Rascasse Audience Intelligence

Los Hermanos Audience in United States

A data profile of the people who buy, follow and care about Los Hermanos in United States — modelled from more than twelve digital signal sources. Los Hermanos has an estimated audience of 281,415 people in United States.

The average Los Hermanos fan in United States is 35.4 years old, balanced, and lives primarily in Georgia.

The audience is concentrated in Georgia, Texas, California.

Top brand affinities include Taco Time, Cafe Rio, Taco Bueno, with strongest over-indexing on Taco Time (84.64× the country average).

Demographically, the Los Hermanos audience skews balanced with an average age of 35.4, and over-indexes on personality traits such as Spirituality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Los Hermanos fan in United States is balanced, around 35.4 years old, with strong Spirituality tendencies and a notable affinity for Taco Time.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Los Hermanos profile in United States.

Audience size
281K
in United States
Gender
47.7%
52.3% male
Age
35.4
average years
Country rank
#49930
Person in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Los Hermanos fans

47.7% are female, 52.3% are male, average age 35.4.

Fig. 02

Gender split

47.7%
Female
52.3%
Male
Demographic split for Los Hermanos audience in United States
MetricValue
Female47.7%
Male52.3%
Average age35.4
Estimated audience size281,415
Fig. 03

Age distribution

Ø 35.4
average years
Age distribution of the Los Hermanos audience in United States
Age bracketShare%
16-1929%
20-2920%
30-3921%
40-4918%
50+12%
Fig. 04

Worldwide distribution

25.8%

of the worldwide Los Hermanos audience comes from United States.

Worldwide audience distribution share by country for Los Hermanos
CountryShare
Brazil37.6%
United States25.8%
Argentina15.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Los Hermanos audience in United States is strongest.

Fig. 05

Top regions by affinity

Los Hermanos fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~20K10.32×
02Washington, District of Columbia~8K8.69×
03Utah~20K7.62×
04Georgia~30K3.12×
05Tennessee~10K1.85×
06Alabama~7K1.71×
07South Carolina~6K1.31×
08Texas~30K1.08×
09West Virginia~1K1.06×
10Oklahoma~3K0.97×
11New Mexico~1K0.94×
12Maryland~5K0.92×
13Alaska<1K0.92×
14Vermont<1K0.92×
15Maine<1K0.91×
16Rhode Island<1K0.90×
17New Hampshire<1K0.86×
18North Dakota<1K0.86×
19South Dakota<1K0.85×
20Missouri~4K0.84×
21Montana<1K0.84×
22Delaware<1K0.83×
23Idaho~1K0.82×
24Hawaii~1K0.82×
25Michigan~6K0.80×
26California~20K0.73×
27Virginia~5K0.73×
28Kansas~2K0.73×
29Iowa~2K0.71×
30Mississippi~2K0.71×
31Colorado~3K0.67×
32Arkansas~2K0.66×
33Kentucky~2K0.65×
34Arizona~4K0.61×
35Connecticut~2K0.61×
36Indiana~3K0.59×
37Louisiana~2K0.59×
38Massachusetts~3K0.58×
39Nevada~2K0.58×
40Oregon~2K0.57×
41Wisconsin~2K0.52×
42Washington~3K0.51×
43North Carolina~4K0.50×
44Minnesota~2K0.50×
45New Jersey~3K0.47×
46Pennsylvania~5K0.46×
47Illinois~4K0.45×
48New York~7K0.41×
49Florida~8K0.40×
50Ohio~4K0.40×
Fig. 06

Affinity by region

Affinity by region — Los Hermanos, United States
0.40×1.00×10.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Los Hermanos audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Los Hermanos audience
#·InterestCategoryAffinity×
01California TortillaFood & Beverages86.11×
02Taco TimeFood & Beverages84.64×
03Cafe RioFood & Beverages68.62×
04Taco BuenoFood & Beverages51.69×
05Chicken saladFood & Beverages30.06×
06Taco John'sFood & Beverages24.46×
07FIFA Club World CupSports21.71×
08Cricket World CupSports20.00×
09Lyric poetryLiterature19.63×
10Torchy's TacosFood & Beverages14.76×
11Del TacoFood & Beverages14.16×
12El Pollo LocoFood & Beverages12.09×
13Smoothie KingFood & Beverages11.35×
14Robert De NiroMovies & TV11.22×
15Web serverTechnology & Electronics9.78×
16Milwaukee BrewersSports6.86×
17Chipotle Mexican GrillFood & Beverages5.78×
18Las VegasTravel & Leisure5.19×
19Buffalo Wild WingsFood & Beverages4.61×
20Taco BellFood & Beverages4.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Los Hermanos audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Los Hermanos audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.30×
Convenience OrientationPREMIUM1.74×
Urban LifestyleOPEN1.73×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Los Hermanos audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.66×
IndividualismJOY0.76×
Pet OwnershipJOY0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Los Hermanos have in United States?

Los Hermanos has an estimated audience of 281,415 people in United States, concentrated in Georgia and Texas.

02

What is the gender split and age of Los Hermanos fans?

47.7% of Los Hermanos fans are female, 52.3% are male, with an average age of 35.4 years.

03

Which brands do Los Hermanos fans like most?

Los Hermanos fans show strongest brand affinity for Taco Time (84.64×), Cafe Rio (68.62×), and Taco Bueno (51.69×) over the country average.

04

Where do Los Hermanos fans live in United States?

Los Hermanos fans in United States are most concentrated in Georgia (reach ~30K), Texas (reach ~30K), and California (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Los Hermanos fans also like?

Beyond Los Hermanos itself, the audience over-indexes on Cafe Rio (68.62×), Taco Bueno (51.69×), California Tortilla (86.11×), and Chicken salad (30.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Los Hermanos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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