Lorenzo Musetti Audience in United States

Lorenzo Musetti logo

Lorenzo Musetti has an estimated audience of 1,307,438 people in United States. 42.4% are female, 57.6% are male, average age 40.2. Top regions: California, New York, Texas. Top brand affinities: Ready Player One, Kia Sportage, US Open (tennis), Roland Garros, Rafael Nadal.

The average Lorenzo Musetti fan in United States is 40.2 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Ready Player One, Kia Sportage, US Open (tennis), with strongest over-indexing on Ready Player One (42.25× the country average). Demographically, the Lorenzo Musetti audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Tennis

Demographics of Lorenzo Musetti fans

Demographic split for Lorenzo Musetti audience in United States
MetricValue
Female42.4%
Male57.6%
Average age40.2
Estimated audience size1,307,438

Audience persona

The typical Lorenzo Musetti fan in United States is more male, around 40.2 years old, with strong Risk Appetite tendencies and a notable affinity for Ready Player One.

Top regions in United States

Top regions ranked by reach for Lorenzo Musetti in United States
RegionReachAffinity
California238,5461.66×
New York153,9332.11×
Texas144,2501.28×
Florida127,2641.44×
Georgia68,1771.69×
Illinois61,9891.42×
New Jersey55,2231.66×
North Carolina51,1401.3×
Pennsylvania41,5430.94×
Virginia39,2491.23×
Massachusetts38,2921.49×
Ohio37,7900.94×
South Carolina29,8841.52×
Michigan27,0430.79×
Maryland25,9891.16×
Arizona24,7040.93×
Connecticut22,5671.72×
Indiana22,1570.93×
Tennessee20,9090.8×
Alabama20,0891.1×
Washington19,8410.76×
Wisconsin19,5700.99×
Minnesota16,6610.89×
Nevada16,6441.32×
Colorado15,2360.74×
Missouri14,5070.69×
Arkansas12,7291.18×
Oregon12,6890.85×
Louisiana11,1550.66×
Kentucky10,3920.63×
Oklahoma9,4140.65×
Washington, District of Columbia7,8572×
Mississippi7,6280.71×
Utah7,4390.64×
Iowa6,8380.63×
Kansas6,6040.64×
Rhode Island6,3211.52×
Hawaii6,0221.07×
New Mexico5,2670.8×
Nebraska5,2470.8×
New Hampshire4,0970.8×
Maine4,0950.87×
Delaware3,8581.07×
West Virginia3,4430.57×
Idaho2,8800.44×
Vermont2,0720.9×
Montana1,5610.43×
North Dakota1,3040.49×
Alaska1,0860.39×
South Dakota1,0860.36×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lorenzo Musetti audience
BrandAffinityCategory
Ready Player One42.25×Movies & TV
Kia Sportage31.95×Cars & Mobility
US Open (tennis)13.76×Sports
Roland Garros25.5×Sports
Rafael Nadal23.66×Sports
Andy Murray39.68×Sports
Honda HR-V21.37×Cars & Mobility
The Championships, Wimbledon10.6×Sports
Novak Djokovic9.49×Sports
AccuWeather4.51×Home & Garden
Maria Sharapova17.23×Sports
Australian Open9×Sports
FC Bayern Munich4.44×Sports
Roger Federer14.56×Sports
Houston Astros5.04×Sports
Singer-songwriter2.38×Music & Radio
Venus Williams9.13×Sports
Autism Awareness5.44×Health
Diabetes mellitus awareness3.89×Health
David Beckham10.61×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lorenzo Musetti audience
TraitClusterScore
Risk AppetiteTHRILL1.74
Luxury OrientationPREMIUM1.52
Quality AwarenessPREMIUM1.2
Sports ActivityPOWER1.17
LGBTQ+ IdentityOPEN1.14
TravellingTHRILL1.14

Worldwide distribution

Worldwide audience distribution share by country for Lorenzo Musetti
CountryShare
Italy67.7%
United States6.8%
France3.5%

See Lorenzo Musetti audiences in other countries

More Tennis audiences in United States

Frequently asked questions

How many fans does Lorenzo Musetti have in United States?

Lorenzo Musetti has an estimated audience of 1,307,438 people in United States, concentrated in California and New York.

What is the gender split and age of Lorenzo Musetti fans?

42.4% of Lorenzo Musetti fans are female, 57.6% are male, with an average age of 40.2 years.

Which brands do Lorenzo Musetti fans like most?

Lorenzo Musetti fans show strongest brand affinity for Ready Player One (42.25×), Kia Sportage (31.95×), and US Open (tennis) (13.76×) over the country average.

Where do Lorenzo Musetti fans live in United States?

Lorenzo Musetti fans in United States are most concentrated in California (reach 238,546), New York (reach 153,933), and Texas (reach 144,250). These three regions account for the largest share of the active audience.

What other brands do Lorenzo Musetti fans also like?

Beyond Lorenzo Musetti itself, the audience over-indexes on Kia Sportage (31.95×), US Open (tennis) (13.76×), Roland Garros (25.5×), and Rafael Nadal (23.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lorenzo Musetti. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.