Kirk Franklin Audience in United States

Kirk Franklin logo

Kirk Franklin has an estimated audience of 1,256,818 people in United States. 69.7% are female, 30.3% are male, average age 39.2. Top regions: Texas, Florida, California. Top brand affinities: Keene, New Hampshire, Mackenzie Foy, Penn & Teller, headspace, Whataburger.

The average Kirk Franklin fan in United States is 39.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, Florida, California. Top brand affinities include Keene, New Hampshire, Mackenzie Foy, Penn & Teller, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Kirk Franklin audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Luxury Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Gospel

Demographics of Kirk Franklin fans

Demographic split for Kirk Franklin audience in United States
MetricValue
Female69.7%
Male30.3%
Average age39.2
Estimated audience size1,256,818

Audience persona

The typical Kirk Franklin fan in United States is more female, around 39.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Kirk Franklin in United States
RegionReachAffinity
Texas160,5401.49×
Florida116,6961.37×
California104,8580.76×
Georgia98,7522.55×
North Carolina80,5282.13×
New York70,3101×
Virginia49,7761.63×
Ohio47,1021.22×
Illinois46,2261.1×
Pennsylvania44,9871.06×
Maryland44,9072.08×
Tennessee41,5261.65×
Michigan40,4131.23×
Alabama37,4572.13×
South Carolina35,5851.88×
Louisiana34,7202.14×
New Jersey31,7430.99×
Missouri26,4491.31×
Mississippi25,8332.49×
Indiana25,8131.12×
Arizona16,6450.65×
Massachusetts16,4970.67×
Oklahoma15,6931.12×
Kentucky15,4620.98×
Arkansas14,1431.37×
Washington13,3720.53×
Wisconsin11,5970.61×
Connecticut11,1340.88×
Minnesota9,8230.55×
Colorado9,6210.49×
Nevada9,3900.77×
Kansas8,7650.88×
Washington, District of Columbia7,0851.88×
Oregon5,9540.41×
Iowa5,4940.53×
Delaware5,1481.48×
West Virginia4,0500.69×
Nebraska3,5080.56×
Hawaii2,7710.51×
Utah2,7260.24×
New Mexico2,7200.43×
Idaho2,1830.35×
Rhode Island2,1700.54×
New Hampshire1,5660.32×
Maine1,3150.29×
Alaska1,1880.44×
Montana1,0070.29×
North Dakota9400.36×
South Dakota8800.3×
Wyoming5350.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kirk Franklin audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mackenzie Foy13.92×Fashion & Accessoires
Penn & Teller13.92×Movies & TV
headspace13.37×Health
Whataburger2.52×Food & Beverages
Product design2.62×Business & Career
Goop5.58×Internet & Social Media
Governor of Michigan7.42×Politics & Society
Grace Slick8.12×Music & Radio
Wok5.9×Food & Beverages
Israel1.67×Travel & Leisure
Harlow8.58×Travel & Leisure
TV Fanatic7.48×Movies & TV
Google Home4.5×Technology & Electronics
Grinch2.77×Movies & TV
Cherish (group)6.81×Music & Radio
Hibachi4.9×Food & Beverages
On the Border Mexican Grill & Cantina4.01×Food & Beverages
Mortgage insurance2.61×Business & Career
El Paso County, Colorado6.96×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kirk Franklin audience
TraitClusterScore
Luxury OrientationPREMIUM1.36
Community OrientationOPEN1.23
SpiritualityBALANCE1.22
MindfulnessBALANCE1.16
Family OrientationCONSERVATISM1.16
Risk AppetiteTHRILL1.11

Worldwide distribution

Worldwide audience distribution share by country for Kirk Franklin
CountryShare
United States72.8%
Brazil6.3%
United Kingdom4.0%

See Kirk Franklin audiences in other countries

More Gospel audiences in United States

Frequently asked questions

How many fans does Kirk Franklin have in United States?

Kirk Franklin has an estimated audience of 1,256,818 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Kirk Franklin fans?

69.7% of Kirk Franklin fans are female, 30.3% are male, with an average age of 39.2 years.

Which brands do Kirk Franklin fans like most?

Kirk Franklin fans show strongest brand affinity for Keene, New Hampshire (675×), Mackenzie Foy (13.92×), and Penn & Teller (13.92×) over the country average.

Where do Kirk Franklin fans live in United States?

Kirk Franklin fans in United States are most concentrated in Texas (reach 160,540), Florida (reach 116,696), and California (reach 104,858). These three regions account for the largest share of the active audience.

What other brands do Kirk Franklin fans also like?

Beyond Kirk Franklin itself, the audience over-indexes on Mackenzie Foy (13.92×), Penn & Teller (13.92×), headspace (13.37×), and Whataburger (2.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kirk Franklin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.