Rascasse Audience Intelligence

Liane Moriarty Audience in United States

A data profile of the people who buy, follow and care about Liane Moriarty in United States — modelled from more than twelve digital signal sources. Liane Moriarty has an estimated audience of 293,562 people in United States.

#198among Author in United States#12226among Person in United States#1260in Literature

The average Liane Moriarty fan in United States is 50.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Jojo Moyes, Book discussion club, QVC, with strongest over-indexing on Jojo Moyes (196.58× the country average).

Demographically, the Liane Moriarty audience skews more female with an average age of 50.0, and over-indexes on personality traits such as Family Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Liane Moriarty fan in United States is more female, around 50.0 years old, with strong Family Orientation tendencies and a notable affinity for Jojo Moyes.

Category: Literature · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Liane Moriarty profile in United States.

Audience size
294K
in United States
Gender
77.8%♀
22.2% male
Age
50.0
average years
Country rank
#48898
Person in United States
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Liane Moriarty fans

77.8% are female, 22.2% are male, average age 50.0.

Fig. 02

Gender split

77.8%
Female
22.2%
Male
Demographic split for Liane Moriarty audience in United States
MetricValue
Female77.8%
Male22.2%
Average age50.0
Estimated audience size293,562
Fig. 03

Age distribution

Ø 50.0
average years
Age distribution of the Liane Moriarty audience in United States
Age bracketShare%
16-196%
20-298%
30-3912%
40-4920%
50+55%
Fig. 04

Worldwide distribution

34.3%

of the worldwide Liane Moriarty audience comes from United States.

Worldwide audience distribution share by country for Liane Moriarty
CountryShare
United States34.3%
United Kingdom17.1%
Australia11.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Liane Moriarty audience in United States is strongest.

Fig. 05

Top regions by affinity

Liane Moriarty fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~10K1.56×
02Washington, District of Columbia~1K1.42×
03Maine~2K1.40×
04Colorado~7K1.39×
05New Hampshire~2K1.39×
06Connecticut~4K1.35×
07Vermont<1K1.35×
08Oregon~5K1.34×
09Utah~4K1.26×
10Washington~8K1.23×
11Minnesota~6K1.23×
12Rhode Island~1K1.20×
13New York~20K1.11×
14Wisconsin~5K1.11×
15Montana<1K1.10×
16Idaho~2K1.07×
17Pennsylvania~10K1.06×
18New Jersey~9K1.05×
19Iowa~3K1.05×
20Illinois~10K1.04×
21Virginia~8K1.04×
22Kansas~3K1.01×
23Maryland~5K0.99×
24Missouri~5K0.97×
25Delaware<1K0.97×
26Ohio~9K0.96×
27Michigan~8K0.96×
28South Carolina~5K0.95×
29Nebraska~2K0.95×
30North Carolina~9K0.94×
31Alaska<1K0.93×
32Hawaii~1K0.91×
33South Dakota<1K0.90×
34California~30K0.87×
35Arizona~6K0.87×
36Tennessee~6K0.87×
37Kentucky~3K0.87×
38North Dakota<1K0.87×
39Indiana~5K0.86×
40New Mexico~1K0.84×
41West Virginia~1K0.83×
42Oklahoma~3K0.79×
43Arkansas~2K0.79×
44Florida~20K0.77×
45Louisiana~3K0.77×
46Georgia~7K0.76×
47Alabama~3K0.75×
48Mississippi~2K0.72×
49Nevada~2K0.68×
50Texas~20K0.64×
Fig. 06

Affinity by region

Affinity by region — Liane Moriarty, United States
0.64×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Liane Moriarty audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Liane Moriarty audience
#·InterestCategoryAffinity×
01Jojo MoyesLiterature196.58×
02David BaldacciLiterature34.54×
03Harlan CobenLiterature30.85×
04John GrishamLiterature25.32×
05Book discussion clubLiterature22.88×
06Heather GrahamLiterature19.62×
07GoodreadsLiterature19.37×
08Good Will HuntingMovies & TV17.56×
09Eyes Wide ShutMovies & TV15.77×
10QVCMovies & TV14.20×
11Revenge (TV series)Movies & TV13.61×
12Crime fictionLiterature12.95×
13BestsellerLiterature9.95×
14Amazon KindleLiterature8.61×
15Detective fictionLiterature7.18×
16Psychological thrillerLiterature7.02×
17FedExBusiness & Career4.97×
18Discount storesShopping4.90×
19Diane KeatonMovies & TV4.88×
20PinterestInternet & Social Media4.13×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Liane Moriarty audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Liane Moriarty audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM3.79×
PatriotismCONSERVATISM3.10×
Price SensitivityPREMIUM2.03×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Liane Moriarty audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.76×
Risk AppetiteTHRILL0.80×
ExtroversionTHRILL0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Liane Moriarty have in United States?

Liane Moriarty has an estimated audience of 293,562 people in United States, concentrated in California and New York.

02

What is the gender split and age of Liane Moriarty fans?

77.8% of Liane Moriarty fans are female, 22.2% are male, with an average age of 50.0 years.

03

Which brands do Liane Moriarty fans like most?

Liane Moriarty fans show strongest brand affinity for Jojo Moyes (196.58×), Book discussion club (22.88×), and QVC (14.2×) over the country average.

04

Where do Liane Moriarty fans live in United States?

Liane Moriarty fans in United States are most concentrated in California (reach ~30K), New York (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Liane Moriarty fans also like?

Beyond Liane Moriarty itself, the audience over-indexes on Book discussion club (22.88×), QVC (14.2×), Goodreads (19.37×), and Crime fiction (12.95×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Liane Moriarty. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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