Lead Belly Audience in United States

Lead Belly has an estimated audience of 276,276 people in United States. 87.9% are female, 12.1% are male, average age 42.8. Top regions: Nebraska, California, Texas. Top brand affinities: Whataburger, Pillow, Saving, Soldering iron, English literature.
The average Lead Belly fan in United States is 42.8 years old, more female, and lives primarily in Nebraska. The audience is concentrated in Nebraska, California, Texas. Top brand affinities include Whataburger, Pillow, Saving, with strongest over-indexing on Whataburger (1.69× the country average). Demographically, the Lead Belly audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Community Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Guitarist
Demographics of Lead Belly fans
| Metric | Value |
|---|---|
| Female | 87.9% |
| Male | 12.1% |
| Average age | 42.8 |
| Estimated audience size | 276,276 |
Audience persona
The typical Lead Belly fan in United States is more female, around 42.8 years old, with strong Community Orientation tendencies and a notable affinity for Whataburger.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Nebraska | 24,419 | 17.62× |
| California | 17,522 | 0.58× |
| Texas | 13,643 | 0.57× |
| New York | 10,258 | 0.66× |
| Florida | 8,586 | 0.46× |
| Pennsylvania | 6,347 | 0.68× |
| Illinois | 6,272 | 0.68× |
| Ohio | 5,464 | 0.64× |
| North Carolina | 5,200 | 0.63× |
| Michigan | 4,991 | 0.69× |
| Georgia | 4,893 | 0.57× |
| Virginia | 4,613 | 0.69× |
| Tennessee | 4,438 | 0.8× |
| Washington | 4,427 | 0.8× |
| Louisiana | 4,323 | 1.21× |
| Massachusetts | 4,044 | 0.74× |
| New Jersey | 3,615 | 0.51× |
| Missouri | 3,313 | 0.74× |
| Indiana | 3,252 | 0.64× |
| Colorado | 3,139 | 0.72× |
| Maryland | 2,915 | 0.61× |
| Oregon | 2,890 | 0.91× |
| Minnesota | 2,843 | 0.72× |
| Arizona | 2,802 | 0.5× |
| Wisconsin | 2,710 | 0.65× |
| Alabama | 2,475 | 0.64× |
| Kentucky | 2,434 | 0.7× |
| South Carolina | 2,208 | 0.53× |
| Iowa | 2,089 | 0.92× |
| Oklahoma | 2,022 | 0.66× |
| Connecticut | 1,850 | 0.67× |
| Arkansas | 1,836 | 0.81× |
| Kansas | 1,784 | 0.82× |
| Mississippi | 1,638 | 0.72× |
| Nevada | 1,314 | 0.49× |
| Utah | 1,188 | 0.48× |
| West Virginia | 944 | 0.73× |
| Maine | 913 | 0.92× |
| New Mexico | 844 | 0.61× |
| New Hampshire | 831 | 0.76× |
| Idaho | 753 | 0.54× |
| Washington, District of Columbia | 629 | 0.76× |
| Rhode Island | 555 | 0.63× |
| Montana | 532 | 0.69× |
| Vermont | 420 | 0.87× |
| South Dakota | 415 | 0.65× |
| Hawaii | 407 | 0.34× |
| Delaware | 382 | 0.5× |
| Alaska | 332 | 0.56× |
| North Dakota | 251 | 0.44× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Whataburger | 1.69× | Food & Beverages |
| Pillow | 2.05× | Home & Garden |
| Saving | 1.79× | Business & Career |
| Soldering iron | 1.53× | Home & Garden |
| English literature | 2.62× | Literature |
| Paul Dano | 1.7× | Movies & TV |
| Jack White | 1.51× | Movies & TV |
| WFTS-TV | 1.78× | Movies & TV |
| CAC 40 | 1.54× | Business & Career |
| Gaelic football | 1.64× | Sports |
| Picnic | 1.57× | Kids & Family |
| Buenavista (Madrid) | 1.99× | Travel & Leisure |
| Tierra caliente | 1.58× | Travel & Leisure |
| REO Speedwagon | 1.51× | Music & Radio |
| International University of Business Agriculture and Technology | 2.07× | Business & Career |
| Overtone | 1.8× | Beauty & Wellness |
| Brooklyn College | 2.31× | Business & Career |
| Celtic punk | 1.76× | Music & Radio |
| John Frusciante | 2.1× | Music & Radio |
| Leprechaun | 1.67× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.78 |
| Family Orientation | CONSERVATISM | 1.77 |
| DIY Mentality | THRILL | 1.68 |
| Price Sensitivity | PREMIUM | 1.57 |
| Mindfulness | BALANCE | 1.5 |
| Design Affinity | PREMIUM | 1.5 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 62.0% |
| United Kingdom | 11.0% |
| Canada | 4.7% |
See Lead Belly audiences in other countries
More Guitarist audiences in United States
- Sly Stone (2,243,953)
- Zakk Wylde (1,498,932)
- Vinnie Vincent (1,367,492)
- Rick Derringer (1,199,325)
- Lita Ford (1,120,036)
Frequently asked questions
How many fans does Lead Belly have in United States?
Lead Belly has an estimated audience of 276,276 people in United States, concentrated in Nebraska and California.
What is the gender split and age of Lead Belly fans?
87.9% of Lead Belly fans are female, 12.1% are male, with an average age of 42.8 years.
Which brands do Lead Belly fans like most?
Lead Belly fans show strongest brand affinity for Whataburger (1.69×), Pillow (2.05×), and Saving (1.79×) over the country average.
Where do Lead Belly fans live in United States?
Lead Belly fans in United States are most concentrated in Nebraska (reach 24,419), California (reach 17,522), and Texas (reach 13,643). These three regions account for the largest share of the active audience.
What other brands do Lead Belly fans also like?
Beyond Lead Belly itself, the audience over-indexes on Pillow (2.05×), Saving (1.79×), Soldering iron (1.53×), and English literature (2.62×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Lead Belly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.