Lydia Ko Audience in United States

Lydia Ko has an estimated audience of 321,716 people in United States. 44.6% are female, 55.4% are male, average age 37.4. Top regions: California, Texas, Florida. Top brand affinities: Kim Zolciak, Justin Rose, Ryder Cup, LPGA, Sharon Osbourne.

The average Lydia Ko fan in United States is 37.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kim Zolciak, Justin Rose, Ryder Cup, with strongest over-indexing on Kim Zolciak (136.26× the country average). Demographically, the Lydia Ko audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Family Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Golf

Demographics of Lydia Ko fans

Demographic split for Lydia Ko audience in United States
MetricValue
Female44.6%
Male55.4%
Average age37.4
Estimated audience size321,716

Audience persona

The typical Lydia Ko fan in United States is more male, around 37.4 years old, with strong Family Orientation tendencies and a notable affinity for Kim Zolciak.

Top regions in United States

Top regions ranked by reach for Lydia Ko in United States
RegionReachAffinity
California48,0971.36×
Texas22,2790.81×
Florida20,1850.93×
New York17,5920.98×
Ohio11,7381.18×
Pennsylvania11,6351.07×
Illinois11,6321.09×
North Carolina10,4281.08×
Michigan9,3091.11×
Georgia9,0420.91×
Massachusetts8,9181.41×
Virginia8,8501.13×
Washington8,8091.36×
New Jersey8,4651.03×
Arizona8,3641.27×
South Carolina5,8001.2×
Maryland5,7951.05×
Indiana5,4530.93×
Minnesota5,3681.16×
Colorado5,1491.02×
Wisconsin4,9791.03×
Tennessee4,8500.75×
Missouri4,6700.9×
Hawaii4,4293.2×
Connecticut4,3851.36×
Nevada3,7171.19×
Oregon3,678
Alabama3,6230.81×
Kentucky3,5750.89×
Oklahoma2,7770.78×
Louisiana2,4710.6×
Iowa2,4370.92×
Utah2,2430.78×
Kansas1,9940.79×
Arkansas1,6100.61×
Mississippi1,4780.56×
New Hampshire1,4651.16×
New Mexico1,4060.87×
Nebraska1,3670.85×
Idaho1,2860.8×
West Virginia1,0900.73×
Rhode Island1,0871.06×
Maine9950.86×
Washington, District of Columbia8580.89×
Delaware7950.9×
Montana7350.82×
South Dakota5640.76×
North Dakota5540.84×
Alaska4940.72×
Vermont4610.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lydia Ko audience
BrandAffinityCategory
Kim Zolciak136.26×Movies & TV
Justin Rose30.73×Sports
Ryder Cup17.05×Sports
LPGA22.71×Sports
Sharon Osbourne19.79×Movies & TV
TopGolf12.53×Sports
PGA Tour6.15×Sports
Tiger Woods9.48×Sports
Houston Astros8.28×Sports
Taron Egerton18.13×Movies & TV
Kia Sportage20×Cars & Mobility
Jack Nicklaus17.45×Sports
New Orleans Pelicans8.54×Sports
Phil Mickelson16.57×Sports
The Open Championship5.84×Sports
Gangs of New York20×Movies & TV
Philadelphia Union20×Sports
Family car7.06×Cars & Mobility
Eraserhead19.41×Movies & TV
Los Angeles Dodgers4.36×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lydia Ko audience
TraitClusterScore
Family OrientationCONSERVATISM2.15
Luxury OrientationPREMIUM1.58
Risk AppetiteTHRILL1.47
Sports ActivityPOWER1.45
LGBTQ+ IdentityOPEN1.41
Design AffinityPREMIUM1.3

Worldwide distribution

Worldwide audience distribution share by country for Lydia Ko
CountryShare
United States68.5%
United Kingdom9.3%
Malaysia5.0%

See Lydia Ko audiences in other countries

More Golf audiences in United States

Frequently asked questions

How many fans does Lydia Ko have in United States?

Lydia Ko has an estimated audience of 321,716 people in United States, concentrated in California and Texas.

What is the gender split and age of Lydia Ko fans?

44.6% of Lydia Ko fans are female, 55.4% are male, with an average age of 37.4 years.

Which brands do Lydia Ko fans like most?

Lydia Ko fans show strongest brand affinity for Kim Zolciak (136.26×), Justin Rose (30.73×), and Ryder Cup (17.05×) over the country average.

Where do Lydia Ko fans live in United States?

Lydia Ko fans in United States are most concentrated in California (reach 48,097), Texas (reach 22,279), and Florida (reach 20,185). These three regions account for the largest share of the active audience.

What other brands do Lydia Ko fans also like?

Beyond Lydia Ko itself, the audience over-indexes on Justin Rose (30.73×), Ryder Cup (17.05×), LPGA (22.71×), and Sharon Osbourne (19.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lydia Ko. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.