Rascasse Audience Intelligence

Donnie McClurkin Audience in United States

A data profile of the people who buy, follow and care about Donnie McClurkin in United States — modelled from more than twelve digital signal sources. Donnie McClurkin has an estimated audience of 474,644 people in United States.

#5among Gospel in United States#9206among Person in United States#5308in Music & Radio

The average Donnie McClurkin fan in United States is 45.2 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Georgia, Florida.

Top brand affinities include FedEx, Mortgage loans, QVC, with strongest over-indexing on FedEx (5.93× the country average).

Demographically, the Donnie McClurkin audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Family Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Donnie McClurkin fan in United States is more female, around 45.2 years old, with strong Family Orientation tendencies and a notable affinity for FedEx.

Category: Music & Radio · Type: Person · Subtype: Gospel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Donnie McClurkin profile in United States.

Audience size
475K
in United States
Gender
71.2%♀
28.8% male
Age
45.2
average years
Country rank
#37787
Person in United States
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Donnie McClurkin fans

71.2% are female, 28.8% are male, average age 45.2.

Fig. 02

Gender split

71.2%
Female
28.8%
Male
Demographic split for Donnie McClurkin audience in United States
MetricValue
Female71.2%
Male28.8%
Average age45.2
Estimated audience size474,644
Fig. 03

Age distribution

Ø 45.2
average years
Age distribution of the Donnie McClurkin audience in United States
Age bracketShare%
16-1910%
20-2910%
30-3919%
40-4931%
50+30%
Fig. 04

Worldwide distribution

87.7%

of the worldwide Donnie McClurkin audience comes from United States.

Worldwide audience distribution share by country for Donnie McClurkin
CountryShare
United States87.7%
South Africa4.4%
United Kingdom3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Donnie McClurkin audience in United States is strongest.

Fig. 05

Top regions by affinity

Donnie McClurkin fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~50K3.06×
02Alabama~20K3.02×
03Mississippi~10K2.97×
04Maryland~20K2.73×
05Louisiana~20K2.56×
06South Carolina~20K2.54×
07North Carolina~30K2.23×
08Washington, District of Columbia~3K1.95×
09Delaware~2K1.84×
10Virginia~20K1.77×
11Tennessee~20K1.67×
12New York~40K1.34×
13Arkansas~5K1.32×
14Florida~40K1.29×
15Michigan~20K1.22×
16Texas~50K1.19×
17New Jersey~10K1.17×
18Ohio~20K1.08×
19Illinois~20K1.07×
20Missouri~8K1.06×
21Pennsylvania~20K1.04×
22Connecticut~5K1.00×
23Indiana~8K0.92×
24Oklahoma~5K0.88×
25Vermont<1K0.84×
26Alaska<1K0.83×
27North Dakota<1K0.83×
28Kentucky~5K0.82×
29South Dakota<1K0.82×
30Montana~1K0.81×
31Idaho~2K0.77×
32New Hampshire~1K0.76×
33Maine~1K0.75×
34Nevada~3K0.73×
35Rhode Island~1K0.73×
36West Virginia~2K0.72×
37Hawaii~1K0.71×
38Utah~3K0.69×
39Kansas~3K0.69×
40New Mexico~2K0.67×
41Nebraska~2K0.66×
42Iowa~2K0.59×
43Arizona~6K0.57×
44Massachusetts~5K0.54×
45Wisconsin~4K0.54×
46California~30K0.52×
47Oregon~3K0.52×
48Minnesota~3K0.50×
49Colorado~4K0.47×
50Washington~4K0.44×
Fig. 06

Affinity by region

Affinity by region — Donnie McClurkin, United States
0.44×1.00×3.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Donnie McClurkin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Donnie McClurkin audience
#·InterestCategoryAffinity×
01RonaldinhoSports20.00×
02Leicester City F.C.Sports20.00×
03Crystal Palace F.C.Sports19.17×
04Pitbull (rapper)Music & Radio15.55×
05Aretha FranklinMusic & Radio12.69×
06Whitney HoustonMusic & Radio8.96×
07QVCMovies & TV7.52×
08Denzel WashingtonMovies & TV7.10×
09LotteryGames6.19×
10FedExBusiness & Career5.93×
11Online bankingBusiness & Career5.73×
12Discount storesShopping4.77×
13Mortgage loansBusiness & Career4.56×
14Vehicle insuranceCars & Mobility4.18×
15TMZInternet & Social Media3.64×
16TV talkshowsMovies & TV3.63×
17Shopping mallsShopping3.33×
18McDonald'sFood & Beverages2.90×
19ReligionBusiness & Career2.39×
20FurnitureHome & Garden2.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Donnie McClurkin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Donnie McClurkin audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.40×
SpiritualityBALANCE2.25×
Convenience OrientationPREMIUM2.14×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Donnie McClurkin audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.68×
DIY MentalityTHRILL0.69×
Early Adopter MentalityPOWER0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Donnie McClurkin have in United States?

Donnie McClurkin has an estimated audience of 474,644 people in United States, concentrated in Texas and Georgia.

02

What is the gender split and age of Donnie McClurkin fans?

71.2% of Donnie McClurkin fans are female, 28.8% are male, with an average age of 45.2 years.

03

Which brands do Donnie McClurkin fans like most?

Donnie McClurkin fans show strongest brand affinity for FedEx (5.93×), Mortgage loans (4.56×), and QVC (7.52×) over the country average.

04

Where do Donnie McClurkin fans live in United States?

Donnie McClurkin fans in United States are most concentrated in Texas (reach ~50K), Georgia (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Donnie McClurkin fans also like?

Beyond Donnie McClurkin itself, the audience over-indexes on Mortgage loans (4.56×), QVC (7.52×), Discount stores (4.77×), and Ronaldinho (20×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Donnie McClurkin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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