Leaf Audience in United States

Leaf logo

Leaf has an estimated audience of 2,420,458 people in United States. 53.7% are female, 46.3% are male, average age 40.0. Top regions: California, Texas, New York. Top brand affinities: Historic site, Elsword, Israel, Kendra Scott, Japanese domestic market.

The average Leaf fan in United States is 40.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Historic site, Elsword, Israel, with strongest over-indexing on Historic site (8.98× the country average). Demographically, the Leaf audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: POI · Subtype: Concert venue

Demographics of Leaf fans

Demographic split for Leaf audience in United States
MetricValue
Female53.7%
Male46.3%
Average age40.0
Estimated audience size2,420,458

Audience persona

The typical Leaf fan in United States is balanced, around 40.0 years old, with strong Extroversion tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Leaf in United States
RegionReachAffinity
California306,0981.15×
Texas219,9711.06×
New York168,0801.24×
Florida156,5260.96×
Pennsylvania91,7741.13×
Illinois85,2131.06×
Ohio80,4161.08×
North Carolina76,5601.05×
Georgia74,5561×
Michigan66,7801.06×
Virginia63,9421.08×
New Jersey63,4671.03×
Washington57,5771.19×
Colorado56,7061.49×
Massachusetts48,8881.03×
Indiana47,5421.08×
Tennessee46,3560.95×
Arizona45,0300.91×
Maryland43,2121.04×
Missouri38,2000.98×
Wisconsin35,7570.98×
Minnesota35,6331.03×
South Carolina32,0170.88×
Oregon31,5391.14×
Oklahoma27,5381.02×
Kentucky27,5050.91×
Alabama26,9820.8×
Connecticut26,6511.1×
Utah26,3811.22×
Louisiana25,4900.82×
Iowa19,7570.99×
Kansas19,6111.03×
Arkansas19,4950.98×
Nevada19,4800.83×
Mississippi16,4580.83×
Nebraska12,2461.01×
Idaho12,2321.01×
West Virginia11,6551.03×
New Mexico11,5170.95×
Hawaii10,2240.98×
New Hampshire9,6701.01×
Maine8,6351×
Rhode Island7,4000.96×
Washington, District of Columbia6,2130.85×
Montana6,0020.89×
Delaware5,4130.81×
South Dakota4,9340.88×
North Dakota4,4780.9×
Vermont4,2551×
Alaska4,2280.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Leaf audience
BrandAffinityCategory
Historic site8.98×Arts & Culture
Elsword24.61×Games
Israel2.79×Travel & Leisure
Kendra Scott1.69×Fashion & Accessoires
Japanese domestic market2.47×Politics & Society
Bully (2011 film)3.21×Movies & TV
Jeep Wagoneer2.21×Cars & Mobility
Stamp collecting1.72×Home & Garden
Home staging1.87×Home & Garden
Hocus Pocus1.68×Movies & TV
UK garage1.89×Music & Radio
Jeep Grand Cherokee (WJ)1.94×Cars & Mobility
Kento Yamazaki3.17×Movies & TV
Corona (band)1.53×Music & Radio
Consequence (rapper)1.65×Music & Radio
Primos Hunting5.18×Sports
Keeper (password manager)1.54×Technology & Electronics
Hayward, California2.63×Travel & Leisure
jordy nelson3.64×Sports
Zach Ertz1.72×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Leaf audience
TraitClusterScore
ExtroversionTHRILL1.24
LGBTQ+ IdentityOPEN1.16
Social Media UsageJOY1.15
IndulgenceJOY1.01
Luxury OrientationPREMIUM1.01
Family OrientationCONSERVATISM1

Worldwide distribution

Worldwide audience distribution share by country for Leaf
CountryShare
United States40.7%
Japan11.7%
India9.8%

See Leaf audiences in other countries

More Concert venue audiences in United States

Frequently asked questions

How many fans does Leaf have in United States?

Leaf has an estimated audience of 2,420,458 people in United States, concentrated in California and Texas.

What is the gender split and age of Leaf fans?

53.7% of Leaf fans are female, 46.3% are male, with an average age of 40.0 years.

Which brands do Leaf fans like most?

Leaf fans show strongest brand affinity for Historic site (8.98×), Elsword (24.61×), and Israel (2.79×) over the country average.

Where do Leaf fans live in United States?

Leaf fans in United States are most concentrated in California (reach 306,098), Texas (reach 219,971), and New York (reach 168,080). These three regions account for the largest share of the active audience.

What other brands do Leaf fans also like?

Beyond Leaf itself, the audience over-indexes on Elsword (24.61×), Israel (2.79×), Kendra Scott (1.69×), and Japanese domestic market (2.47×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Leaf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.