Rascasse Audience Intelligence

ESPN2 Audience in United States

A data profile of the people who buy, follow and care about ESPN2 in United States — modelled from more than twelve digital signal sources. ESPN2 has an estimated audience of 10,267,726 people in United States.

#40among TV Channel in United States#276in Sports

The average ESPN2 fan in United States is 37.8 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, Texas, California.

Top brand affinities include Broadcasting of sports events, Fox Sports, Buffalo Bills, with strongest over-indexing on Broadcasting of sports events (7.6× the country average).

Demographically, the ESPN2 audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical ESPN2 fan in United States is more male, around 37.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Broadcasting of sports events.

Category: Sports · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the ESPN2 profile in United States.

Audience size
10.3M
in United States
Gender
23.8%♀
76.2% male
Age
37.8
average years
Country rank
#3483
TV Channel in United States
Fig. 01

Search interest · 12-month trend

+13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of ESPN2

23.8% are female, 76.2% are male, average age 37.8.

Fig. 02

Gender split

23.8%
Female
76.2%
Male
Demographic split for ESPN2 audience in United States
MetricValue
Female23.8%
Male76.2%
Average age37.8
Estimated audience size10,267,726
Fig. 03

Age distribution

Ø 37.8
average years
Age distribution of the ESPN2 audience in United States
Age bracketShare%
16-1920%
20-2923%
30-3921%
40-4920%
50+16%
Fig. 04

Worldwide distribution

96.4%

of the worldwide ESPN2 audience comes from United States.

Worldwide audience distribution share by country for ESPN2
CountryShare
United States96.4%
Mexico0.4%
United Kingdom0.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the ESPN2 audience in United States is strongest.

Fig. 05

Top regions by affinity

ESPN2 fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~200K2.87×
02West Virginia~100K2.55×
03Kentucky~300K2.23×
04Montana~60K2.11×
05Utah~200K1.79×
06Nebraska~90K1.72×
07Arkansas~100K1.61×
08Alabama~200K1.50×
09Oklahoma~200K1.48×
10Iowa~100K1.45×
11Arizona~300K1.39×
12North Dakota~30K1.37×
13Mississippi~100K1.27×
14South Carolina~200K1.21×
15North Carolina~400K1.20×
16Missouri~200K1.18×
17Tennessee~200K1.17×
18Vermont~20K1.15×
19South Dakota~20K0.99×
20Idaho~50K0.98×
21Louisiana~100K0.96×
22Indiana~200K0.90×
23Minnesota~100K0.86×
24Maine~30K0.84×
25Colorado~100K0.83×
26Connecticut~90K0.83×
27Florida~600K0.82×
28Ohio~300K0.81×
29Virginia~200K0.76×
30Hawaii~30K0.75×
31Georgia~200K0.72×
32Alaska~20K0.72×
33Rhode Island~20K0.70×
34Delaware~20K0.69×
35New Mexico~30K0.68×
36New Hampshire~30K0.68×
37Massachusetts~100K0.66×
38Oregon~80K0.66×
39Texas~600K0.64×
40Michigan~200K0.64×
41Maryland~100K0.64×
42Nevada~60K0.64×
43Washington, District of Columbia~20K0.64×
44Pennsylvania~200K0.63×
45Washington~100K0.62×
46Wisconsin~100K0.62×
47New York~300K0.59×
48Illinois~200K0.54×
49New Jersey~100K0.54×
50California~500K0.40×
Fig. 06

Affinity by region

Affinity by region — ESPN2, United States
0.40×1.00×2.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the ESPN2 audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for ESPN2 audience
#·InterestCategoryAffinity×
01Steffi GrafSports15.55×
02Broadcasting of sports eventsMovies & TV7.60×
03Russell WilsonSports6.47×
04Fox SportsMovies & TV6.39×
05Tampa Bay BuccaneersSports5.52×
06Michael JordanSports5.05×
07Seattle SeahawksSports4.85×
08Miami DolphinsSports4.62×
09Minnesota VikingsSports4.31×
10Buffalo BillsSports4.22×
11Cleveland BrownsSports4.14×
12Denver BroncosSports4.09×
13Detroit LionsSports4.08×
14LeBron JamesSports3.98×
15IPTVTechnology & Electronics3.62×
16Green Bay PackersSports3.55×
17Pittsburgh SteelersSports3.45×
18CBS SportsMovies & TV3.11×
19Los Angeles LakersSports3.02×
20FIFA World CupSports1.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the ESPN2 audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by ESPN2 audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.57×
Risk AppetiteTHRILL1.43×
Career OrientationPOWER1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by ESPN2 audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.63×
Quality AwarenessPREMIUM0.69×
MindfulnessBALANCE0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does ESPN2 have in United States?

ESPN2 has an estimated audience of 10,267,726 people in United States, concentrated in Florida and Texas.

02

What is the gender split and age of ESPN2 fans?

23.8% of ESPN2 fans are female, 76.2% are male, with an average age of 37.8 years.

03

Which brands do ESPN2 fans like most?

ESPN2 fans show strongest brand affinity for Broadcasting of sports events (7.6×), Fox Sports (6.39×), and Buffalo Bills (4.22×) over the country average.

04

Where do ESPN2 fans live in United States?

ESPN2 fans in United States are most concentrated in Florida (reach ~600K), Texas (reach ~600K), and California (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do ESPN2 fans also like?

Beyond ESPN2 itself, the audience over-indexes on Fox Sports (6.39×), Buffalo Bills (4.22×), Tampa Bay Buccaneers (5.52×), and Seattle Seahawks (4.85×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See ESPN2 audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for ESPN2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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