MAGIC! Audience in United States

MAGIC! has an estimated audience of 424,234 people in United States. 58.7% are female, 41.3% are male, average age 31.7. Top brand affinities: Mortgage insurance, Elsword, Home construction, Combat sport, Whataburger.
Top brand affinities include Mortgage insurance, Elsword, Home construction, with strongest over-indexing on Mortgage insurance (18.31× the country average). Demographically, the MAGIC! audience skews more female with an average age of 31.7, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of MAGIC! fans
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 31.7 |
| Estimated audience size | 424,234 |
Audience persona
The typical MAGIC! fan in United States is more female, around 31.7 years old, with strong Extroversion tendencies and a notable affinity for Mortgage insurance.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mortgage insurance | 18.31× | Business & Career |
| Elsword | 28.33× | Games |
| Home construction | 1.92× | Home & Garden |
| Combat sport | 1.72× | Sports |
| Whataburger | 1.9× | Food & Beverages |
| Tezz | 7.26× | Movies & TV |
| Guy Fieri | 3.71× | Movies & TV |
| The Devil's Rejects | 8.87× | Movies & TV |
| Product design | 1.62× | Business & Career |
| University of Oklahoma College of Medicine | 56.24× | Business & Career |
| Pro-Ject | 2.66× | Music & Radio |
| Google Photos | 1.58× | Technology & Electronics |
| Bullion | 5.52× | Business & Career |
| Panama | 2.29× | Travel & Leisure |
| Mothercare | 1.82× | Kids & Family |
| Kendra Scott | 1.58× | Fashion & Accessoires |
| Arnold Palmer | 2.91× | Sports |
| Hog Hunting | 1.57× | Sports |
| Corona (band) | 2.48× | Music & Radio |
| Home staging | 2.2× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.43 |
| LGBTQ+ Identity | OPEN | 1.16 |
| Early Adopter Mentality | POWER | 1.12 |
| Tradition | CONSERVATISM | 1.12 |
| Mindfulness | BALANCE | 1.1 |
| Sports Activity | POWER | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 76.9% |
| United Kingdom | 4.8% |
| Canada | 4.6% |
See MAGIC! audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for MAGIC!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.