Rascasse Audience Intelligence

Lead Belly Audience in United States

A data profile of the people who buy, follow and care about Lead Belly in United States — modelled from more than twelve digital signal sources. Lead Belly has an estimated audience of 278,180 people in United States.

The average Lead Belly fan in United States is 42.8 years old, more female, and lives primarily in Nebraska.

The audience is concentrated in Nebraska, California, Texas.

Top brand affinities include QVC, Pinterest, Weather forecasting, with strongest over-indexing on QVC (9.38× the country average).

Demographically, the Lead Belly audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lead Belly fan in United States is more female, around 42.8 years old, with strong Family Orientation tendencies and a notable affinity for QVC.

Category: Music & Radio · Type: Person · Subtype: Guitarist

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lead Belly profile in United States.

Audience size
278K
in United States
Gender
87.9%
12.1% male
Age
42.8
average years
Country rank
#50227
Person in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lead Belly fans

87.9% are female, 12.1% are male, average age 42.8.

Fig. 02

Gender split

87.9%
Female
12.1%
Male
Demographic split for Lead Belly audience in United States
MetricValue
Female87.9%
Male12.1%
Average age42.8
Estimated audience size278,180
Fig. 03

Age distribution

Ø 42.8
average years
Age distribution of the Lead Belly audience in United States
Age bracketShare%
16-197%
20-2916%
30-3927%
40-4929%
50+20%
Fig. 04

Worldwide distribution

61.9%

of the worldwide Lead Belly audience comes from United States.

Worldwide audience distribution share by country for Lead Belly
CountryShare
United States61.9%
United Kingdom10.7%
Canada4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lead Belly audience in United States is strongest.

Fig. 05

Top regions by affinity

Lead Belly fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~30K22.82×
02Louisiana~4K1.02×
03Alaska<1K0.91×
04Montana<1K0.90×
05Vermont<1K0.89×
06Maine<1K0.84×
07Delaware<1K0.84×
08Iowa~2K0.82×
09South Dakota<1K0.79×
10North Dakota<1K0.78×
11Minnesota~3K0.77×
12Oregon~2K0.77×
13West Virginia<1K0.76×
14New Hampshire<1K0.76×
15Arkansas~2K0.75×
16Kansas~2K0.75×
17Rhode Island<1K0.74×
18Washington, District of Columbia<1K0.74×
19Mississippi~2K0.72×
20Illinois~6K0.69×
21New Mexico<1K0.68×
22Tennessee~4K0.67×
23Idaho<1K0.67×
24Hawaii<1K0.67×
25Washington~4K0.66×
26Missouri~3K0.66×
27Kentucky~2K0.66×
28Oklahoma~2K0.64×
29Connecticut~2K0.63×
30Massachusetts~3K0.62×
31Colorado~3K0.62×
32Arizona~3K0.61×
33Alabama~2K0.61×
34Virginia~4K0.60×
35Wisconsin~2K0.59×
36Michigan~4K0.58×
37Indiana~3K0.58×
38California~20K0.57×
39Pennsylvania~5K0.57×
40Ohio~5K0.56×
41Maryland~3K0.56×
42Nevada~1K0.55×
43Utah~1K0.55×
44North Carolina~4K0.54×
45South Carolina~2K0.54×
46New York~8K0.52×
47Georgia~4K0.50×
48Texas~10K0.47×
49New Jersey~3K0.47×
50Florida~7K0.40×
Fig. 06

Affinity by region

Affinity by region — Lead Belly, United States
0.40×1.00×22.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lead Belly audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lead Belly audience
#·InterestCategoryAffinity×
01QVCMovies & TV9.38×
02Weather forecastingHome & Garden7.78×
03Garden centreHome & Garden7.45×
04Microwave ovenHome & Garden6.50×
05Non-alcoholic beverageFood & Beverages5.60×
06Discount storesShopping5.03×
07Potato chipFood & Beverages4.74×
08Renewable energyBusiness & Career4.65×
09FedExBusiness & Career4.31×
10PinterestInternet & Social Media3.54×
11Shopping mallsShopping3.27×
12Mortgage loansBusiness & Career3.14×
13IKEAHome & Garden2.77×
14Organic foodFood & Beverages2.54×
15SubwayFood & Beverages2.37×
16McDonald'sFood & Beverages2.31×
17Pizza HutFood & Beverages2.31×
18AirbnbTravel & Leisure2.27×
19FurnitureHome & Garden2.16×
20BarbecueFood & Beverages2.06×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lead Belly audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Lead Belly audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.73×
Convenience OrientationPREMIUM3.25×
Price SensitivityPREMIUM3.17×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Lead Belly audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.61×
IndulgenceJOY0.82×
Luxury OrientationPREMIUM0.84×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Lead Belly have in United States?

Lead Belly has an estimated audience of 278,180 people in United States, concentrated in Nebraska and California.

02

What is the gender split and age of Lead Belly fans?

87.9% of Lead Belly fans are female, 12.1% are male, with an average age of 42.8 years.

03

Which brands do Lead Belly fans like most?

Lead Belly fans show strongest brand affinity for QVC (9.38×), Pinterest (3.54×), and Weather forecasting (7.78×) over the country average.

04

Where do Lead Belly fans live in United States?

Lead Belly fans in United States are most concentrated in Nebraska (reach ~30K), California (reach ~20K), and Texas (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Lead Belly fans also like?

Beyond Lead Belly itself, the audience over-indexes on Pinterest (3.54×), Weather forecasting (7.78×), Microwave oven (6.5×), and Discount stores (5.03×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lead Belly. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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