A data profile of the people who buy, follow and care about Lord of War in United States — modelled from more than twelve digital signal sources. Lord of War has an estimated audience of 813,698 people in United States.
The average Lord of War fan in United States is 47.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Winona Ryder, Jack Nicholson, Toni Collette, with strongest over-indexing on Winona Ryder (102.35× the country average).
Demographically, the Lord of War audience skews more male with an average age of 47.2, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Lord of War fan in United States is more male, around 47.2 years old, with strong Patriotism tendencies and a notable affinity for Winona Ryder.
The key figures that characterise the Lord of War profile in United States.
25.0% are female, 75.0% are male, average age 47.2.
| Metric | Value |
|---|---|
| Female | 25.0% |
| Male | 75.0% |
| Average age | 47.2 |
| Estimated audience size | 813,698 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 10% | |
| 30-39 | 18% | |
| 40-49 | 28% | |
| 50+ | 38% |
of the worldwide Lord of War audience comes from United States.
| Country | Share |
|---|---|
| United States | 33.0% |
| Germany | 11.0% |
| United Kingdom | 8.8% |
Where the Lord of War audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~2K | 1.21× | |
| 02 | California | ~100K | 1.14× | |
| 03 | Montana | ~3K | 1.14× | |
| 04 | Washington | ~20K | 1.13× | |
| 05 | Oklahoma | ~10K | 1.13× | |
| 06 | Colorado | ~10K | 1.12× | |
| 07 | North Dakota | ~2K | 1.11× | |
| 08 | Idaho | ~4K | 1.10× | |
| 09 | Arizona | ~20K | 1.08× | |
| 10 | Texas | ~70K | 1.07× | |
| 11 | Oregon | ~10K | 1.07× | |
| 12 | Iowa | ~7K | 1.07× | |
| 13 | New Mexico | ~4K | 1.07× | |
| 14 | Nebraska | ~4K | 1.06× | |
| 15 | Illinois | ~30K | 1.05× | |
| 16 | Nevada | ~8K | 1.05× | |
| 17 | Washington, District of Columbia | ~2K | 1.05× | |
| 18 | South Dakota | ~2K | 1.04× | |
| 19 | Arkansas | ~7K | 1.03× | |
| 20 | Kansas | ~6K | 1.03× | |
| 21 | Utah | ~7K | 1.02× | |
| 22 | New Hampshire | ~3K | 1.02× | |
| 23 | Indiana | ~10K | 1.00× | |
| 24 | Minnesota | ~10K | 1.00× | |
| 25 | Kentucky | ~10K | 1.00× | |
| 26 | New York | ~40K | 0.99× | |
| 27 | Massachusetts | ~20K | 0.99× | |
| 28 | West Virginia | ~4K | 0.99× | |
| 29 | Michigan | ~20K | 0.98× | |
| 30 | Missouri | ~10K | 0.98× | |
| 31 | Wisconsin | ~10K | 0.97× | |
| 32 | Hawaii | ~3K | 0.97× | |
| 33 | Maine | ~3K | 0.96× | |
| 34 | Ohio | ~20K | 0.95× | |
| 35 | Virginia | ~20K | 0.95× | |
| 36 | Connecticut | ~8K | 0.95× | |
| 37 | Louisiana | ~10K | 0.94× | |
| 38 | Florida | ~50K | 0.93× | |
| 39 | Tennessee | ~10K | 0.93× | |
| 40 | Vermont | ~1K | 0.93× | |
| 41 | Rhode Island | ~2K | 0.92× | |
| 42 | Pennsylvania | ~20K | 0.91× | |
| 43 | North Carolina | ~20K | 0.91× | |
| 44 | South Carolina | ~10K | 0.90× | |
| 45 | Alabama | ~10K | 0.89× | |
| 46 | Georgia | ~20K | 0.88× | |
| 47 | Mississippi | ~6K | 0.87× | |
| 48 | New Jersey | ~20K | 0.85× | |
| 49 | Maryland | ~10K | 0.84× | |
| 50 | Delaware | ~2K | 0.80× |
The strongest cross-interests of the Lord of War audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Toni Collette | Movies & TV | 123.07× | ||
| 02 | Zoolander | Movies & TV | 106.39× | ||
| 03 | Winona Ryder | Movies & TV | 102.35× | ||
| 04 | Dumb and Dumber | Movies & TV | 91.72× | ||
| 05 | Once Upon a Time in America | Movies & TV | 91.45× | ||
| 06 | Boogie Nights | Movies & TV | 90.65× | ||
| 07 | Jack Nicholson | Movies & TV | 87.06× | ||
| 08 | The Big Lebowski | Movies & TV | 70.18× | ||
| 09 | Miami Vice | Movies & TV | 67.82× | ||
| 10 | Sarah Michelle Gellar | Movies & TV | 64.80× | ||
| 11 | American History X | Movies & TV | 64.55× | ||
| 12 | Donnie Darko | Movies & TV | 42.67× | ||
| 13 | Rain Man | Movies & TV | 41.71× | ||
| 14 | Twin Peaks | Movies & TV | 35.28× | ||
| 15 | Nicolas Cage | Movies & TV | 31.71× | ||
| 16 | Melissa McCarthy | Movies & TV | 25.58× | ||
| 17 | Goodfellas | Movies & TV | 22.57× | ||
| 18 | Sean Penn | Movies & TV | 19.00× | ||
| 19 | Robert De Niro | Movies & TV | 17.98× | ||
| 20 | Robin Williams | Movies & TV | 17.47× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.79× | |
| Individualism | JOY | 1.47× | |
| Need for Security | CONSERVATISM | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.52× | |
| Pet Ownership | JOY | 0.58× | |
| Luxury Orientation | PREMIUM | 0.58× |
Lord of War has an estimated audience of 813,698 people in United States, concentrated in California and Texas.
25.0% of Lord of War fans are female, 75.0% are male, with an average age of 47.2 years.
Lord of War fans show strongest brand affinity for Winona Ryder (102.35×), Jack Nicholson (87.06×), and Toni Collette (123.07×) over the country average.
Lord of War fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Lord of War itself, the audience over-indexes on Jack Nicholson (87.06×), Toni Collette (123.07×), Dumb and Dumber (91.72×), and Zoolander (106.39×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Lord of War. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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