | ||
| 15 | Larry Bird | Sports | 14.60× | ||
| 16 | Luka Dončić | Sports | 13.93× | ||
| 17 | Adam Sandler | Movies & TV | 12.03× | ||
| 18 | Zendaya | Movies & TV | 11.37× | ||
| 19 | Deion Sanders | Sports | 11.30× | ||
| 20 | Halle Berry | Movies & TV | 10.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.88× | |
| Patriotism | CONSERVATISM | 1.60× | |
| Urban Lifestyle | OPEN | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.55× | |
| DIY Mentality | THRILL | 0.55× | |
| Pet Ownership | JOY | 0.69× |
Kevin Garnett has an estimated audience of 1,224,148 people in United States, concentrated in California and Texas.
17.8% of Kevin Garnett fans are female, 82.2% are male, with an average age of 36.2 years.
Kevin Garnett fans show strongest brand affinity for Charles Barkley (71.94×), Dennis Rodman (68.68×), and Bill Russell (68.37×) over the country average.
Kevin Garnett fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and New York (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Kevin Garnett itself, the audience over-indexes on Dennis Rodman (68.68×), Bill Russell (68.37×), Amandla Stenberg (57.9×), and Giannis Antetokounmpo (15.07×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Kevin Garnett. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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