Rascasse Audience Intelligence

Kong: Skull Island Audience in United States

A data profile of the people who buy, follow and care about Kong: Skull Island in United States — modelled from more than twelve digital signal sources. Kong: Skull Island has an estimated audience of 554,768 people in United States.

#2997among Movie / TV Show / Series in United States#6420in Movies & TV

The average Kong: Skull Island fan in United States is 35.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include John Wick 2, Zootopia, Disneyland Paris, with strongest over-indexing on John Wick 2 (311.59× the country average).

Demographically, the Kong: Skull Island audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kong: Skull Island fan in United States is more male, around 35.5 years old, with strong Convenience Orientation tendencies and a notable affinity for John Wick 2.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kong: Skull Island profile in United States.

Audience size
555K
in United States
Gender
38.3%♀
61.7% male
Age
35.5
average years
Country rank
#34456
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kong: Skull Island viewers

38.3% are female, 61.7% are male, average age 35.5.

Fig. 02

Gender split

38.3%
Female
61.7%
Male
Demographic split for Kong: Skull Island audience in United States
MetricValue
Female38.3%
Male61.7%
Average age35.5
Estimated audience size554,768
Fig. 03

Age distribution

Ø 35.5
average years
Age distribution of the Kong: Skull Island audience in United States
Age bracketShare%
16-1924%
20-2922%
30-3925%
40-4921%
50+7%
Fig. 04

Worldwide distribution

39.5%

of the worldwide Kong: Skull Island audience comes from United States.

Worldwide audience distribution share by country for Kong: Skull Island
CountryShare
United States39.5%
Canada9.3%
Germany8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kong: Skull Island audience in United States is strongest.

Fig. 05

Top regions by affinity

Kong: Skull Island fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~4K1.79×
02Oklahoma~8K1.28×
03Arkansas~5K1.21×
04Idaho~3K1.17×
05West Virginia~3K1.13×
06New Mexico~3K1.12×
07Montana~2K1.12×
08Utah~5K1.11×
09Kansas~5K1.11×
10Arizona~10K1.10×
11Kentucky~8K1.10×
12Nebraska~3K1.10×
13Missouri~10K1.09×
14Alaska~1K1.09×
15Wyoming<1K1.09×
16Texas~50K1.07×
17South Dakota~1K1.07×
18Indiana~10K1.04×
19Iowa~5K1.04×
20North Dakota~1K1.04×
21Mississippi~5K1.03×
22Nevada~5K1.01×
23Washington~10K1.00×
24Tennessee~10K1.00×
25Oregon~6K0.99×
26California~60K0.98×
27Michigan~10K0.98×
28Wisconsin~8K0.97×
29Alabama~7K0.96×
30Florida~40K0.95×
31Ohio~20K0.95×
32Colorado~8K0.95×
33Minnesota~7K0.95×
34Maine~2K0.95×
35North Carolina~20K0.92×
36New Hampshire~2K0.92×
37South Carolina~8K0.91×
38Louisiana~6K0.91×
39Pennsylvania~20K0.89×
40Illinois~20K0.89×
41Georgia~10K0.89×
42Delaware~1K0.87×
43Virginia~10K0.86×
44Rhode Island~1K0.85×
45Maryland~8K0.83×
46Connecticut~5K0.83×
47Massachusetts~9K0.79×
48New York~20K0.75×
49New Jersey~10K0.74×
50Washington, District of Columbia~1K0.67×
Fig. 06

Affinity by region

Affinity by region — Kong: Skull Island, United States
0.67×1.00×1.79×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kong: Skull Island audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kong: Skull Island audience
#·InterestCategoryAffinity×
01John Wick 2Movies & TV311.59×
02Ant-Man (film)Movies & TV21.99×
0324 (TV series)Movies & TV20.00×
04International educationBusiness & Career19.29×
05Desperate HousewivesMovies & TV16.37×
06ZootopiaMovies & TV15.08×
07Disneyland ParisTravel & Leisure13.49×
08The Strangers (2008 film)Movies & TV12.75×
09Guardians of the Galaxy (film)Movies & TV11.73×
10Chris PineMovies & TV11.38×
11MegamindMovies & TV10.98×
12Pulp FictionMovies & TV10.65×
13Doctor StrangeLiterature10.34×
14Gossip GirlMovies & TV10.04×
15Jurassic WorldMovies & TV9.78×
16Henry CavillMovies & TV8.60×
17Graphic novelLiterature8.04×
18Superhero fictionLiterature7.26×
19Sex and the CityMovies & TV6.56×
20Pizza HutFood & Beverages3.41×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kong: Skull Island audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kong: Skull Island audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.98×
PatriotismCONSERVATISM1.84×
Community OrientationOPEN1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kong: Skull Island audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.64×
DIY MentalityTHRILL0.66×
Healthy LifestyleBALANCE0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kong: Skull Island have in United States?

Kong: Skull Island has an estimated audience of 554,768 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kong: Skull Island viewers?

38.3% of Kong: Skull Island fans are female, 61.7% are male, with an average age of 35.5 years.

03

Which brands do Kong: Skull Island fans like most?

Kong: Skull Island fans show strongest brand affinity for John Wick 2 (311.59×), Zootopia (15.08×), and Disneyland Paris (13.49×) over the country average.

04

Where do Kong: Skull Island fans live in United States?

Kong: Skull Island fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Kong: Skull Island fans also like?

Beyond Kong: Skull Island itself, the audience over-indexes on Zootopia (15.08×), Disneyland Paris (13.49×), International education (19.29×), and 24 (TV series) (20×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kong: Skull Island. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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