Rascasse Audience Intelligence

Skip Bayless Audience in United States

A data profile of the people who buy, follow and care about Skip Bayless in United States — modelled from more than twelve digital signal sources. Skip Bayless has an estimated audience of 2,057,707 people in United States.

#46among TV personality in United States#2519among Person in United States#2150in Movies & TV

The average Skip Bayless fan in United States is 39.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Luke Kuechly, Lauren Graham, Los Angeles Clippers, with strongest over-indexing on Luke Kuechly (63.5× the country average).

Demographically, the Skip Bayless audience skews more male with an average age of 39.0, and over-indexes on personality traits such as Need for Security, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Skip Bayless fan in United States is more male, around 39.0 years old, with strong Need for Security tendencies and a notable affinity for Luke Kuechly.

Category: Movies & TV · Type: Person · Subtype: TV personality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Skip Bayless profile in United States.

Audience size
2.1M
in United States
Gender
11.8%♀
88.2% male
Age
39.0
average years
Country rank
#13925
Person in United States
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Skip Bayless fans

11.8% are female, 88.2% are male, average age 39.0.

Fig. 02

Gender split

11.8%
Female
88.2%
Male
Demographic split for Skip Bayless audience in United States
MetricValue
Female11.8%
Male88.2%
Average age39.0
Estimated audience size2,057,707
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Skip Bayless audience in United States
Age bracketShare%
16-1918%
20-2920%
30-3923%
40-4921%
50+18%
Fig. 04

Worldwide distribution

75.1%

of the worldwide Skip Bayless audience comes from United States.

Worldwide audience distribution share by country for Skip Bayless
CountryShare
United States75.1%
Canada4.5%
Australia4.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Skip Bayless audience in United States is strongest.

Fig. 05

Top regions by affinity

Skip Bayless fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~60K1.49×
02Mississippi~20K1.35×
03Texas~200K1.30×
04Pennsylvania~100K1.30×
05North Carolina~80K1.26×
06New Mexico~10K1.26×
07Virginia~60K1.23×
08New Jersey~70K1.22×
09Delaware~7K1.22×
10Louisiana~30K1.21×
11Georgia~80K1.20×
12South Carolina~40K1.20×
13Wisconsin~40K1.16×
14Connecticut~20K1.11×
15Missouri~40K1.10×
16Oklahoma~30K1.10×
17Nevada~20K1.09×
18California~300K1.08×
19Ohio~70K1.08×
20North Dakota~5K1.06×
21Illinois~80K1.05×
22Kansas~20K1.05×
23Alabama~30K1.04×
24Florida~200K1.03×
25Washington, District of Columbia~7K1.03×
26New York~100K1.02×
27Arkansas~20K1.02×
28Massachusetts~40K0.99×
29Arizona~40K0.97×
30Tennessee~40K0.97×
31Maine~8K0.97×
32Michigan~50K0.96×
33West Virginia~10K0.96×
34Iowa~20K0.94×
35Idaho~10K0.91×
36Colorado~30K0.90×
37Hawaii~8K0.90×
38Minnesota~30K0.89×
39Nebraska~9K0.87×
40Washington~40K0.86×
41Indiana~30K0.85×
42Kentucky~20K0.85×
43Rhode Island~6K0.85×
44Montana~5K0.75×
45South Dakota~4K0.75×
46Oregon~20K0.71×
47Vermont~3K0.68×
48Alaska~3K0.66×
49New Hampshire~6K0.65×
50Utah~10K0.64×
Fig. 06

Affinity by region

Affinity by region — Skip Bayless, United States
0.64×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Skip Bayless audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Skip Bayless audience
#·InterestCategoryAffinity×
01Luke KuechlySports63.50×
02Doc RiversSports34.46×
03Lauren GrahamMovies & TV31.36×
04Jason KiddSports30.27×
05Kevin GarnettSports27.00×
06Fox Sports (Australia)Sports21.50×
07Michael VickSports20.08×
08Pete CarrollSports18.63×
09Steve KerrSports18.61×
10Stephen A. SmithMovies & TV15.99×
11Aaron PaulMovies & TV14.91×
12Los Angeles ClippersSports10.86×
13Deion SandersSports9.42×
14ESPN2Sports9.29×
15Jenna OrtegaMovies & TV7.24×
16Charlotte HornetsSports6.49×
17Miami HeatSports4.38×
18CBS SportsMovies & TV3.43×
19NFLSports2.73×
20NBASports2.47×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Skip Bayless audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Skip Bayless audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.32×
Social Media UsageJOY1.25×
PatriotismCONSERVATISM1.24×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Skip Bayless audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.70×
SustainabilityBALANCE0.76×
TraditionCONSERVATISM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Skip Bayless have in United States?

Skip Bayless has an estimated audience of 2,057,707 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Skip Bayless fans?

11.8% of Skip Bayless fans are female, 88.2% are male, with an average age of 39.0 years.

03

Which brands do Skip Bayless fans like most?

Skip Bayless fans show strongest brand affinity for Luke Kuechly (63.5×), Lauren Graham (31.36×), and Los Angeles Clippers (10.86×) over the country average.

04

Where do Skip Bayless fans live in United States?

Skip Bayless fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Skip Bayless fans also like?

Beyond Skip Bayless itself, the audience over-indexes on Lauren Graham (31.36×), Los Angeles Clippers (10.86×), Fox Sports (Australia) (21.5×), and NFL (2.73×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Skip Bayless. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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